{"id":12253,"date":"2025-02-06T02:47:58","date_gmt":"2025-02-06T02:47:58","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/"},"modified":"2025-02-06T02:47:58","modified_gmt":"2025-02-06T02:47:58","slug":"top-5-youtube-keyword-tools-field-tested-for-growth","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/","title":{"rendered":"Top 5 YouTube Keyword Tools (Field-Tested For Growth)"},"content":{"rendered":"<p>The difference between getting discovered on YouTube search and being invisible?<\/p>\n<p>Strategic keyword research.<\/p>\n<p>By optimizing videos with the right terms, you can dramatically increase your organic traffic.<\/p>\n<p>Take YouTuber Caren Magill\u2019s ADHD coaching channel, for example.<\/p>\n<p>With 4.95M lifetime views and 116K subscribers, it\u2019s safe to say Caren has found a successful niche.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"YouTube profile \u2013 TubeBuddy extension\" alt=\"YouTube profile \u2013 TubeBuddy extension\" data-aspect-ratio=\"0.84714285714286\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/youtube-profile-tubebuddy-extension.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>But this wasn\u2019t luck.<\/p>\n<p>Caren optimizes her video\u2019s titles, descriptions, and tags with terms that attract her target audience.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"YouTube \u2013 TubeBuddy \u2013 Channel Keywords\" alt=\"YouTube \u2013 TubeBuddy \u2013 Channel Keywords\" data-aspect-ratio=\"0.26285714285714\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/youtube-tubebuddy-channel-keywords.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>The good news?<\/p>\n<p>You can do it, too\u2014all you need is a reliable keyword research tool.<\/p>\n<p>To help you with this task, I evaluated five of the most popular YouTube keyword tools.<\/p>\n<p>And gave each one a \u201cBest for\u201d rating based on its standout features and overall value.<\/p>\n<p>Before I dive into the reviews, let\u2019s explore why keyword research is crucial for your channel\u2019s success.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#YouTube_Keyword_Tools_at_a_Glance\" >YouTube Keyword Tools at a Glance<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Why_YouTube_Keyword_Research_Matters\" >Why YouTube Keyword Research Matters<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Decode_Audience_Search_Intent\" >Decode Audience Search Intent<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Find_High-Performing_Keywords\" >Find High-Performing Keywords<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Identify_Trends_to_Maximize_Discoverability\" >Identify Trends to Maximize Discoverability<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#5_Best_YouTube_Keyword_Tools_Free_Paid\" >5 Best YouTube Keyword Tools (Free &amp; Paid)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#1_VidIQ_Best_for_Deep_Keyword_Intelligence\" >1. VidIQ: Best for Deep Keyword Intelligence<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Conduct_Keyword_Research\" >Conduct Keyword Research<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Create_and_Track_Keyword_Trends\" >Create and Track Keyword Trends<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Outperform_the_Competition\" >Outperform the Competition<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#VidIQ_Pricing\" >VidIQ Pricing<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#2_Keyword_Analytics_for_YouTube_Best_for_Finding_Popular_Seed_Keywords\" >2. Keyword Analytics for YouTube: Best for Finding Popular Seed Keywords<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Identify_Popular_Low-Competition_Keywords\" >Identify Popular, Low-Competition Keywords<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Find_Top-Ranking_Videos\" >Find Top-Ranking Videos<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Get_Trending_Keyword_Data\" >Get Trending Keyword Data<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Keyword_Analytics_for_YouTube_Pricing\" >Keyword Analytics for YouTube Pricing<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#3_TubeBuddy_Best_for_in-Browser_Keyword_Research_and_Optimization\" >3. TubeBuddy: Best for in-Browser Keyword Research and Optimization<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Get_Actionable_Keyword_Insights\" >Get Actionable Keyword Insights<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Generate_and_Optimize_Titles_and_Descriptions\" >Generate and Optimize Titles and Descriptions<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Spy_on_Your_Competitors\" >Spy on Your Competitors<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#TubeBuddy_Pricing\" >TubeBuddy Pricing<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#4_Keywords_Everywhere_Best_for_Analyzing_Competitors_Keywords\" >4. Keywords Everywhere: Best for Analyzing Competitors\u2019 Keywords<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Get_Detailed_Keyword_Insights\" >Get Detailed Keyword Insights<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Analyze_Top-Ranking_Competitors\" >Analyze Top-Ranking Competitors<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-25\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Generate_Keywords_in_Bulk\" >Generate Keywords in Bulk<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-26\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Keywords_Everywhere_Pricing\" >Keywords Everywhere Pricing<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-27\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#5_Google_Trends_Best_for_Real-Time_Keyword_Trend_Tracking\" >5. Google Trends: Best for Real-Time Keyword Trend Tracking<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-28\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Find_Keywords_for_Specific_Locations\" >Find Keywords for Specific Locations<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-29\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Discover_Related_and_Trending_Topics\" >Discover Related and Trending Topics<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-30\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Compare_Keywords_to_Find_the_Best_Opportunities\" >Compare Keywords to Find the Best Opportunities<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-31\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Google_Trends_Pricing\" >Google Trends Pricing<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-32\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/06\/top-5-youtube-keyword-tools-field-tested-for-growth\/#Fast-Track_Your_YouTube_Channels_Growth\" >Fast-Track Your YouTube Channel\u2019s Growth<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"YouTube_Keyword_Tools_at_a_Glance\"><\/span>YouTube Keyword Tools at a Glance<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div class=\"table-responsive\">\n<table class=\"table table-primary table-striped table-hover\">\n<thead>\n<tr>\n<th scope=\"col\">YouTube Keyword Tool<\/th>\n<th scope=\"col\">Best For<\/th>\n<th scope=\"col\">Starting Price (Monthly)<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td scope=\"row\" data-before=\"YouTube Keyword Tool\"><a href=\"https:\/\/backlinko.com\/youtube-keyword-tools#vidiq\" target=\"_blank\" rel=\"noopener\">VidIQ<\/a><\/td>\n<td data-before=\"Best For\">Deep keyword intelligence<\/td>\n<td data-before=\"Starting Price (Monthly)\">$19\/month; 7-day free trial<\/td>\n<\/tr>\n<tr>\n<td scope=\"row\" data-before=\"YouTube Keyword Tool\"><a href=\"https:\/\/backlinko.com\/youtube-keyword-tools#semrush-keyword-analytics\" target=\"_blank\" rel=\"noopener\">Keyword Analytics for YouTube<\/a><\/td>\n<td data-before=\"Best For\">Finding popular seed keywords<\/td>\n<td data-before=\"Starting Price (Monthly)\">7-day free trial; $10\/month; unsubscribe anytime<\/td>\n<\/tr>\n<tr>\n<td scope=\"row\" data-before=\"YouTube Keyword Tool\"><a href=\"https:\/\/backlinko.com\/youtube-keyword-tools#tubebuddy\" target=\"_blank\" rel=\"noopener\">TubeBuddy<\/a><\/td>\n<td data-before=\"Best For\">In-browser keyword research and channel optimization<\/td>\n<td data-before=\"Starting Price (Monthly)\">$7.50\/month; limited free plan<\/td>\n<\/tr>\n<tr>\n<td scope=\"row\" data-before=\"YouTube Keyword Tool\"><a href=\"https:\/\/backlinko.com\/youtube-keyword-tools#keywords-everywhere\" target=\"_blank\" rel=\"noopener\">Keywords Everywhere<\/a><\/td>\n<td data-before=\"Best For\">Analyzing competitors\u2019 keywords<\/td>\n<td data-before=\"Starting Price (Monthly)\">$2.25 per month; limited free plan<\/td>\n<\/tr>\n<tr>\n<td scope=\"row\" data-before=\"YouTube Keyword Tool\"><a href=\"https:\/\/backlinko.com\/youtube-keyword-tools#google-trends\" target=\"_blank\" rel=\"noopener\">Google Trends<\/a><\/td>\n<td data-before=\"Best For\">Real-time keyword trend tracking<\/td>\n<td data-before=\"Starting Price (Monthly)\">Free<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"Why_YouTube_Keyword_Research_Matters\"><\/span>Why YouTube Keyword Research Matters<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Keyword research reveals what your audience wants to watch <strong>and<\/strong> helps your videos appear in search results.<\/p>\n<p>This is why it\u2019s a vital step in growing your channel\u2019s reach and engagement.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Decode_Audience_Search_Intent\"><\/span>Decode Audience Search Intent<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>On YouTube (and search engines), people search with different goals in mind. They might want to learn something, compare options, or find entertainment. This is called <a title=\"Search Intent and SEO: A Complete Guide\" href=\"https:\/\/backlinko.com\/hub\/seo\/search-intent\" target=\"_blank\" rel=\"noopener\">search intent<\/a>.<\/p>\n<p><a title=\"YouTube Keyword Research: Boost Your Video Visibility\" href=\"https:\/\/backlinko.com\/hub\/youtube\/youtube-keyword-research\" target=\"_blank\" rel=\"noopener\">Keyword research<\/a> lets you match your content to your audience\u2019s search intent to attract engaged viewers that turn into subscribers.<\/p>\n<p>For example, informational searches like \u201chow to deadlift\u201d show viewers want to learn specific skills, while <a title=\"Commercial Intent Keywords: What They Are &amp; How to Rank\" href=\"https:\/\/backlinko.com\/commercial-intent\" target=\"_blank\" rel=\"noopener\">commercial searches<\/a> like \u201cbest home gym equipment\u201d indicate they\u2019re comparing different options.<\/p>\n<p>Matching your content to these search patterns helps you attract more engaged viewers.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Keyword Magic Tool \u2013 Fitness workouts \u2013 Intent\" alt=\"Keyword Magic Tool \u2013 Fitness workouts \u2013 Intent\" data-aspect-ratio=\"0.90714285714286\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/keyword-magic-tool-fitness-workouts-intent.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h3><span class=\"ez-toc-section\" id=\"Find_High-Performing_Keywords\"><\/span>Find High-Performing Keywords<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Smart keyword research helps you discover topics with high search volume but low keyword difficulty\u2014the sweet spot for growing channels.<\/p>\n<p>For example, instead of competing for overcrowded terms like \u201cgardening tips,\u201d more specific searches like \u201capartment gardening\u201d can be easier to rank for but still drive significant traffic.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Keyword Overview \u2013 Apartment gardening \u2013 Overview\" alt=\"Keyword Overview \u2013 Apartment gardening \u2013 Overview\" data-aspect-ratio=\"0.72857142857143\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/keyword-overview-apartment-gardening-overview.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h3><span class=\"ez-toc-section\" id=\"Identify_Trends_to_Maximize_Discoverability\"><\/span>Identify Trends to Maximize Discoverability<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Popular YouTubers anticipate viewer demand\u2014and keyword tools reveal exactly when that demand is building.<\/p>\n<p>Using keyword research tools helps you:<\/p>\n<ul>\n<li>Spot rising topics before they peak<\/li>\n<li>Create timely content when search interest is growing<\/li>\n<li>Build momentum from trending searches<\/li>\n<\/ul>\n<p>For example, when the TV show \u201cSquid Game\u201d announced its second season, keyword tools showed surging searches for \u201csquid game season 2\u201d and \u201csquid game season 3\u2033\u2014revealing perfect opportunities to create videos before peak interest.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Google Trends \u2013 Squid game \u2013 Explore\" alt=\"Google Trends \u2013 Squid game \u2013 Explore\" data-aspect-ratio=\"0.62571428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/google-trends-squid-game-explore.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>Now that you know why keyword research is important, let\u2019s explore the best tools for it.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"5_Best_YouTube_Keyword_Tools_Free_Paid\"><\/span>5 Best YouTube Keyword Tools (Free &amp; Paid)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>I tested the most popular YouTube keyword tools to see which ones performed best at keyword analysis, competitive intelligence, and trend spotting.<\/p>\n<p>Here\u2019s what I discovered.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_VidIQ_Best_for_Deep_Keyword_Intelligence\"><\/span>1. VidIQ: Best for Deep Keyword Intelligence<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><a title=\"VidIQ: The Ultimate Guide\" href=\"https:\/\/backlinko.com\/hub\/content\/vidiq\" target=\"_blank\" rel=\"noopener\">VidIQ<\/a> helps YouTube creators find content ideas and maximize their reach organically.<\/p>\n<p>Its helpful browser extension lets you perform keyword research, audit your channel, track competitors, and more.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Conduct_Keyword_Research\"><\/span>Conduct Keyword Research<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>VidIQ\u2019s keyword analysis stands out as the most detailed of the tools I reviewed.<\/p>\n<p>It provides:<\/p>\n<ul>\n<li>An overview with key metrics<\/li>\n<li>Related keywords<\/li>\n<li>Matching terms<\/li>\n<li>Trending videos<\/li>\n<\/ul>\n<p>For example, when I searched for \u201caffiliate marketing,\u201d I could see its SEO score, search volume, and competition level, along with multiple other helpful metrics.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"VidIQ \u2013 Keywords \u2013 Affiliate marketing\" alt=\"VidIQ \u2013 Keywords \u2013 Affiliate marketing\" data-aspect-ratio=\"0.77285714285714\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/vidiq-keywords-affiliate-marketing.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>This includes <a title=\"Long Tail Keywords: How to Find &amp; Use Them Effectively\" href=\"https:\/\/backlinko.com\/hub\/seo\/long-tail-keywords\" target=\"_blank\" rel=\"noopener\">long-tail keywords<\/a>, relevant questions, and variations containing my primary keyword.<\/p>\n<p>This information will allow me to focus on niche topics that tend to attract smaller but highly engaged audiences.<\/p>\n<p>Like \u201cAmazon affiliate marketing,\u201d which gets fewer searches than \u201caffiliate marketing\u201d but has lower competition, too.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"VidIQ \u2013 Related keywords \/ Matching items \/ Questions \u2013 Collage\" alt=\"VidIQ \u2013 Related keywords \/ Matching items \/ Questions \u2013 Collage\" data-aspect-ratio=\"1.1414285714286\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/vidiq-related-keywords-matching-items-questions-collage.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>When you search for a keyword, VidIQ highlights the top 10 trending videos for that term so you know what you\u2019re up against.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"VidIQ \u2013 Top trending videos\" alt=\"VidIQ \u2013 Top trending videos\" data-aspect-ratio=\"0.41571428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/vidiq-top-trending-videos.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>It also tells you how many views each one has and its engagement rate.<\/p>\n<p>For example, I clicked on one of these videos, and the tool revealed it was performing 15 times better than this channel\u2019s average video engagement.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"VidIQ \u2013 Video report\" alt=\"VidIQ \u2013 Video report\" data-aspect-ratio=\"0.61\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/vidiq-video-report.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>This tells me I should investigate further to find out why it\u2019s doing so well\u2014whether it\u2019s niche keywords, quality content, a trending topic, eye-catching visuals, or something else.<\/p>\n<p>I recommend repeating this process for five or so competitor videos to gain valuable insights you can use to improve your own video\u2019s optimization and performance.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Create_and_Track_Keyword_Trends\"><\/span>Create and Track Keyword Trends<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Trends move fast on YouTube\u2014what\u2019s viral today might be forgotten tomorrow.<\/p>\n<p>VidIQ\u2019s real-time trend tracking keeps you ahead of the competition.<\/p>\n<p>Set up custom trend alerts to discover hot topics in your niche before they explode.<\/p>\n<p>Here\u2019s how:<\/p>\n<ol>\n<li>Give your alert a relevant name<\/li>\n<li>Add target keywords and competitors<\/li>\n<li>Set a views-per-hour (VPH) threshold as your benchmark<\/li>\n<li>Choose how often you want to receive email notifications<\/li>\n<li>Click \u201c<strong>Update alert<\/strong>\u201d to go live<\/li>\n<\/ol>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"VidIQ \u2013 Trend alerts\" alt=\"VidIQ \u2013 Trend alerts\" data-aspect-ratio=\"1.7492307692308\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/vidiq-trend-alerts.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h4><span class=\"ez-toc-section\" id=\"Outperform_the_Competition\"><\/span>Outperform the Competition<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Use VidIQ\u2019s <a title=\"Free Competitor Analysis Tool: Analyze Your SEO &amp; PPC Rivals\" href=\"https:\/\/backlinko.com\/tools\/competitor-analysis\" target=\"_blank\" rel=\"noopener\">competitor analysis tools<\/a> to find keywords and content types that drive the highest traction in your niche.<\/p>\n<p>Track your competitors\u2019 content performance through:<\/p>\n<ul>\n<li>Engagement rate<\/li>\n<li>Views per hour<\/li>\n<li>View velocity<\/li>\n<\/ul>\n<p>For example, I noticed a competitor\u2019s video gained over 400,000 views with a 3.9% engagement rate and over 100 views per hour.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"VidIQ \u2013 Top Videos From Your Competitors\" alt=\"VidIQ \u2013 Top Videos From Your Competitors\" data-aspect-ratio=\"0.99142857142857\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/vidiq-top-videos-from-your-competitors.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>So, I exported its keywords to see which terms the YouTuber used to drive this impressive traffic and growth.<\/p>\n<p>I also learned when the video was published and how many subscribers it attracted.<\/p>\n<p>Data like this reveals exactly which topics and search terms drive the most views in your niche, giving you a clear strategy for your own videos.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"VidIQ_Pricing\"><\/span>VidIQ Pricing<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li><strong>Free:<\/strong> 7-day free trial<\/li>\n<li><strong>Boost:<\/strong> $19\/month<\/li>\n<li><strong>Coaching:<\/strong> $199\/month<\/li>\n<\/ul>\n<div class=\"sc-quote alert blue-box font-georgia type-normal transparent-img-bg\">\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-sm-down\">\n            <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-further-reading.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">        <\/figure>\n<div class=\"media-body\">\n<blockquote class=\"sc-quote\">\n<p><strong>Further reading:<\/strong> <a title=\"SEO and Content Marketing: Complete Guide\" href=\"https:\/\/backlinko.com\/seo-content-marketing\" target=\"_blank\" rel=\"noopener\">SEO and Content Marketing: A Complete Guide<\/a><\/p>\n<\/blockquote>\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-md-up\">\n                    <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-further-reading.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">                <\/figure>\n<p>                                <cite class=\"sc-name media-body media-middle\"><br \/>\n                                    <\/cite>\n            <\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<h3><span class=\"ez-toc-section\" id=\"2_Keyword_Analytics_for_YouTube_Best_for_Finding_Popular_Seed_Keywords\"><\/span>2. Keyword Analytics for YouTube: Best for Finding Popular Seed Keywords<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><a title=\"Keyword Analytics for YouTube\" href=\"https:\/\/www.semrush.com\/app\/keyword-analytics-for-youtube\/\" target=\"_blank\" rel=\"noopener\">Keyword Analytics for YouTube<\/a> is a Semrush app (available without a subscription) that lets you research seed keywords, top-ranking videos, and trends in your niche.<\/p>\n<p>Fine-tune your search by time period and location to zero in on the most relevant data for your content strategy.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Identify_Popular_Low-Competition_Keywords\"><\/span>Identify Popular, Low-Competition Keywords<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Search any term in Keyword Analytics for YouTube to learn its search volume and competition.<\/p>\n<p>For example, I searched \u201clearn Spanish.\u201d<\/p>\n<p>This keyword gets 140K monthly searches and has a 67 competitive rate in YouTube search.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Keyword Analytics for YouTube \u2013 Learn Spanish\" alt=\"Keyword Analytics for YouTube \u2013 Learn Spanish\" data-aspect-ratio=\"1.1071428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/keyword-analytics-for-youtube-learn-spanish.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>Hover over the competitive rate for any term for more context.<\/p>\n<p>For instance, \u201clearn spanish\u201d has an \u201caverage\u201d level of competition in YouTube search.<\/p>\n<p>This means it\u2019s ideal for channels with 1M+ subscribers.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Learn Spanish \u2013 Level of competition\" alt=\"Learn Spanish \u2013 Level of competition\" data-aspect-ratio=\"0.48615384615385\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/learn-spanish-level-of-competition.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>To find less-competitive keywords, scroll through the list.<\/p>\n<p>This helped me find terms like:<\/p>\n<ul>\n<li>\u201c<strong>Learn spanish for beginners<\/strong>\u201d: 13K search volume; 56 competitive rate<\/li>\n<li>\u201c<strong>How to learn spanish fast<\/strong>\u201d: 194 search volume; 31 competitive rate<\/li>\n<li>\u201c<strong>Best free way to learn Spanish<\/strong>\u201d: 65 search volume; 24 competitive rate<\/li>\n<\/ul>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Best free way to learn Spanish \u2013 Level of competition\" alt=\"Best free way to learn Spanish \u2013 Level of competition\" data-aspect-ratio=\"0.41076923076923\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/best-free-way-to-learn-spanish-level-of-competition.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>How can you use these lower-competition keywords?<\/p>\n<ul>\n<li>Create a series of videos targeting these terms to improve your visibility in YouTube search<\/li>\n<li>Add them to your video\u2019s description to attract more viewers<\/li>\n<\/ul>\n<h4><span class=\"ez-toc-section\" id=\"Find_Top-Ranking_Videos\"><\/span>Find Top-Ranking Videos<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Need a little creative inspiration?<\/p>\n<p>Go to the \u201c<strong>Most viewed videos<\/strong>\u201d tab in Keyword Analytics to find the most popular YouTube videos in your preferred country.<\/p>\n<p>Filter by the last 24 hours, week, or month to find trending topics you can turn into popular videos.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Keyword Analytics for YouTube \u2013 Most viewed videos\" alt=\"Keyword Analytics for YouTube \u2013 Most viewed videos\" data-aspect-ratio=\"0.68571428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/keyword-analytics-for-youtube-most-viewed-videos.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>Want to see the top-ranking videos for a specific keyword?<\/p>\n<p>Switch back to the \u201c<strong>Top Keywords<\/strong>\u201d tab and search for your desired term.<\/p>\n<p>For example, I searched \u201cspanish for beginners,\u201d and the app revealed the top YouTube videos for this term.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Keyword Analytics for YouTube \u2013 Spanish for beginners\" alt=\"Keyword Analytics for YouTube \u2013 Spanish for beginners\" data-aspect-ratio=\"1.0657142857143\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/keyword-analytics-for-youtube-spanish-for-beginners.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>Hover over the video to see its full title (take note of the keywords) and how many subscribers the channel has.<\/p>\n<p>This gives you a decent idea of the competition you\u2019ll be up against when deciding which terms to target.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Keyword Analytics for YouTube \u2013 Video name\" alt=\"Keyword Analytics for YouTube \u2013 Video name\" data-aspect-ratio=\"0.61230769230769\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/keyword-analytics-for-youtube-video-name.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h4><span class=\"ez-toc-section\" id=\"Get_Trending_Keyword_Data\"><\/span>Get Trending Keyword Data<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>If you target viewers in a particular region, you\u2019ll find the \u201cFast-growing keywords\u201d feature particularly helpful.<\/p>\n<p>This is because it tells you trending topics that will help you attract a local audience.<\/p>\n<p>For example, I learned the top keyword in Italy (at the time of my search) was \u201cSinner,\u201d the last name of a popular Italian tennis player.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Keyword Analytics for YouTube \u2013 Fast growing keywords\" alt=\"Keyword Analytics for YouTube \u2013 Fast growing keywords\" data-aspect-ratio=\"1.0857142857143\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/keyword-analytics-for-youtube-fast-growing-keywords.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>The tool also shows the overall change in keyword performance for each term.<\/p>\n<p>Hover over the trend graph to see how monthly search volume fluctuates.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Fast growing keywords \u2013 Trend graph\" alt=\"Fast growing keywords \u2013 Trend graph\" data-aspect-ratio=\"0.52307692307692\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/fast-growing-keywords-trend-graph.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>Use this data to create timely, relevant YouTube content when search interest is at its peak.<\/p>\n<div class=\"sc-quote alert blue-box font-georgia type-normal transparent-img-bg\">\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-sm-down\">\n            <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-tip.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">        <\/figure>\n<div class=\"media-body\">\n<blockquote class=\"sc-quote\">\n<p><strong>Pro tip:<\/strong> Want deeper keyword insights? Use <a title=\"Semrush: The Ultimate Guide\" href=\"https:\/\/backlinko.com\/hub\/seo\/semrush\" target=\"_blank\" rel=\"noopener\">Semrush\u2019s<\/a> all-in-one SEO toolkit to perform more advanced keyword research.<\/p>\n<\/blockquote>\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-md-up\">\n                    <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-tip.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">                <\/figure>\n<p>                                <cite class=\"sc-name media-body media-middle\"><br \/>\n                                    <\/cite>\n            <\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<h4><span class=\"ez-toc-section\" id=\"Keyword_Analytics_for_YouTube_Pricing\"><\/span>Keyword Analytics for YouTube Pricing<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li><strong>Free:<\/strong> 7-day free trial<\/li>\n<li><strong>Monthly:<\/strong> $10\/month; unsubscribe anytime<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"3_TubeBuddy_Best_for_in-Browser_Keyword_Research_and_Optimization\"><\/span>3. TubeBuddy: Best for in-Browser Keyword Research and Optimization<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><a title=\"TubeBuddy\" href=\"https:\/\/www.tubebuddy.com\/\" target=\"_blank\" rel=\"noopener\">TubeBuddy<\/a> is a YouTube browser extension designed to optimize and <a title=\"How to Grow Your YouTube Channel: Insider Secrets\" href=\"https:\/\/backlinko.com\/grow-youtube-channel\" target=\"_blank\" rel=\"noopener\">grow your channel<\/a>.<\/p>\n<p>Some of its key SEO features include:<\/p>\n<ul>\n<li>Find and analyze keywords for your channel<\/li>\n<li>Create thumbnails and upload videos in bulk<\/li>\n<li>Generate <a title=\"YouTube Title: Master the Art of Clickable Video Headlines\" href=\"https:\/\/backlinko.com\/hub\/youtube\/title\" target=\"_blank\" rel=\"noopener\">optimized titles<\/a>, <a title=\"YouTube Video Description: 9 Essential Tips for Better Descriptions\" href=\"https:\/\/backlinko.com\/hub\/youtube\/video-description\" target=\"_blank\" rel=\"noopener\">descriptions<\/a>, and <a title=\"YouTube Tags: What They Are &amp; Why They Matter for SEO\" href=\"https:\/\/backlinko.com\/hub\/youtube\/tags\" target=\"_blank\" rel=\"noopener\">tags<\/a><\/li>\n<\/ul>\n<p>Even better?<\/p>\n<p>The tool integrates directly into your YouTube dashboard.<\/p>\n<p>So, you can take advantage of its features without leaving your channel.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"TubeBuddy \u2013 Tools \u2013 Dashboard\" alt=\"TubeBuddy \u2013 Tools \u2013 Dashboard\" data-aspect-ratio=\"0.80571428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/tubebuddy-tools-dashboard.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h4><span class=\"ez-toc-section\" id=\"Get_Actionable_Keyword_Insights\"><\/span>Get Actionable Keyword Insights<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Analyze any keyword in TubeBuddy\u2019s Keyword Explorer to see important metrics like search volume and keyword difficulty.<\/p>\n<p>For example, I searched \u201chow to make pasta\u201d in the tool and learned this keyword gets 782K monthly searches but is surprisingly not overly competitive.<\/p>\n<p>It also revealed videos currently ranking on YouTube for this topic have \u201cexcellent\u201d optimization.<\/p>\n<p>This tells me something crucial: I\u2019ll need to focus heavily on optimization to give my video a good shot at ranking.<\/p>\n<p>Another cool feature is the overall SEO score, which factors in multiple ranking signals.<\/p>\n<p>This helps you gauge the potential of a keyword.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"TubeBuddy \u2013 Keyword Explorer\" alt=\"TubeBuddy \u2013 Keyword Explorer\" data-aspect-ratio=\"0.86714285714286\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/tubebuddy-keyword-explorer.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>Not sure which keyword to use? The tool lets you compare two options.<\/p>\n<p>To test this out, I evaluated \u201chow to make pasta\u201d and \u201chomemade pasta recipe.\u201d<\/p>\n<p>Keyword Explorer shows that \u201chomemade pasta recipe\u201d has an SEO score of \u201cGood\u201d and a \u201cVery Good\u201d search volume of 156K.<\/p>\n<p>It\u2019s also a fairly low-competition keyword, making this term promising.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"TubeBuddy \u2013 Search Explorer \u2013 Homemade pasta recipe\" alt=\"TubeBuddy \u2013 Search Explorer \u2013 Homemade pasta recipe\" data-aspect-ratio=\"0.38428571428571\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/tubebuddy-search-explorer-homemade-pasta-recipe.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>In comparison, \u201chow to make pasta\u201d has a much higher search volume (782K), a \u201cVery Good\u201d SEO score, and a \u201cFair\u201d competition level.<\/p>\n<p>This indicates even stronger potential\u2014voil\u00e0, I\u2019ve found a winner!<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"TubeBuddy \u2013 Search Explorer \u2013 How to make pasta\" alt=\"TubeBuddy \u2013 Search Explorer \u2013 How to make pasta\" data-aspect-ratio=\"0.38571428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/tubebuddy-search-explorer-how-to-make-pasta.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h4><span class=\"ez-toc-section\" id=\"Generate_and_Optimize_Titles_and_Descriptions\"><\/span>Generate and Optimize Titles and Descriptions<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>TubeBuddy\u2019s SEO Studio lets you instantly generate AI-powered titles and descriptions for your videos.<\/p>\n<p>Improve your SEO score by following the tool\u2019s optimization recommendations, such as \u201cinclude your target keyword naturally in the title.\u201d<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"TubeBuddy \u2013 SEO Studio\" alt=\"TubeBuddy \u2013 SEO Studio\" data-aspect-ratio=\"0.61142857142857\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/tubebuddy-seo-studio.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h4><span class=\"ez-toc-section\" id=\"Spy_on_Your_Competitors\"><\/span>Spy on Your Competitors<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Next, I used TubeBuddy\u2019s Videolytics tool to evaluate competing videos and identify keyword opportunities.<\/p>\n<p>This powerful tool shows you why videos succeed or struggle by revealing:<\/p>\n<ul>\n<li><strong>Performance metrics:<\/strong> Views, likes, comments, and social shares<\/li>\n<li><strong>SEO insights:<\/strong> Optimization scores and which tags drive traffic<\/li>\n<li><strong>Competitor strategies:<\/strong> What top channels do differently<\/li>\n<li><strong>Improvement tips:<\/strong> Recommendations to boost your video\u2019s visibility<\/li>\n<\/ul>\n<p>This data helps you create better content and get more views by understanding exactly what works in your niche.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"TubeBuddy \u2013 Video report\" alt=\"TubeBuddy \u2013 Video report\" data-aspect-ratio=\"0.90142857142857\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/tubebuddy-video-report.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h4><span class=\"ez-toc-section\" id=\"TubeBuddy_Pricing\"><\/span>TubeBuddy Pricing<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li><strong>Free:<\/strong> Limited free plan available<\/li>\n<li><strong>Pro:<\/strong> $7.50\/month<\/li>\n<li><strong>Legend:<\/strong> $32.99\/month<\/li>\n<li><strong>Enterprise:<\/strong> Contact for pricing<\/li>\n<\/ul>\n<div class=\"sc-quote alert blue-box font-georgia type-normal transparent-img-bg\">\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-sm-down\">\n            <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-further-reading.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">        <\/figure>\n<div class=\"media-body\">\n<blockquote class=\"sc-quote\">\n<p><strong>Further reading:<\/strong> <a title=\"Video SEO: The Definitive Guide\" href=\"https:\/\/backlinko.com\/video-seo-guide\" target=\"_blank\" rel=\"noopener\">Video SEO: The Definitive Guide<\/a><\/p>\n<\/blockquote>\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-md-up\">\n                    <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-further-reading.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">                <\/figure>\n<p>                                <cite class=\"sc-name media-body media-middle\"><br \/>\n                                    <\/cite>\n            <\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<h3><span class=\"ez-toc-section\" id=\"4_Keywords_Everywhere_Best_for_Analyzing_Competitors_Keywords\"><\/span>4. Keywords Everywhere: Best for Analyzing Competitors\u2019 Keywords<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><a title=\"Keywords Everywhere\" href=\"https:\/\/keywordseverywhere.com\/\" target=\"_blank\" rel=\"noopener\">Keywords Everywhere<\/a> is a handy browser extension and keyword tool for YouTube.<\/p>\n<p>It lets you analyze every keyword through data-packed widgets like trend charts, popular tags, and engagement scores.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Get_Detailed_Keyword_Insights\"><\/span>Get Detailed Keyword Insights<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Keywords Everywhere taps into <a title=\"How to Use Google Keyword Planner [New Guide]\" href=\"https:\/\/backlinko.com\/google-keyword-planner\" target=\"_blank\" rel=\"noopener\">Google Keyword Planner<\/a> data to show you real-time search volume, competition, and cost-per-click (CPC).<\/p>\n<p>For example, when I searched \u201cweight loss,\u201d the tool suggested related terms like \u201cweight loss diet\u201d that had lower competition.<\/p>\n<p>This instant insight helps you pick keywords that will rank higher and attract more views.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Keywords Everywhere \u2013 YouTube search\" alt=\"Keywords Everywhere \u2013 YouTube search\" data-aspect-ratio=\"0.85142857142857\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/keywords-everywhere-youtube-search.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>Keywords Everywhere also breaks down exactly what makes videos successful.<\/p>\n<p>For example, I found that videos about \u201cweight loss\u201d have 3.35 million views on average.<\/p>\n<p>60% of these videos contain \u201cweight loss\u201d in the title, and 50% contain the keyword in the description.<\/p>\n<p>This data shows you how to optimize your content by strategically placing keywords where they matter most to boost your visibility.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Keywords Everywhere \u2013 Search insights\" alt=\"Keywords Everywhere \u2013 Search insights\" data-aspect-ratio=\"0.73571428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/keywords-everywhere-search-insights.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h4><span class=\"ez-toc-section\" id=\"Analyze_Top-Ranking_Competitors\"><\/span>Analyze Top-Ranking Competitors<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Keywords Everywhere also tells you what\u2019s working for your competitors.<\/p>\n<p>I looked at an in-depth breakdown of the top 20 videos for the keyword \u201cweight loss.\u201d<\/p>\n<p>And learned metrics like view count, views per day, ranking difficulty, and SEO score.<\/p>\n<p>But the one that stood out to me the most was \u201cAge.\u201d<\/p>\n<p>This metric tells you how long ago a video was published.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"keywords-everywhere-report\" data-aspect-ratio=\"0.85571428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/keywords-everywhere-report.png\" loading=\"lazy\" alt=\"| Craig Hordlow\"><\/p><\/figure>\n<p>For example, most of the videos for my keyword are at least a year old (and likely outdated).<\/p>\n<p>So, now I know there\u2019s a good chance I can outrank the existing content by sharing fresh perspectives.<\/p>\n<p>Besides this detailed top-20 breakdown, you\u2019ll also find a summarized analysis of <strong>all<\/strong> search results for a given keyword.<\/p>\n<p>This overview tells you helpful info, like how many subscribers and views each video has.<\/p>\n<p>But it also analyzes video titles and descriptions for length and quality.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Keywords Everywhere \u2013 Video overview\" alt=\"Keywords Everywhere \u2013 Video overview\" data-aspect-ratio=\"0.71\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/keywords-everywhere-video-overview.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h4><span class=\"ez-toc-section\" id=\"Generate_Keywords_in_Bulk\"><\/span>Generate Keywords in Bulk<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>I also experimented with the Bulk Keywords Data Tool to expand my initial keyword list.<\/p>\n<p>A bulk keyword tool saves hours by analyzing hundreds of terms instantly instead of one by one.<\/p>\n<p>Seeing all keywords together also reveals valuable patterns in viewer search behavior.<\/p>\n<p>Once you add your seed keywords, the tool suggests related terms.<\/p>\n<p>Use these insights to naturally weave relevant keywords into your video description and transcript\u2014helping YouTube better understand and recommend your content to interested viewers.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Keywords Everywhere \u2013 Bulk keyword data\" alt=\"Keywords Everywhere \u2013 Bulk keyword data\" data-aspect-ratio=\"0.56571428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/keywords-everywhere-bulk-keyword-data.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h4><span class=\"ez-toc-section\" id=\"Keywords_Everywhere_Pricing\"><\/span>Keywords Everywhere Pricing<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li><strong>Bronze:<\/strong> $2.25\/month<\/li>\n<li><strong>Silver:<\/strong> $6\/month<\/li>\n<li><strong>Gold:<\/strong> $25\/month<\/li>\n<li><strong>Platinum:<\/strong> $80\/month<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"5_Google_Trends_Best_for_Real-Time_Keyword_Trend_Tracking\"><\/span>5. Google Trends: Best for Real-Time Keyword Trend Tracking<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><a title=\"How to Use Google Trends for SEO\" href=\"https:\/\/backlinko.com\/hub\/content\/google-trends\" target=\"_blank\" rel=\"noopener\">Google Trends<\/a> reveals real-time search patterns across web, image, and YouTube searches, helping you spot opportunities others miss.<\/p>\n<p>Compare keywords, track trends, and discover what\u2019s hot in specific regions\u2014all for free.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Google Trends \u2013 Sports movies \u2013 Explore \u2013 YouTube Search\" alt=\"Google Trends \u2013 Sports movies \u2013 Explore \u2013 YouTube Search\" data-aspect-ratio=\"0.75714285714286\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/google-trends-sports-movies-explore-youtube-search.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h4><span class=\"ez-toc-section\" id=\"Find_Keywords_for_Specific_Locations\"><\/span>Find Keywords for Specific Locations<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Want to know where your content will resonate the most?<\/p>\n<p>Google Trends can show you.<\/p>\n<p>For example, when I searched for \u201ctravel destinations,\u201d it revealed unexpected hotspots in Idaho, Connecticut, and Kansas.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Google Trends \u2013 Travel destinations \u2013 Filters\" alt=\"Google Trends \u2013 Travel destinations \u2013 Filters\" data-aspect-ratio=\"0.28428571428571\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/google-trends-travel-destinations-filters.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>I can turn this insight into targeted content like \u201cBest travel destinations in Idaho\u201d to reach a local audience.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Google Trends \u2013 Travel destinations \u2013 Interest over time \/ by subregion\" alt=\"Google Trends \u2013 Travel destinations \u2013 Interest over time \/ by subregion\" data-aspect-ratio=\"1.03\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/google-trends-travel-destinations-interest-over-time-by-subregion.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h4><span class=\"ez-toc-section\" id=\"Discover_Related_and_Trending_Topics\"><\/span>Discover Related and Trending Topics<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Google Trends shows you related topics for every search, so you can add relevant keywords and subtopics to your videos.<\/p>\n<p>But it doesn\u2019t just show you what\u2019s popular\u2014it reveals what\u2019s about to be big.<\/p>\n<p>For example, a search for \u201ccoffee makers\u201d uncovers emerging trends like \u201ccoffee makers that use k cups,\u201d which recently increased in interest by 350%.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Google Trends \u2013 Coffee makers \u2013 Related topics\" alt=\"Google Trends \u2013 Coffee makers \u2013 Related topics\" data-aspect-ratio=\"0.59857142857143\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/google-trends-coffee-makers-related-topics.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>For each trending term, you\u2019ll learn:<\/p>\n<ul>\n<li>Search volume<\/li>\n<li>When the term started trending<\/li>\n<li>Specific queries fueling its popularity<\/li>\n<\/ul>\n<p>Create content around these rising topics, and you\u2019ll catch viewer interest at the perfect moment.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Google Trends \u2013 Trending now \u2013 Example\" alt=\"Google Trends \u2013 Trending now \u2013 Example\" data-aspect-ratio=\"0.71571428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/google-trends-trending-now-example.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h4><span class=\"ez-toc-section\" id=\"Compare_Keywords_to_Find_the_Best_Opportunities\"><\/span>Compare Keywords to Find the Best Opportunities<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Google Trends lets you compare keywords head-to-head to see which ones truly resonate with viewers.<\/p>\n<p>When I compared \u201cvegan meal prep\u201d versus \u201cquick vegan recipes,\u201d the data revealed \u201cvegan meal prep\u201d consistently attracts more interest.<\/p>\n<p>These direct comparisons help you focus your efforts on topics viewers are actively searching for rather than guessing what might work.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Google Trends \u2013 Keywords comparison\" alt=\"Google Trends \u2013 Keywords comparison\" data-aspect-ratio=\"0.61714285714286\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/01\/google-trends-keywords-comparison.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h4><span class=\"ez-toc-section\" id=\"Google_Trends_Pricing\"><\/span>Google Trends Pricing<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Google Trends is free to use.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Fast-Track_Your_YouTube_Channels_Growth\"><\/span>Fast-Track Your YouTube Channel\u2019s Growth<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Want your YouTube channel to get more views and subscribers?<\/p>\n<p>You need to target the right keywords.<\/p>\n<p>And to find those keywords, you need the right Youtube keyword tools.<\/p>\n<p>Whether you use TubeBuddy to optimize videos or Semrush for deeper analysis (or both), keyword research can set your channel up for long-term growth and success.<\/p>\n<p>For best results, combine keyword research with a strong promotion strategy.<\/p>\n<div class=\"sc-quote alert blue-box font-georgia type-normal transparent-img-bg\">\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-sm-down\">\n            <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-further-reading.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">        <\/figure>\n<div class=\"media-body\">\n<blockquote class=\"sc-quote\">\n<p><strong>Read our guide:<\/strong> <a title=\"21 Ways to Promote Your YouTube Video\" href=\"https:\/\/backlinko.com\/promote-youtube-videos\" target=\"_blank\" rel=\"noopener\">21 Ways to Promote Your YouTube Videos<\/a> to maximize your reach and build stronger brand awareness.<\/p>\n<\/blockquote>\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-md-up\">\n                    <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-further-reading.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">                <\/figure>\n<p>                                <cite class=\"sc-name media-body media-middle\"><br \/>\n                                    <\/cite>\n            <\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>The post <a href=\"https:\/\/backlinko.com\/youtube-keyword-tools\" target=\"_blank\" rel=\"noopener\">Top 5 YouTube Keyword Tools &lt;br&gt;(Field-Tested For Growth)<\/a> appeared first on <a href=\"https:\/\/backlinko.com\/\" target=\"_blank\" rel=\"noopener\">Backlinko<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>The difference between getting discovered on YouTube search and being invisible? Strategic keyword research. By optimizing videos with the right terms, you can dramatically increase your organic traffic. Take YouTuber Caren Magill\u2019s ADHD coaching channel, for example. With 4.95M lifetime views and 116K subscribers, it\u2019s safe to say Caren has found a successful niche. But this wasn\u2019t luck. Caren optimizes her video\u2019s titles, descriptions, and tags with terms that attract her target audience. The good news? You can do it, too\u2014all you need is a reliable [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":12254,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[8],"tags":[],"class_list":["post-12253","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-backlinko"],"featured_image_src":"https:\/\/craighordlow.com\/wp-content\/uploads\/2025\/02\/youtube-profile-tubebuddy-extension-3i4sZ6-600x400.png","featured_image_src_square":"https:\/\/craighordlow.com\/wp-content\/uploads\/2025\/02\/youtube-profile-tubebuddy-extension-3i4sZ6-600x600.png","author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/craig\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/12253","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=12253"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/12253\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media\/12254"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=12253"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=12253"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=12253"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}