{"id":11317,"date":"2024-10-11T15:46:01","date_gmt":"2024-10-11T15:46:01","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/"},"modified":"2024-10-11T15:46:01","modified_gmt":"2024-10-11T15:46:01","slug":"google-gemini-vs-chatgpt-which-ai-chatbot-is-better","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/","title":{"rendered":"Google Gemini vs ChatGPT: Which AI Chatbot Is Better?"},"content":{"rendered":"<p>Google Gemini and ChatGPT can speed up your workflows and make many aspects of your life\u2014both personal and professional\u2014much easier.<\/p>\n<p>But which app is better?<\/p>\n<p>We ran head-to-head experiments with both AI tools to find out.<\/p>\n<p>Read on to find out whether Gemini or ChatGPT is better for:<\/p>\n<p>All kinds of research<br \/>\nUnderstanding complex concepts<br \/>\nImage generation<br \/>\nSEO tasks<br \/>\nCreative content<\/p>\n<p>And much more.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#Why_Google_Gemini_and_ChatGPT_Matter\" >Why Google Gemini and ChatGPT Matter<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#Whats_the_Difference_Between_Google_Gemini_and_ChatGPT\" >What\u2019s the Difference Between Google Gemini and ChatGPT?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#Comparing_Google_Gemini_vs_ChatGPT_Features\" >Comparing Google Gemini vs ChatGPT Features<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#Which_Is_Better_Google_Gemini_or_ChatGPT\" >Which Is Better: Google Gemini or ChatGPT?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#ChatGPT_Is_Better_for_Research\" >ChatGPT Is Better for Research<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#Both_Apps_Are_Excellent_at_Simplifying_Complex_Concepts\" >Both Apps Are Excellent at Simplifying Complex Concepts<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#Google_Gemini_Generates_Better_Images\" >Google Gemini Generates Better Images<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#ChatGPT_Is_the_Better_Option_for_SEO\" >ChatGPT Is the Better Option for SEO<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#Keyword_Research\" >Keyword Research<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#Meta_Descriptions\" >Meta Descriptions<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#Optimizing_Headlines\" >Optimizing Headlines<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#Alt_Text\" >Alt Text<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#Backlink_Outreach_Ideas\" >Backlink Outreach Ideas<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#Backlink_Outreach_Emails\" >Backlink Outreach Emails<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#Google_Gemini_Is_More_Useful_for_Creative_Content_and_Planning\" >Google Gemini Is More Useful for Creative Content and Planning<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#ChatGPT_Provides_Better_Blog_Post_Repurposing_Ideas\" >ChatGPT Provides Better Blog Post Repurposing Ideas<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#ChatGPT_Is_Great_for_Transcribing_Text_from_Images\" >ChatGPT Is Great for Transcribing Text from Images<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#Both_Are_Good_at_Reasoning_and_Decision-Making\" >Both Are Good at Reasoning and Decision-Making<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#Both_Apps_Are_Good_for_Organizing_Summarizing_and_Scheduling\" >Both Apps Are Good for Organizing, Summarizing, and Scheduling<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#Transcribing_Handwritten_Notes\" >Transcribing Handwritten Notes<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#Analyzing_Content_in_Notes\" >Analyzing Content in Notes<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#Creating_Schedules_from_Notes\" >Creating Schedules from Notes<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/10\/11\/google-gemini-vs-chatgpt-which-ai-chatbot-is-better\/#Choosing_Between_Google_Gemini_and_ChatGPT\" >Choosing Between Google Gemini and ChatGPT<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Why_Google_Gemini_and_ChatGPT_Matter\"><\/span>Why Google Gemini and ChatGPT Matter<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Large language models (LLMs) like ChatGPT and Google Gemini are changing the way people do business across industries. From <a title=\"19 Effective Digital Marketing Tactics\" href=\"https:\/\/backlinko.com\/marketing-tactics\" target=\"_blank\" rel=\"noopener\">digital marketing<\/a> to finance and legal services.<\/p>\n<p>And at a rate so fast that it\u2019s nearly impossible to keep up.<\/p>\n<p>Since the release of ChatGPT in November 2022, LLMs have:<\/p>\n<p><strong>Improved our productivity and efficiency<\/strong> with better access to information and the ability to execute many tasks much faster<br \/>\n<strong>Enhanced our creativity<\/strong> by allowing us to instantly generate stories, scripts, art, videos, and other creative content<br \/>\n<strong>Impacted our economy<\/strong> with job loss and job creation as businesses adapt to the potential of these new technologies<\/p>\n<p>At the heart of the LLM revolution is Open AI\u2019s Chat Generative Pre-trained Transformer (ChatGPT).<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>Close on its heels is Google Gemini, released in December 2023.<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>Like ChatGPT, Google Gemini is an AI-powered Chatbot. The two programs offer similar functions and capabilities.<\/p>\n<p>So which one should you use?<\/p>\n<p>That depends on how your needs. First, let\u2019s look at the main differences between the two.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Whats_the_Difference_Between_Google_Gemini_and_ChatGPT\"><\/span>What\u2019s the Difference Between Google Gemini and ChatGPT?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>ChatGPT is a text-focused AI Chatbot.<\/strong><\/p>\n<p>You \u201ctalk\u201d to ChatGPT via text input.<\/p>\n<p>As if you were messaging a friend.<\/p>\n<p>Like many messaging platforms, it has a talk-to-text option if you prefer to speak your questions instead of typing them.<\/p>\n<p><strong>Google Gemini aims to differentiate itself by leaning into multi-modal capabilities.<\/strong><\/p>\n<p>You can also converse with it by text.<\/p>\n<p>But <a title=\"Gemini Live is finally available. Here&#039;s how you can acce...\" href=\"https:\/\/www.zdnet.com\/article\/gemini-live-is-finally-available-heres-how-you-can-access-it-and-why-youll-want-to\/\" target=\"_blank\" rel=\"noopener\">Google Gemini Live<\/a> lets you interact with the app using real-time voice conversation. Just like you would talk to a human.<\/p>\n<p>And it\u2019s freaky good.<\/p>\n<div class=\"sc-embed-youtube embed-responsive embed-responsive-16by9 w-75-md-up\"><\/div>\n<h3><span class=\"ez-toc-section\" id=\"Comparing_Google_Gemini_vs_ChatGPT_Features\"><\/span>Comparing Google Gemini vs ChatGPT Features<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The free versions of ChatGPT and Google Gemini are quite similar. Here\u2019s what is included in each of their free plans:<\/p>\n<div class=\"table-responsive\">\n<p><strong>Note:<\/strong> Both tools are constantly being updated, so some of the information above may change over time.<\/p>\n<p>Google Gemini<br \/>\nChatGPT<\/p>\n<p>Modalities<br \/>\nText, image creation, voice prompts<br \/>\nText, limited image creation<\/p>\n<p>Recency<br \/>\nUp-to-date information<br \/>\nUp-to-date information<\/p>\n<p>Custom GPTs<br \/>\nNo<br \/>\nNo<\/p>\n<p>Integrations<br \/>\nBasic Google Account, Google Search<br \/>\nNone<\/p>\n<p>Free plan available<br \/>\nYes<br \/>\nYes<\/p>\n<p>Paid plan cost<br \/>\n$20+<br \/>\n$20<\/p>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"Which_Is_Better_Google_Gemini_or_ChatGPT\"><\/span>Which Is Better: Google Gemini or ChatGPT?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>ChatGPT is generally better than Google Gemini for text-based tasks and research.<\/p>\n<p>While Google Gemini is better for many creative tasks and image generation.<\/p>\n<p>We came to these conclusions by running side-by-side comparisons on some of Google Gemini and ChatGPT\u2019s most common use cases.<\/p>\n<div class=\"sc-quote alert blue-box font-georgia type-normal transparent-img-bg\">\n<div class=\"media\">\n<div class=\"media-body\">\n<p><strong>Note:<\/strong> Both tools are constantly evolving\u2014and rapidly. Our experiments offer a snapshot of their performance for various tasks. But to find out which one is truly best for your needs, you\u2019ll need to experiment with both on your own.<\/p>\n<div class=\"media\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"ChatGPT_Is_Better_for_Research\"><\/span>ChatGPT Is Better for Research<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Both AI tools can kickstart your research (whether for content creation or other purposes) with ideas and suggestions.<\/p>\n<p>But ChatGPT (even on its free plan) can access the web for up-to-date information.<\/p>\n<p>For example, we asked ChatGPT to tell us the top-performing blog topics in the pet industry. And it returned a list of this year\u2019s popular topics:<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>After generating a list and descriptions of popular topics, ChatGPT added source links at the end of its response:<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>Google Gemini, on the other hand, did not include sources.<\/p>\n<p>When asked to share its sources, it explained that citations aren\u2019t possible:<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>We tried again, but this time asked for sources with the original prompt.<\/p>\n<p>And it gladly served up a list of source links.<\/p>\n<p>The sources it gave us were very broad, though. Such as links to category pages of organizations. Instead of blog posts.<\/p>\n<p><strong>Overall, we prefer ChatGPT for research.<\/strong><\/p>\n<p>Why?<\/p>\n<p>Because it offers several nice perks that Google Gemini lacks:<\/p>\n<p>Web access for up-to-date information (even on the free plan)<br \/>\nSpecific sources typically included in results or immediately produced when you ask<br \/>\nA consistent experience that requires less prompting<br \/>\nHelpful information with each answer<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Both_Apps_Are_Excellent_at_Simplifying_Complex_Concepts\"><\/span>Both Apps Are Excellent at Simplifying Complex Concepts<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>ChatGPT and Google Gemini can instantly help you understand complex concepts on nearly any subject.<\/p>\n<p>Including:<\/p>\n<p>Science and tech<br \/>\nEngineering<br \/>\nHistory<br \/>\nArt forms<br \/>\nFinance<\/p>\n<p>As an example, we asked both apps to help us understand climate system feedback loops.<\/p>\n<p>Both generated highly-readable content that made the topic easy to understand.<\/p>\n<p><strong>But Google Gemini did an overall better job helping us understand complex concepts.<\/strong><\/p>\n<p>Its crystal-clear answers and skimmable formatting made it a breeze to digest the information.<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>But ChatGPT is also excellent at this kind of task.<\/p>\n<p>It took a different approach, offering an analogy to help us understand the concept:<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>So, both apps are great for simplifying tough topics. And further prompting can help return the best results for your learning style.<\/p>\n<p>For example, if you prefer analogies, you can include that request in your prompt. Or you can take the \u201cexplain like I\u2019m five\u201d approach (ELI5) for even further simplification.<\/p>\n<div class=\"sc-quote alert blue-box font-georgia type-normal transparent-img-bg\">\n<div class=\"media\">\n<div class=\"media-body\">\n<p><strong>Note:<\/strong> When we prompted ChatGPT again in a new chat, we got a similar result to the Gemini output. This further emphasizes the need to run your own experiments to find out which one you prefer.<\/p>\n<div class=\"media\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"Google_Gemini_Generates_Better_Images\"><\/span>Google Gemini Generates Better Images<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Creating images with ChatGPT and Google Gemini can help you illustrate blog posts, webpages, <a title=\"How to Promote Content on Social Media\" href=\"https:\/\/backlinko.com\/hub\/content\/social-promotion\" target=\"_blank\" rel=\"noopener\">social media content<\/a>, and more.<\/p>\n<p>Google Gemini includes image creation in its free plan.<\/p>\n<p>However, the free version of ChatGPT only allows you to \u201ctest\u201d the feature with an allowance of two images per day.<\/p>\n<p>We compared image quality by prompting each with the same request:<\/p>\n<p>\u201cGenerate an image of a person holding a sign that says \u2018Puppy Recall Training.\u201d<\/p>\n<p>ChatGPT generated an image close to what we were looking for.<\/p>\n<p>But:<\/p>\n<p>It incorrectly spelled \u201crecall\u201d as \u201ccecall.\u201d (This is a common issue with ChatGPT\u2019s images.)<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>Gemini refused our request.<\/p>\n<p>Huh?<\/p>\n<p>Generating images with people in them is currently restricted to early access \u201cAdvanced\u201d Google Gemini subscribers.<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>So we tried again. But this time we asked for an image of a puppy holding the sign.<\/p>\n<p>And Google Gemini knocked it out of the park.<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>Its image and the text were exactly what we asked for (with no misspellings). Although the alignment was a little off.<\/p>\n<p><strong>We like Google Gemini better for image generation because:<\/strong><\/p>\n<p>It can create images with accurate text placement<br \/>\nImage generation is included in the free plan<\/p>\n<h2><span class=\"ez-toc-section\" id=\"ChatGPT_Is_the_Better_Option_for_SEO\"><\/span>ChatGPT Is the Better Option for SEO<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Many SEO pros use ChatGPT and Google Gemini to assist with their day-to-day tasks.<\/p>\n<p>These (and other <a title=\"8 Powerful SEO AI Tools and Their Top Features\" href=\"https:\/\/backlinko.com\/ai-seo-tools\" target=\"_blank\" rel=\"noopener\">AI SEO tools<\/a>) can help you:<\/p>\n<p>Brainstorm keyword and topic ideas<br \/>\nWrite meta descriptions<br \/>\nOptimize titles and headlines<br \/>\nCreate title tags<br \/>\nGenerate alt text<br \/>\nProvide backlink ideas<br \/>\nWrite backlink outreach emails<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Keyword_Research\"><\/span>Keyword Research<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>We asked both apps to produce keyword suggestions for the topic \u201cHow to teach your puppy to come.\u201d<\/p>\n<p>ChatGPT\u2019s suggestions were all relevant to the topic.<\/p>\n<p>But Google Gemini took a wrong turn. It generated off-topic keywords about 40% of the time.<\/p>\n<div class=\"table-responsive\">\n<p>&lt;<\/p>\n<p>Keywords<br \/>\nGoogle Gemini Response<br \/>\nChat GPT Response<\/p>\n<p>Primary keywords<br \/>\npuppy training<br \/>\nPuppy recall training<\/p>\n<p>recall training<br \/>\nTrain your puppy to come<\/p>\n<p>teach puppy to come<br \/>\nRecall training for dogs<\/p>\n<p>how to train puppy recall<br \/>\nDog recall training tips<\/p>\n<p>dog obedience training<br \/>\nHow to teach a puppy to come<\/p>\n<p>Secondary keywords<br \/>\npuppy behavior<br \/>\nPuppy obedience training<\/p>\n<p>positive reinforcement training<br \/>\nRecall command training<\/p>\n<p>clicker training<br \/>\nPositive reinforcement for puppies<\/p>\n<p>puppy socialization<br \/>\nDog training techniques<\/p>\n<p>dog training tips<br \/>\nTeach dog recall<\/p>\n<p>consistent training<br \/>\nTraining a puppy to respond<\/p>\n<p>reward-based training<br \/>\nBest recall training tips<\/p>\n<p>patience in puppy training<br \/>\nRecall training mistakes<\/p>\n<p>overcoming recall issues<br \/>\nDog training recall games<\/p>\n<p>puppy proofing<br \/>\nEffective puppy training methods<\/p>\n<p>creating a safe environment<\/p>\n<p>puppy commands<\/p>\n<p>basic obedience<\/p>\n<p>building trust with your puppy<\/p>\n<\/div>\n<p>Neither app produced the type of up-to-date results and data you can get from a professional SEO tool like <a title=\"Backlinko &amp; Semrush: 14-day PRO Trial\" href=\"https:\/\/www.semrush.com\/lp\/backlinko-offer\/en\/\" target=\"_blank\" rel=\"noopener\">Semrush<\/a>.<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>But they\u2019re still useful jumping off points for your keyword research.<\/p>\n<p>Overall, we prefer ChatGPT for generating keyword ideas. Its ability to produce on-topic keywords made this one an easy choice.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Meta_Descriptions\"><\/span>Meta Descriptions<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Google Gemini\u2019s writing is more compelling, clear, and engaging.<\/p>\n<p>Which is exactly what we\u2019re looking for in <a title=\"How to Write SEO-Friendly Meta Descriptions\" href=\"https:\/\/backlinko.com\/hub\/seo\/meta-descriptions\" target=\"_blank\" rel=\"noopener\">meta descriptions<\/a>.<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>ChatGPT writes well. But often lacks the ability to pull readers in and compel them to engage.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Optimizing_Headlines\"><\/span>Optimizing Headlines<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>ChatGPT does a better job with headlines for a couple of reasons:<\/p>\n<p>It includes the correct keywords<br \/>\nIt places keywords toward the front of the headline<br \/>\nIts outputs read naturally and don\u2019t feel like they\u2019re written for SEO<\/p>\n<p>Google Gemini can give you some great headline ideas. But its use of keywords often feels unnatural and redundant.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Alt_Text\"><\/span>Alt Text<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Google Gemini generated more readable alt text than ChatGPT.<\/p>\n<p>But if we\u2019re being honest:<\/p>\n<p>Both apps got long-winded and included too much detail.<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>More refined prompts with character limits can help. But both apps often ignore these suggestions anyway.<\/p>\n<p>So we\u2019d recommend playing around with the prompts and using your own expertise to craft useful alt text.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Backlink_Outreach_Ideas\"><\/span>Backlink Outreach Ideas<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Both apps gave us great ideas on who to connect with to build <a title=\"What Are Backlinks in SEO? &amp; Why You Need Them\" href=\"https:\/\/backlinko.com\/hub\/seo\/backlinks\" target=\"_blank\" rel=\"noopener\">backlinks<\/a> to our article.<\/p>\n<p>ChatGPT gave us a wider range of ideas and opportunities.<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>Google Gemini offered some good suggestions, too.<\/p>\n<p>But from a beginner\u2019s perspective, ChatGPT\u2019s extra detail and guidance made its response more helpful.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Backlink_Outreach_Emails\"><\/span>Backlink Outreach Emails<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>To wrap up our SEO comparisons, we asked both apps to generate a backlink outreach email.<\/p>\n<p>ChatGPT\u2019s email message focused on the value the recipient would enjoy by linking to our article.<\/p>\n<p>And it used an effective copywriting trick: talking about the benefits the recipient will get from the relationship. Rather than just what you\u2019ll gain from the link.<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>For SEO tasks, both ChatGPT and Gemini excel in different areas.<\/p>\n<p>But ChatGPT excels more often.<\/p>\n<p><strong>We prefer ChatGPT for:<\/strong><\/p>\n<p>Keyword research<br \/>\nTitles and headlines<br \/>\nTitle tags<br \/>\nBacklink ideas<br \/>\nBacklink outreach emails<\/p>\n<p><strong>And Google Gemini for:<\/strong><\/p>\n<p>Meta descriptions<br \/>\nAlt Text<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Google_Gemini_Is_More_Useful_for_Creative_Content_and_Planning\"><\/span>Google Gemini Is More Useful for Creative Content and Planning<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Google Gemini and ChatGPT both shine when it comes to creative content.<\/p>\n<p>They can:<\/p>\n<p>Suggest blog topics, article ideas, and outlines<br \/>\nPlan email and social media campaigns<br \/>\nGenerate videos scripts<br \/>\nWrite sales copy for web and landing pages<br \/>\nWrite email campaigns<br \/>\nWrite social media captions<\/p>\n<p>We asked both apps to create a blog post outline for an article on \u201cpuppy recall training.\u201d<\/p>\n<p>ChatGPT\u2019s outline provided more detail.<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>We then asked both apps to create promotional content for the article, and the results were as follows:<\/p>\n<p>ChatGPT\u2019s emails provided more detail but Google Gemini\u2019s writing was better<br \/>\nChatGPT\u2019s video script included voice-narrated and text-based CTAs, while Gemini failed to include CTAs<br \/>\nGoogle Gemini\u2019s campaign ideas included goals, engagement strategies, and a wide variety of formatting. ChatGPT delivered a full month of content ideas but left out goals and strategies.<br \/>\nGemini\u2019s natural, engaging writing style gave us some fantastic captions, and most could be published as-is without any changes. On the other hand, ChatGPT struggled to write compelling and unique content.<br \/>\nGemini\u2019s sales-oriented copy was far more compelling and benefits-oriented than the results from ChatGPT.<\/p>\n<p>Overall, <strong>Google Gemini does a better job at creative text generation<\/strong>.<\/p>\n<p>But if you\u2019re looking for help with outlining or video scripts, consider turning to ChatGPT.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"ChatGPT_Provides_Better_Blog_Post_Repurposing_Ideas\"><\/span>ChatGPT Provides Better Blog Post Repurposing Ideas<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a title=\"What Is Repurposing Content?\" href=\"https:\/\/backlinko.com\/hub\/content\/repurposing\" target=\"_blank\" rel=\"noopener\">Repurposing your blog posts<\/a> on other platforms can increase your marketing campaign\u2019s efficiency. Without having to create much extra content.<\/p>\n<p>To find out which tool was best at providing ideas, we shared a 600-word blog post on puppy recall training with both apps. And asked them to develop a repurposing plan for the article.<\/p>\n<p>The results?<\/p>\n<p>ChatGPT gave us dozens of detailed ideas. All within a well-organized plan.<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>Its suggestions included formats like:<\/p>\n<p>Infographics<br \/>\nEmail series<br \/>\nSocial media snippets<br \/>\nVideo and live streams<br \/>\nPodcast episodes<\/p>\n<p>Google Gemini\u2019s response was the opposite.<\/p>\n<p>It was very brief, suggesting just a few repurposing channels. And it lacked creativity and detail.<\/p>\n<div class=\"sc-quote alert blue-box font-georgia type-normal transparent-img-bg\">\n<div class=\"media\">\n<div class=\"media-body\">\n<p><strong>Tip:<\/strong> When you\u2019re unhappy with a response, let your AI chatbot know about it. You can get better results from both apps by making corrections and asking for changes.<\/p>\n<div class=\"media\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"ChatGPT_Is_Great_for_Transcribing_Text_from_Images\"><\/span>ChatGPT Is Great for Transcribing Text from Images<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>AI transcription can help you:<\/p>\n<p>Digitize printed materials<br \/>\nExtract information from infographics<br \/>\nTranslate text from documents or screenshots<br \/>\nArchive historical documents<\/p>\n<p>We tested Google Gemini and ChatGPT for text transcription.<\/p>\n<p>And we didn\u2019t make it easy.<\/p>\n<p>We submitted a complex infographic (a <a title=\"The Complete SEO Checklist For 2024\" href=\"https:\/\/backlinko.com\/seo-checklist\" target=\"_blank\" rel=\"noopener\">complete SEO checklist<\/a>) from Backlinko.<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>The image had a lot of small lettering, several tiers of information placed in different graphic elements, and dark coloring in a few spots.<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>ChatGPT transcribed the piece with much better accuracy.<\/p>\n<p>ChatGPT had one mistake at the end of text. Instead \u201cUpdate and Relaunch Outdated Content\u201d ChatGPT transcribed as \u201cUpdate and Improve Outdated Content.\u201d<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>Google Gemini\u2019s results had bigger problems.<\/p>\n<p>And its issues went beyond simple errors.<\/p>\n<p>It also:<\/p>\n<p>Re-arranged the order of some lists<br \/>\nAdded extra items<br \/>\nChanged some of the advice<\/p>\n<p>In the image below, you can see the highlighted fields where errors occurred:<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><strong>Both sets of results require proofreading.<\/strong><\/p>\n<p>But both apps can save you a lot of time compared to manual transcription.<\/p>\n<p><strong>In our experience, ChatGPT did a better, more accurate job transcribing text from images.<\/strong><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Both_Are_Good_at_Reasoning_and_Decision-Making\"><\/span>Both Are Good at Reasoning and Decision-Making<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Facing a tough decision? Google Gemini and ChatGPT can help you explore new ways to look at both sides of a situation. And give you a list of points to consider before making a decision.<\/p>\n<p>For example, we asked both apps for guidance on whether to expand upon our (fictional) blog content with podcasting.<\/p>\n<p>Google Gemini responded with a generalized plan. And its guidance was an excellent starting point.<\/p>\n<p>Its recommendations included an organized thought process. Plus a list of considerations.<\/p>\n<p>All neatly presented in a list of topics and subtopics.<\/p>\n<p>For example, the Investment and Resources section advised us to consider equipment, time, and hosting expenses.<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>ChatGPT\u2019s response lacked full descriptions.<\/p>\n<p>But it included details that might otherwise get overlooked. Such as soundproofing, audio software, and podcast storage fees.<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>Neither app provided enough detail to make an informed decision.<\/p>\n<p>But that\u2019s okay.<\/p>\n<p>Because together, the responses formed a comprehensive starting point to guide our research.<\/p>\n<p><strong>We recommend using both apps when turning to AI for help with reasoning and decision-making.<\/strong><\/p>\n<p>To get a wider range of perspectives.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Both_Apps_Are_Good_for_Organizing_Summarizing_and_Scheduling\"><\/span>Both Apps Are Good for Organizing, Summarizing, and Scheduling<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>ChatGPT and Google Gemini can quickly transcribe, organize, and summarize your notes.<\/p>\n<p>You can analyze and summarize existing files by uploading a PDF or JPEG image. Or by pasting text from other documents.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Transcribing_Handwritten_Notes\"><\/span>Transcribing Handwritten Notes<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>We started this comparison by asking both apps to transcribe an image of a handwritten to-do list.<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>Google Gemini\u2019s interpretation was clearer and much easier to read.<\/p>\n<p>But both apps did an excellent job turning our handwritten list into a well-organized document.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Analyzing_Content_in_Notes\"><\/span>Analyzing Content in Notes<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Next, we asked the apps to separate the list into two sections: personal and business.<\/p>\n<p>Google Gemini\u2019s results were better-formatted and easier to read.<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>Google Gemini\u2019s version was free of errors.<\/p>\n<p>But ChatGPT had one mistake. It turned the phrase \u201cw\/Lee\u201d into \u201cWylee.\u201d<\/p>\n<p>(Obviously the results here will vary depending on handwriting style.)<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Creating_Schedules_from_Notes\"><\/span>Creating Schedules from Notes<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Finally, we asked each app to estimate the amount of time needed for each task.<\/p>\n<p>And then turn it into a one-day schedule.<\/p>\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p>Both apps did an amazing job estimating time frames and planning our day (minus the \u201cWylee\u201d mistake from ChatGPT\u201d).<\/p>\n<p>But ChatGPT\u2019s schedule was more efficient and had our day wrapped up by 5:30. Whereas Google Gemini had us running until 9:00 pm.<\/p>\n<p>We prefer ChatGPT for building customized schedules.<\/p>\n<p>However:<\/p>\n<p>Google Gemini\u2019s planning is less rushed, making it a better choice for people who prefer longer days at a more relaxed pace.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Choosing_Between_Google_Gemini_and_ChatGPT\"><\/span>Choosing Between Google Gemini and ChatGPT<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Our Google Gemini vs ChatGPT experiment shows that each app has different strengths and weaknesses.<\/p>\n<p>But generally speaking:<\/p>\n<p>Google Gemini excels at creative writing<br \/>\nChatGPT is a better \u201cthinker\u201d and is best for analytical tasks and planning<\/p>\n<p>Want to learn more about using AI chatbots in your workflows?<\/p>\n<p>Here are a couple of resources to get you started:<\/p>\n<p><a title=\"ChatGPT for SEO: Ultimate Guide, Tips &amp; Prompts | Backlinko\" href=\"https:\/\/backlinko.com\/chatgpt-for-seo\" target=\"_blank\" rel=\"noopener\">ChatGPT for SEO: Ultimate Guide, Tips &amp; Prompts:<\/a> Discover the best ways to use ChatGPT and learn more about its strengths and limitations<br \/>\n<a title=\"5 Top AI Writing Generators: Features, Pricing, Pros &amp; Cons\" href=\"https:\/\/backlinko.com\/best-ai-content-generator-tools\" target=\"_blank\" rel=\"noopener\">Best AI Content Generator Tools:<\/a> An overview of the top AI writing tools and their best features<br \/>\n<a title=\"11 AWESOME ChatGPT Alternatives in October 2024\" href=\"https:\/\/backlinko.com\/chatgpt-alternatives\" target=\"_blank\" rel=\"noopener\">11 AWESOME ChatGPT Alternatives in August 2024:<\/a> Discover more AI chatbot options beyond ChatGPT and Google Gemini<\/p>\n<p>The post <a href=\"https:\/\/backlinko.com\/gemini-vs-chatgpt\" target=\"_blank\" rel=\"noopener\">Google Gemini vs ChatGPT: &lt;br&gt;Which AI Chatbot Is Better?<\/a> appeared first on <a href=\"https:\/\/backlinko.com\/\" target=\"_blank\" rel=\"noopener\">Backlinko<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Google Gemini and ChatGPT can speed up your workflows and make many aspects of your life\u2014both personal and professional\u2014much easier. But which app is better? We ran head-to-head experiments with both AI tools to find out. Read on to find out whether Gemini or ChatGPT is better for: All kinds of research Understanding complex concepts Image generation SEO tasks Creative content And much more. Why Google Gemini and ChatGPT Matter Large language models (LLMs) like ChatGPT and Google Gemini are changing the way people do business [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":11318,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[8,52],"tags":[],"class_list":["post-11317","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-backlinko","category-marketing-blogs"],"featured_image_src":"https:\/\/craighordlow.com\/wp-content\/uploads\/2024\/10\/chatgpt-homepage-sxFaDu-600x400.png","featured_image_src_square":"https:\/\/craighordlow.com\/wp-content\/uploads\/2024\/10\/chatgpt-homepage-sxFaDu-600x600.png","author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/11317","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=11317"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/11317\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media\/11318"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=11317"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=11317"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=11317"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}