{"id":11877,"date":"2024-12-13T16:54:37","date_gmt":"2024-12-13T16:54:37","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2024\/12\/13\/7-powerful-semrush-free-account-features-we-tested-it\/"},"modified":"2024-12-13T16:54:37","modified_gmt":"2024-12-13T16:54:37","slug":"7-powerful-semrush-free-account-features-we-tested-it","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2024\/12\/13\/7-powerful-semrush-free-account-features-we-tested-it\/","title":{"rendered":"7 Powerful Semrush Free Account Features (We Tested It)"},"content":{"rendered":"<p>You might be thinking, \u201cWhat can I really do on the Semrush free account?\u201d<\/p>\n<p>I was asked to test the limits of the free plan. Admittedly, this was an adjustment after using the paid tier for many years.<\/p>\n<p>But I was pleasantly surprised by what you can do.<\/p>\n<p>In this guide, I\u2019ll walk you through concrete examples of how you can squeeze all the juice from the Semrush free account.<\/p>\n<p><strong>All without entering your credit card details.<\/strong><\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Project \u2013 TTT \u2013 Dashboard\" alt=\"Project \u2013 TTT \u2013 Dashboard\" data-aspect-ratio=\"1.0057142857143\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/12\/project-traffic-think-tank-dashboard.png\" loading=\"lazy\" \/><\/p><\/figure>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/12\/13\/7-powerful-semrush-free-account-features-we-tested-it\/#1_Uncover_Valuable_Keywords_10_Searches_per_Day\" >1. Uncover Valuable Keywords (10 Searches per Day)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/12\/13\/7-powerful-semrush-free-account-features-we-tested-it\/#2_Analyze_Competitor_Strategies_10_Domain_Analyses_per_Day\" >2. Analyze Competitor Strategies (10 Domain Analyses per Day)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/12\/13\/7-powerful-semrush-free-account-features-we-tested-it\/#3_Track_Rankings_for_Key_Terms_10_Keywords_Total\" >3. Track Rankings for Key Terms (10 Keywords Total)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/12\/13\/7-powerful-semrush-free-account-features-we-tested-it\/#4_Identify_and_Fix_Critical_Website_Issues_100_URLs\" >4. Identify and Fix Critical Website Issues (100 URLs)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/12\/13\/7-powerful-semrush-free-account-features-we-tested-it\/#5_Boost_Local_Visibility_One_Audit\" >5. Boost Local Visibility (One Audit)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/12\/13\/7-powerful-semrush-free-account-features-we-tested-it\/#6_Create_SEO-Optimized_Content_10_SEO_Idea_Units_Total\" >6. Create SEO-Optimized Content (10 SEO Idea Units Total)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/12\/13\/7-powerful-semrush-free-account-features-we-tested-it\/#7_Analyze_and_Improve_Your_Backlink_Profile_10_Credits_per_DayOne_Audit\" >7. Analyze and Improve Your Backlink Profile (10 Credits per Day\/One Audit)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/12\/13\/7-powerful-semrush-free-account-features-we-tested-it\/#Bonus_Leverage_Semrushs_Free_Apps_and_Resources\" >Bonus: Leverage Semrush\u2019s Free Apps and Resources<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/12\/13\/7-powerful-semrush-free-account-features-we-tested-it\/#Buyer_Persona_Template\" >Buyer Persona Template<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/12\/13\/7-powerful-semrush-free-account-features-we-tested-it\/#Professional_Reporting\" >Professional Reporting<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/12\/13\/7-powerful-semrush-free-account-features-we-tested-it\/#Accessibility_Scan_and_Monitor\" >Accessibility Scan and Monitor<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/12\/13\/7-powerful-semrush-free-account-features-we-tested-it\/#Semrush_Academy\" >Semrush Academy<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/craighordlow.com\/index.php\/2024\/12\/13\/7-powerful-semrush-free-account-features-we-tested-it\/#Turn_Your_Free_Semrush_Data_Into_Rankings\" >Turn Your Free Semrush Data Into Rankings<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"1_Uncover_Valuable_Keywords_10_Searches_per_Day\"><\/span>1. Uncover Valuable Keywords (10 Searches per Day)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Semrush\u2019s <a title=\"Keyword Generator by Semrush\" href=\"https:\/\/www.semrush.com\/analytics\/keywordmagic\" target=\"_blank\" rel=\"noopener\">Keyword Magic Tool<\/a> gives you 10 daily searches, each providing up to 10 keyword suggestions.<\/p>\n<p>That\u2019s 100 potential keywords every day to fuel your <a title=\"What Is a Content Strategy?\" href=\"https:\/\/backlinko.com\/hub\/content\/content-strategy\" target=\"_blank\" rel=\"noopener\">content strategy<\/a>.<\/p>\n<p>Here\u2019s how you\u2019d use this tool to research relevant keywords for free.<\/p>\n<p>Let\u2019s say you have an SEO blog.<\/p>\n<p>Start with broad terms like \u201cSEO\u201d or \u201cdigital marketing.\u201d<\/p>\n<p>This will give you a bird\u2019s-eye view of your niche.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Keyword Magic Tool \u2013 SEO \u2013 Keywords\" alt=\"Keyword Magic Tool \u2013 SEO \u2013 Keywords\" data-aspect-ratio=\"0.90285714285714\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/12\/keyword-magic-tool-seo-keywords.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>Then, narrow down to more specific queries like \u201cwebsite optimization\u201d or \u201cdigital marketing examples.\u201d<\/p>\n<p>This can help you find more targeted keywords with less competition.<\/p>\n<p>For each search, focus on keywords with:<\/p>\n<ul>\n<li>Search volumes between 1,000\u2013 10,000<\/li>\n<li>Keyword difficulty scores below 60<\/li>\n<li>Clear informational or <a title=\"Commercial Intent Keywords: What They Are &amp; How to Rank\" href=\"https:\/\/backlinko.com\/commercial-intent\" target=\"_blank\" rel=\"noopener\">commercial intent<\/a><\/li>\n<\/ul>\n<p>You might discover gems like \u201cSEO books\u201d (6,600 monthly searches, KD 38) and \u201cai tools for website SEO\u201d (1,600 monthly searches, KD 43).<\/p>\n<p>Click any term, and you\u2019ll be taken to the <a title=\"Keyword Overview: Discover New Ideas with Keyword Explorer\" href=\"https:\/\/www.semrush.com\/analytics\/keywordoverview\/\" target=\"_blank\" rel=\"noopener\">Keyword Overview<\/a> tool, which provides an in-depth keyword analysis.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Keyword Overview \u2013 AI tools for website seo \u2013 Overview\" alt=\"Keyword Overview \u2013 AI tools for website seo \u2013 Overview\" data-aspect-ratio=\"0.64714285714286\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/12\/keyword-overview-ai-tools-for-website-seo-overview.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>By strategically using your 10 daily searches, you can build a robust list of keywords throughout the week.<\/p>\n<p>Once you\u2019ve found keywords that match your criteria, create content that naturally incorporates these terms while solving your audience\u2019s specific problems or questions.<\/p>\n<div class=\"sc-quote alert blue-box font-georgia type-normal transparent-img-bg\">\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-sm-down\">\n            <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-note.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">        <\/figure>\n<div class=\"media-body\">\n<blockquote class=\"sc-quote\">\n<p><strong>Side note:<\/strong> You can run up to 10 daily searches total across all Semrush tools. So, if you search for a term in Keyword Magic Tool and then click a keyword to view in Keyword Overview, you\u2019ll have used two searches. If you hit your limit, wait until the next day to continue your research or <a href=\"https:\/\/www.semrush.com\/lp\/backlinko-offer\/en\/\" title=\"Backlinko &amp; Semrush: 14-day PRO Trial\" target=\"_blank\" rel=\"noopener\" data-mce-href=\"https:\/\/www.semrush.com\/lp\/backlinko-offer\/en\/\" data-mce->sign up for a free Semrush trial<\/a>.<\/p>\n<\/blockquote>\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-md-up\">\n                    <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-note.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">                <\/figure>\n<p>                                <cite class=\"sc-name media-body media-middle\"><br \/>\n                                    <\/cite>\n            <\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"2_Analyze_Competitor_Strategies_10_Domain_Analyses_per_Day\"><\/span>2. Analyze Competitor Strategies (10 Domain Analyses per Day)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The <a title=\"Domain Overview: Get Instant Domain SEO Analysis\" href=\"https:\/\/www.semrush.com\/analytics\/overview\/\" target=\"_blank\" rel=\"noopener\">Domain Overview<\/a> tool offers a window into your competitors\u2019 strategies. Even with the 10 daily analysis limit, you can learn valuable insights about your top competitors.<\/p>\n<p>First, analyze your blog to benchmark your performance.<\/p>\n<p>You\u2019ll learn everything from your blog\u2019s authority score and ranking keywords to monthly traffic volume.<\/p>\n<p>For example, when I analyzed TrafficThinkTank.com, an SEO and blog community, I learned that it gets 14.2K in monthly organic search traffic and has 6.4K backlinks.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Domain Overview \u2013 TTT \u2013 Overview\" alt=\"Domain Overview \u2013 TTT \u2013 Overview\" data-aspect-ratio=\"0.96\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/12\/domain-overview-trafficthinktank-overview.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>It also tells you who your main organic competitors are.<\/p>\n<p>For Traffic Think Tank, it\u2019s SpyFu and Style Factory Productions.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Domain Overview \u2013 spyfu \u2013 Main Organic Competitors\" alt=\"Domain Overview \u2013 spyfu \u2013 Main Organic Competitors\" data-aspect-ratio=\"0.58714285714286\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/12\/domain-overview-spyfu-main-organic-competitors.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>Choose a few of your competitors and run a report on each one.<\/p>\n<p>Focus on:<\/p>\n<ul>\n<li>Authority score<\/li>\n<li>Organic keywords and search traffic<\/li>\n<li><a title=\"What Are Backlinks in SEO? &amp; Why You Need Them\" href=\"https:\/\/backlinko.com\/hub\/seo\/backlinks\" target=\"_blank\" rel=\"noopener\">Backlink profile<\/a> and referring domains<\/li>\n<\/ul>\n<p>For example, I discovered that Traffic Think Tank ranks for over 19,000 keywords while SpyFu ranks for over 35,000.<\/p>\n<p>This shows the growth potential in this niche.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Domain Overview \u2013 spyfu \u2013 Organic Keywords\" alt=\"Domain Overview \u2013 spyfu \u2013 Organic Keywords\" data-aspect-ratio=\"0.88857142857143\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/12\/domain-overview-spyfu-organic-keywords.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>But it also reveals untapped opportunities to expand Traffic Think Tank\u2019s online visibility.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"3_Track_Rankings_for_Key_Terms_10_Keywords_Total\"><\/span>3. Track Rankings for Key Terms (10 Keywords Total)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>With the <a title=\"Position Tracking: Keyword Rank Tracker Tool | Semrush\" href=\"https:\/\/www.semrush.com\/position-tracking\/\" target=\"_blank\" rel=\"noopener\">Position Tracking<\/a> tool, you can monitor rankings for one URL and 10 total keywords.<\/p>\n<p>Over time, you could see movements like:<\/p>\n<ul>\n<li>Keywords improving or declining in ranking<\/li>\n<li>Keywords entering the top 10 results<\/li>\n<li><a title=\"Featured Snippets: What Are They and How to Get Them\" href=\"https:\/\/backlinko.com\/hub\/seo\/featured-snippets\" target=\"_blank\" rel=\"noopener\">Featured snippet position<\/a> wins<\/li>\n<\/ul>\n<p>For example, a site like Traffic Think Tank might track keywords like \u201cbest marketing tools for small business\u201d and \u201ccompetitive intelligence seo.\u201d<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Position Tracking \u2013 TTT \u2013 Ranking Overview\" alt=\"Position Tracking \u2013 TTT \u2013 Ranking Overview\" data-aspect-ratio=\"0.66571428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/12\/position-tracking-ttt-ranking-overview.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>This data can help you identify which content updates are most effective and where to focus your optimization efforts.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"4_Identify_and_Fix_Critical_Website_Issues_100_URLs\"><\/span>4. Identify and Fix Critical Website Issues (100 URLs)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The <a title=\"Site Audit: Improve the SEO of Your Website | Semrush\" href=\"https:\/\/www.semrush.com\/siteaudit\/\" target=\"_blank\" rel=\"noopener\">Site Audit<\/a> tool lets you crawl your 100 most important URLs to uncover issues like:<\/p>\n<ul>\n<li><a title=\"How to Find (and Fix) Broken Links\" href=\"https:\/\/backlinko.com\/how-to-find-and-fix-broken-links\" target=\"_blank\" rel=\"noopener\">Broken internal links<\/a><\/li>\n<li>Pages with missing meta descriptions<\/li>\n<li><a title=\"Duplicate Content and SEO: The Complete Guide\" href=\"https:\/\/backlinko.com\/hub\/seo\/duplicate-content\" target=\"_blank\" rel=\"noopener\">Duplicate title tags<\/a><\/li>\n<li>Images missing alt text<\/li>\n<li>4xx errors<\/li>\n<\/ul>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Site Audit \u2013 TTT \u2013 Overview\" alt=\"Site Audit \u2013 TTT \u2013 Overview\" data-aspect-ratio=\"0.91857142857143\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/12\/site-audit-ttt-overview.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>Fixing these issues can help you improve your site\u2019s health score and increase organic traffic to the affected pages.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"5_Boost_Local_Visibility_One_Audit\"><\/span>5. Boost Local Visibility (One Audit)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you have a physical business, the Listing Management tool could be invaluable for <a title=\"Local SEO: The Definitive Guide\" href=\"https:\/\/backlinko.com\/local-seo-guide\" target=\"_blank\" rel=\"noopener\">local SEO<\/a>.<\/p>\n<p>You could start with a free audit of your local presence, which might reveal:<\/p>\n<ul>\n<li>How many directories list your business<\/li>\n<li>High-authority directories where you\u2019re missing<\/li>\n<li>Inconsistencies in your business name and address across listings<\/li>\n<\/ul>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Listings Management \u2013 Aracely Cafe\" alt=\"Listings Management \u2013 Aracely Cafe\" data-aspect-ratio=\"0.76714285714286\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/12\/listings-management-aracely-cafe-example.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>By correcting inconsistencies and creating new listings on high-authority directories, you could potentially see increases in your <a title=\"Google My Business: The Business Profile Playbook \ud83c\udfec\" href=\"https:\/\/backlinko.com\/google-business-profile-guide\" target=\"_blank\" rel=\"noopener\">Google Business Profile<\/a> views and \u201cDirections\u201d clicks.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"6_Create_SEO-Optimized_Content_10_SEO_Idea_Units_Total\"><\/span>6. Create SEO-Optimized Content (10 SEO Idea Units Total)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The <a title=\"SEO Content Template: Generate SEO Content Briefs with Ease | Semrush\" href=\"https:\/\/www.semrush.com\/seo-content-template\/\" target=\"_blank\" rel=\"noopener\">SEO Content Template<\/a> and <a title=\"Semrush SEO Writing Assistant\" href=\"https:\/\/www.semrush.com\/swa\/\" target=\"_blank\" rel=\"noopener\">SEO Writing Assistant<\/a> are helpful tools for content creation, even in their free versions.<\/p>\n<p>Say you\u2019re writing a post on \u201c10 Internal Linking Best Practices Everyone Should Know.\u201d<\/p>\n<p>The SEO Content Template could provide:<\/p>\n<ul>\n<li><a title=\"What are LSI Keywords? And Do They Help With SEO?\" href=\"https:\/\/backlinko.com\/hub\/seo\/lsi\" target=\"_blank\" rel=\"noopener\">Semantically related keywords<\/a> like \u201coptimize anchor text\u201d and \u201ctypes of internal links\u201d<\/li>\n<li>Recommended content length<\/li>\n<li>Readability score target<\/li>\n<li>List of potential backlink sources<\/li>\n<\/ul>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"SEO Content Template \u2013 Key recommendations \u2013 Example\" alt=\"SEO Content Template \u2013 Key recommendations \u2013 Example\" data-aspect-ratio=\"0.61142857142857\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/12\/seo-content-template-key-recommendations-example.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>Then, while writing your draft, the SEO Writing Assistant could help you:<\/p>\n<ul>\n<li>Maintain optimal keyword density<\/li>\n<li>Keep your content readable and engaging<\/li>\n<li>Ensure your tone of voice is consistent<\/li>\n<\/ul>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"SEO Writing Assistant \u2013 Internal Linking \u2013 Article\" alt=\"SEO Writing Assistant \u2013 Internal Linking \u2013 Article\" data-aspect-ratio=\"0.65571428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/12\/seo-writing-assistant-internal-linking-article.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>Following these recommendations could improve your chances of ranking well for your <a title=\"Choose Keywords: A 6-Step Essential Guide\" href=\"https:\/\/backlinko.com\/hub\/seo\/choosing-keywords\" target=\"_blank\" rel=\"noopener\">target keywords<\/a>.<\/p>\n<div class=\"sc-quote alert blue-box font-georgia type-normal transparent-img-bg\">\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-sm-down\">\n            <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-note.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">        <\/figure>\n<div class=\"media-body\">\n<blockquote class=\"sc-quote\">\n<p><strong>Side note:<\/strong> A free Semrush account gives you 10 SEO Idea Units to share between SEO Content Template and SEO Writing Assistant. SEO Idea Units do not renew monthly, so use them wisely. <\/p>\n<\/blockquote>\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-md-up\">\n                    <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-note.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">                <\/figure>\n<p>                                <cite class=\"sc-name media-body media-middle\"><br \/>\n                                    <\/cite>\n            <\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"7_Analyze_and_Improve_Your_Backlink_Profile_10_Credits_per_DayOne_Audit\"><\/span>7. Analyze and Improve Your Backlink Profile (10 Credits per Day\/One Audit)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The free version of Semrush\u2019s backlink analysis tools provide valuable insights into your link profile (or a competitor\u2019s).<\/p>\n<p>For example, I analyzed Traffic Think Tank\u2019s domain in <a title=\"Backlink Analytics: Backlink Checker for Any Website | Semrush\" href=\"https:\/\/www.semrush.com\/analytics\/backlinks\/\" target=\"_blank\" rel=\"noopener\">Backlink Analytics<\/a> and learned it has 2,200 referring domains and an increasing Authority Score.<\/p>\n<p>You\u2019ll also learn:<\/p>\n<ul>\n<li>Traffic and backlink performance metrics, such as total organic traffic, monthly visits, and total backlinks<\/li>\n<li>New and lost referring domains<\/li>\n<li>Top anchors<\/li>\n<\/ul>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Backlink Analytics \u2013 TTT \u2013 Overview\" alt=\"Backlink Analytics \u2013 TTT \u2013 Overview\" data-aspect-ratio=\"1.0471428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/12\/backlink-analytics-ttt-overview.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>These metrics provide valuable insights to shape and improve your <a title=\"Link Building: The Definitive SEO Guide\" href=\"https:\/\/backlinko.com\/link-building\" target=\"_blank\" rel=\"noopener\">link-building strategy<\/a>.<\/p>\n<p>This includes identifying top-performing content that naturally attracts links, spotting opportunities to reclaim lost backlinks, and understanding which anchor text is most effective for your niche.<\/p>\n<p>Next, use <a title=\"Backlink Audit: Analyze Your Backlink Profile | Semrush\" href=\"https:\/\/www.semrush.com\/backlink_audit\/\" target=\"_blank\" rel=\"noopener\">Backlink Audit<\/a> to get a snapshot of your backlink profile\u2019s health.<\/p>\n<p>You\u2019ll learn:<\/p>\n<ul>\n<li>Number of non-toxic, potentially toxic, and toxic backlinks<\/li>\n<li>New, broken, and lost backlinks<\/li>\n<li>Personalized insights and recommendations to improve your backlink profile health<\/li>\n<\/ul>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Backlink Audit \u2013 TTT \u2013 Overview\" alt=\"Backlink Audit \u2013 TTT \u2013 Overview\" data-aspect-ratio=\"0.96142857142857\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/12\/backlink-audit-ttt-overview.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>Based on these insights, you could take actions like:<\/p>\n<ul>\n<li><a title=\"Toxic Backlinks: How to Spot and Avoid Them\" href=\"https:\/\/backlinko.com\/bad-backlinks\" target=\"_blank\" rel=\"noopener\">Disavowing toxic links<\/a> to protect your site from potential penalties<\/li>\n<li>Reaching out to high-authority sites with personalized pitches<\/li>\n<\/ul>\n<p>These efforts could help you secure new <a title=\"How to Get High Quality Backlinks (7 Top Strategies)\" href=\"https:\/\/backlinko.com\/high-quality-backlinks\" target=\"_blank\" rel=\"noopener\">high-quality backlinks<\/a> and potentially increase your domain authority, too.<\/p>\n<div class=\"sc-quote alert blue-box font-georgia type-normal transparent-img-bg\">\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-sm-down\">\n            <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-tip.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">        <\/figure>\n<div class=\"media-body\">\n<blockquote class=\"sc-quote\">\n<p><strong>Pro tip:<\/strong> Connect Google Search Console and Google Analytics for deeper insights in a unified dashboard\u2014from discovering more backlinks to tracking which linked pages drive the most traffic.<\/p>\n<\/blockquote>\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-md-up\">\n                    <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-tip.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">                <\/figure>\n<p>                                <cite class=\"sc-name media-body media-middle\"><br \/>\n                                    <\/cite>\n            <\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"Bonus_Leverage_Semrushs_Free_Apps_and_Resources\"><\/span>Bonus: Leverage Semrush\u2019s Free Apps and Resources<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Beyond the main free account features, Semrush offers several completely free apps in their App Center.<\/p>\n<p>These tools can further enhance your marketing efforts without any additional cost.<\/p>\n<p>Here\u2019s a quick overview of some standout free apps:<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Semrush \u2013 Free Marketing Software\" alt=\"Semrush \u2013 Free Marketing Software\" data-aspect-ratio=\"1.0157142857143\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/12\/semrush-free-marketinh-software.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h3><span class=\"ez-toc-section\" id=\"Buyer_Persona_Template\"><\/span>Buyer Persona Template<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>This tool provides a framework for creating detailed customer profiles.<\/p>\n<p>Use it to define and understand your ideal customer to guide your marketing strategy.<\/p>\n<p>For example, I used it to map out Traffic Think Tank\u2019s ideal customer\u2014documenting the audience\u2019s bio, frustrations, and motivations.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Semrush \u2013 Persona \u2013 TTT\" alt=\"Semrush \u2013 Persona \u2013 TTT\" data-aspect-ratio=\"0.74142857142857\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/12\/semrush-persona-ttt.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h3><span class=\"ez-toc-section\" id=\"Professional_Reporting\"><\/span>Professional Reporting<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Create SEO and marketing PDF reports in minutes for free.<\/p>\n<p>Whether you prefer starting from scratch or using a template, you can easily pull in data from more than 20 platforms (like Google Analytics, Google Search Console, Semrush\u2019s tools, and more).<\/p>\n<p>Generate eye-catching visualizations that clearly\u2014and professionally\u2014highlight your campaign results.<\/p>\n<p>You\u2019ll also be able to set up automatic updates so you always have up-to-date reports ready.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Semrush \u2013 Automated reports \u2013 Traffic\" alt=\"Semrush \u2013 Automated reports \u2013 Traffic\" data-aspect-ratio=\"0.74428571428571\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/12\/semrush-automated-reports-traffic.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h3><span class=\"ez-toc-section\" id=\"Accessibility_Scan_and_Monitor\"><\/span>Accessibility Scan and Monitor<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Is your site accessible to all users? Find out with this free app.<\/p>\n<p>Perform an accessibility compliance check to ensure your site meets WCAG (Web Content Accessibility Guidelines) and ADA (Americans with Disabilities Act) standards.<\/p>\n<p>The app scans both desktop and mobile versions, identifies accessibility issues, and provides prioritized improvement recommendations.<\/p>\n<p>Scan up to five pages per month for free.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Accessibility Scan and Monitor \u2013 Violations\" alt=\"Accessibility Scan and Monitor \u2013 Violations\" data-aspect-ratio=\"0.74\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/12\/accessibility-scan-and-monitor-violations.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h3><span class=\"ez-toc-section\" id=\"Semrush_Academy\"><\/span>Semrush Academy<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>To stay updated on the latest digital marketing trends, take advantage of Semrush Academy\u2019s free courses.<\/p>\n<p>From SEO basics to advanced content marketing strategies, these courses could help you continually improve your skills to grow your website.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Semrush Academy \u2013 Courses\" alt=\"Semrush Academy \u2013 Courses\" data-aspect-ratio=\"1.1342857142857\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/12\/semrush-academy-courses.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>By leveraging these free apps alongside Semrush\u2019s main free account features, you can create a comprehensive, cost-free marketing toolkit for your website or blog.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Turn_Your_Free_Semrush_Data_Into_Rankings\"><\/span>Turn Your Free Semrush Data Into Rankings<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Now you have the tools to gather valuable SEO data. But data alone won\u2019t increase your traffic.<\/p>\n<p>Learn how to turn these insights into higher rankings with our guide to <a title=\"SEO and Content Marketing: Complete Guide\" href=\"https:\/\/backlinko.com\/seo-content-marketing\" target=\"_blank\" rel=\"noopener\">creating an SEO-driven content strategy<\/a>.<\/p>\n<p>The post <a href=\"https:\/\/backlinko.com\/free-semrush-account\" target=\"_blank\" rel=\"noopener\">7 Powerful Semrush Free Account Features (We Tested It)<\/a> appeared first on <a href=\"https:\/\/backlinko.com\/\" target=\"_blank\" rel=\"noopener\">Backlinko<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>You might be thinking, \u201cWhat can I really do on the Semrush free account?\u201d I was asked to test the limits of the free plan. Admittedly, this was an adjustment after using the paid tier for many years. But I was pleasantly surprised by what you can do. In this guide, I\u2019ll walk you through concrete examples of how you can squeeze all the juice from the Semrush free account. All without entering your credit card details. 1. Uncover Valuable Keywords (10 Searches per Day) Semrush\u2019s [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":11878,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[8,52],"tags":[],"class_list":["post-11877","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-backlinko","category-marketing-blogs"],"featured_image_src":"https:\/\/craighordlow.com\/wp-content\/uploads\/2024\/12\/project-traffic-think-tank-dashboard-of4xc5-600x400.png","featured_image_src_square":"https:\/\/craighordlow.com\/wp-content\/uploads\/2024\/12\/project-traffic-think-tank-dashboard-of4xc5-600x600.png","author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/11877","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=11877"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/11877\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media\/11878"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=11877"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=11877"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=11877"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}