{"id":12278,"date":"2025-02-07T14:46:34","date_gmt":"2025-02-07T14:46:34","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2025\/02\/07\/google-says-people-know-when-author-bios-are-for-seo-purposes\/"},"modified":"2025-02-07T14:46:34","modified_gmt":"2025-02-07T14:46:34","slug":"google-says-people-know-when-author-bios-are-for-seo-purposes","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2025\/02\/07\/google-says-people-know-when-author-bios-are-for-seo-purposes\/","title":{"rendered":"Google Says People Know When Author Bios Are For SEO Purposes"},"content":{"rendered":"<p>John Mueller from Google wrote on Bluesky, &#8220;and let&#8217;s be honest, people can tell when author bios are used purely as an SEO tactic. It&#8217;s kinda awkward, not reassuring.&#8221;  This was in response to a post from Nikki Pilkington who said &#8220;Stop treating author bios as an SEO tactic and start treating them as what they are &#8216;&#8221; a tool for building trust with your actual human readers.&#8221;<\/p>","protected":false},"excerpt":{"rendered":"<p>John Mueller from Google wrote on Bluesky, &#8220;and let&#8217;s be honest, people can tell when author bios are used purely as an SEO tactic. It&#8217;s kinda awkward, not reassuring.&#8221; This was in response to a post from Nikki Pilkington who said &#8220;Stop treating author bios as an SEO tactic and start treating them as what they are &#8216;&#8221; a tool for building trust with your actual human readers.&#8221;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[61],"tags":[],"class_list":["post-12278","post","type-post","status-publish","format-standard","hentry","category-se-roundtable"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/craig\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/12278","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=12278"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/12278\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=12278"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=12278"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=12278"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}