{"id":12446,"date":"2025-02-27T14:45:50","date_gmt":"2025-02-27T14:45:50","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/"},"modified":"2025-02-27T14:45:50","modified_gmt":"2025-02-27T14:45:50","slug":"semrush-pricing-how-to-choose-the-right-plan","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/","title":{"rendered":"Semrush Pricing: How to Choose the Right Plan"},"content":{"rendered":"<p>Choosing a Semrush plan isn\u2019t always obvious.<\/p>\n<p>Paid plans start at $139.95 and go up to enterprise solutions. Not to mention the various add-ons and apps.<\/p>\n<p>You don\u2019t want to overpay for features you don\u2019t need. Or pick a cheaper plan that limits your ability to grow.<\/p>\n<p>In this guide, you\u2019ll learn which Semrush plan matches your needs, whether you\u2019re a solo blogger tracking 100 keywords or an agency managing 40+ client websites.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/#Semrushs_Core_Pricing_Plans_Explained\" >Semrush\u2019s Core Pricing Plans Explained<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/#Pro_Plan_13995month_Entry-Level_Features\" >Pro Plan ($139.95\/month): Entry-Level Features<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/#Pro_Plan_Limits\" >Pro Plan Limits<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/#Guru_Plan_24995month_Advanced_Features_for_Growing_Teams\" >Guru Plan ($249.95\/month): Advanced Features for Growing Teams<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/#Guru_Plan_Limits\" >Guru Plan Limits<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/#Business_Plan_49995month_Enterprise-Grade_Capabilities\" >Business Plan ($499.95\/month): Enterprise-Grade Capabilities<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/#Business_Plan_Limits\" >Business Plan Limits<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/#Enterprise_Plan_Custom_Solutions_for_Large_Organizations\" >Enterprise Plan: Custom Solutions for Large Organizations<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/#Free_Plan_vs_Free_Trial\" >Free Plan vs. Free Trial<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/#Other_Semrush_Pricing\" >Other Semrush Pricing<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/#Semrush_Pricing_Plans_Compared_to_Competitors\" >Semrush Pricing Plans Compared to Competitors<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/#Semrush_vs_Ahrefs_Pricing\" >Semrush vs. Ahrefs Pricing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/#Semrush_vs_Moz_Pricing\" >Semrush vs. Moz Pricing<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/#How_to_Choose_the_Right_Semrush_Plan\" >How to Choose the Right Semrush Plan<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/#Solopreneurs_and_Bloggers\" >Solopreneurs and Bloggers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/#Small_Business_Owners\" >Small Business Owners<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/#Medium-Sized_Businesses_and_Ecommerce_Stores\" >Medium-Sized Businesses and Ecommerce Stores<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/#Agencies\" >Agencies<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/#Enterprise_Businesses\" >Enterprise Businesses<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/02\/27\/semrush-pricing-how-to-choose-the-right-plan\/#Still_Not_Sure_Which_Plan_to_Choose\" >Still Not Sure Which Plan to Choose?<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Semrushs_Core_Pricing_Plans_Explained\"><\/span>Semrush\u2019s Core Pricing Plans Explained<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Semrush offers four main subscription tiers:<\/p>\n<ul>\n<li><strong>Pro plan at $139.95\/month:<\/strong> Best for freelancers and startups<\/li>\n<li><strong>Guru plan at $249.95\/month:<\/strong> Caters to growing businesses and small agencies<\/li>\n<li><strong>Business plan at $499.95\/month:<\/strong> Serves larger agencies and enterprises<\/li>\n<li><strong>Enterprise plan (custom pricing):<\/strong> For organizations that need custom solutions<\/li>\n<\/ul>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Semrush Pricing\" alt=\"Semrush Pricing\" data-aspect-ratio=\"0.60571428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/semrush-pricing.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>Beyond these core plans, Semrush also offers a range of other tools through the App Center. This is where you can add specialized tools for needs like local SEO and social media management.<\/p>\n<p>There\u2019s also a free plan, and you can get a free trial of the Pro and Guru subscriptions too.<\/p>\n<div class=\"sc-quote alert blue-box font-georgia type-normal transparent-img-bg\">\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-sm-down\">\n            <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-note.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">        <\/figure>\n<div class=\"media-body\">\n<blockquote class=\"sc-quote\">\n<p><strong>Note:<\/strong> The Semrush free trial is usually 7 days, but you can use this link to access a <a title=\"Backlinko &amp; Semrush: 14-day PRO Trial\" href=\"https:\/\/www.semrush.com\/lp\/backlinko-offer\/en\/\" target=\"_blank\" rel=\"noopener\">14-day trial on a Semrush Pro subscription<\/a>.<\/p>\n<\/blockquote>\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-md-up\">\n                    <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-note.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">                <\/figure>\n<p>                                <cite class=\"sc-name media-body media-middle\"><br \/>\n                                    <\/cite>\n            <\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<h3><span class=\"ez-toc-section\" id=\"Pro_Plan_13995month_Entry-Level_Features\"><\/span>Pro Plan ($139.95\/month): Entry-Level Features<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Semrush\u2019s Pro plan offers a wealth of <a title=\"Free Keyword Research Tool by Backlinko\" href=\"https:\/\/backlinko.com\/tools\/keyword\" target=\"_blank\" rel=\"noopener\">keyword research<\/a>, backlink analysis, and competitor research features.<\/p>\n<p>At $139.95\/mo, it\u2019s Semrush\u2019s cheapest plan, and is ideal for freelance SEOs, bloggers, and small business owners.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Semrush Pricing \u2013 Pro\" alt=\"Semrush Pricing \u2013 Pro\" data-aspect-ratio=\"0.52428571428571\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/semrush-pricing-pro.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>The Pro plan lets you set up 5 projects and track up to 500 keywords with Position Tracking.<\/p>\n<p>But these limits don\u2019t apply to things like keyword and competitor research. Instead, you\u2019re limited in the number of daily \u201crequests\u201d you can make.<\/p>\n<p>This is the number you\u2019ll want to pay attention to if you plan to use the tool suite for more than just tracking your own projects.<\/p>\n<p>With the Pro plan, you can generate up to 3,000 reports per day across various analytics tools, with each report showing up to 10,000 results.<\/p>\n<p>For example, in the Keyword Magic Tool to generate thousands of keyword ideas:<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Keyword Magic Tool \u2013 Content creation \u2013 Keywords\" alt=\"Keyword Magic Tool \u2013 Content creation \u2013 Keywords\" data-aspect-ratio=\"0.69857142857143\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/keyword-magic-tool-content-creation-keywords.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>You won\u2019t have access to historical data in these reports. But you\u2019ll still be able to filter for metrics like search volume, <a title=\"The FREE Keyword Difficulty Checker (+ Guide) by Backlinko\" href=\"https:\/\/backlinko.com\/tools\/keyword-difficulty-checker\" target=\"_blank\" rel=\"noopener\">keyword difficulty<\/a>, <a title=\"Search Intent and SEO: A Complete Guide\" href=\"https:\/\/backlinko.com\/hub\/seo\/search-intent\" target=\"_blank\" rel=\"noopener\">search intent<\/a>, and more.<\/p>\n<p>In terms of <a title=\"Technical SEO: The Ultimate Guide\" href=\"https:\/\/backlinko.com\/technical-seo-guide\" target=\"_blank\" rel=\"noopener\">technical SEO<\/a>, Pro plan users can crawl up to 100,000 pages with Site Audit. This is enough for beginners and owners of smaller sites. But it can be a bit limiting for large ecommerce stores or agencies managing massive sites.<\/p>\n<p>You won\u2019t get API access with the Pro plan (probably not a concern for most people). You also won\u2019t get access to some content marketing features (see the Guru plan section below).<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Pro_Plan_Limits\"><\/span>Pro Plan Limits<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li>5 projects<\/li>\n<li>500 keywords to track<\/li>\n<li>3,000 daily reports<\/li>\n<li>100,000 pages to crawl<\/li>\n<li>10,000 results per report<\/li>\n<li>250 keyword metrics updates per month<\/li>\n<li>500 SEO Ideas Units (used in tools like the On Page SEO Checker)<\/li>\n<li>5 scheduled PDF reports<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Guru_Plan_24995month_Advanced_Features_for_Growing_Teams\"><\/span>Guru Plan ($249.95\/month): Advanced Features for Growing Teams<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Semrush\u2019s Guru plan significantly expands on the Pro plan\u2019s capabilities.<\/p>\n<p>At $249.95\/mo, it\u2019s ideal for growing marketing teams and small agencies that need more comprehensive tools and data access.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Semrush Pricing \u2013 Guru\" alt=\"Semrush Pricing \u2013 Guru\" data-aspect-ratio=\"0.52428571428571\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/semrush-pricing-guru.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>The plan increases your project limit to 15 and lets you track up to 1,500 keywords.<\/p>\n<p>Other limit increases over the Pro plan include:<\/p>\n<ul>\n<li>5,000 reports per day (vs. 3,000)<\/li>\n<li>30,000 results per report (vs. 10,000)<\/li>\n<li>1,000 keyword metrics updates per month (vs. 250)<\/li>\n<li>300,000 Site Audit URL crawls (vs. 100,000)<\/li>\n<\/ul>\n<p>You\u2019ll also get access to tools like:<\/p>\n<p>Topic research, for finding and prioritizing new content ideas:<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Topic Research \u2013 Organic coffee \u2013 Content Ideas\" alt=\"Topic Research \u2013 Organic coffee \u2013 Content Ideas\" data-aspect-ratio=\"0.87571428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/topic-research-organic-coffee-content-ideas.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>Content Marketing Template, to streamline your optimizations:<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"SEO Content Template \u2013 Recommendations\" alt=\"SEO Content Template \u2013 Recommendations\" data-aspect-ratio=\"1.4057142857143\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/seo-content-template-recommendations.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>You\u2019ll also be able to integrate with Looker Studio, which further expands your reporting capabilities.<\/p>\n<p>And you\u2019ll get access to historical data within Semrush itself\u2014all the way back to 2012:<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Domain Overview \u2013 Backlinko \u2013 Historical data\" alt=\"Domain Overview \u2013 Backlinko \u2013 Historical data\" data-aspect-ratio=\"0.58\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/domain-overview-backlinko-historical-data.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>The Guru plan gives you access to the essential Semrush toolkit. And its limits are likely enough for most SEOs and business owners, with the exception of large agencies, big ecommerce stores (300K+ pages), and enterprises.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Guru_Plan_Limits\"><\/span>Guru Plan Limits<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li>15 Projects<\/li>\n<li>1,500 keywords to track<\/li>\n<li>5,000 daily reports<\/li>\n<li>300,000 pages to crawl<\/li>\n<li>30,000 results per report<\/li>\n<li>1,000 keyword metrics updates per month<\/li>\n<li>800 SEO Ideas Units<\/li>\n<li>20 scheduled PDF reports<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Business_Plan_49995month_Enterprise-Grade_Capabilities\"><\/span>Business Plan ($499.95\/month): Enterprise-Grade Capabilities<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The Business plan, at $499.95\/mo, targets larger agencies and marketing teams that need extensive data access and advanced features.<\/p>\n<p>This plan also offers much higher limits than the Pro and Guru plans across the board.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Semrush Pricing \u2013 Business\" alt=\"Semrush Pricing \u2013 Business\" data-aspect-ratio=\"0.52428571428571\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/semrush-pricing-business.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>Business plans allow for 40 projects, 5,000 keywords to track, and 10,000 daily reports.<\/p>\n<p>You can use Semrush\u2019s most advanced features, including API access, extended limits for <a title=\"The 18-Step SEO Audit Checklist (+ Free Template)\" href=\"https:\/\/backlinko.com\/seo-site-audit\" target=\"_blank\" rel=\"noopener\">site audits<\/a>, and white-label reporting options.<\/p>\n<p>You\u2019ll also get access to new metrics, like Share of Voice for tracking your overall online presence compared to your competitors:<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Position Tracking \u2013 Backlinko \u2013 Share of Voice\" alt=\"Position Tracking \u2013 Backlinko \u2013 Share of Voice\" data-aspect-ratio=\"0.64428571428571\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/position-tracking-backlinko-share-of-voice.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>And for PPC optimization, you\u2019ll also be able to see up to 50,000 results per PLA listings report (as opposed to 10 on the Pro and Guru plans):<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"PLA Research \u2013 Ebay \u2013 PLA Copies\" alt=\"PLA Research \u2013 Ebay \u2013 PLA Copies\" data-aspect-ratio=\"0.78428571428571\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/pla-research-ebay-pla-copies.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>These capabilities make it particularly valuable for agencies managing multiple client accounts. It\u2019s also ideal for large in-house teams coordinating complex marketing campaigns.<\/p>\n<p>For example, the API access allows teams to integrate Semrush data directly into their custom reporting dashboards or internal tools. This can streamline workflows and provide more customizable (and therefore more impactful) data analysis.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Business_Plan_Limits\"><\/span>Business Plan Limits<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li>40 projects<\/li>\n<li>5,000 keywords to track<\/li>\n<li>10,000 daily reports<\/li>\n<li>1,000,000 pages to crawl<\/li>\n<li>50,000 results per report<\/li>\n<li>5,000 keyword metrics updates per month<\/li>\n<li>2,000 SEO Ideas Units<\/li>\n<li>50 scheduled PDF reports<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Enterprise_Plan_Custom_Solutions_for_Large_Organizations\"><\/span>Enterprise Plan: Custom Solutions for Large Organizations<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The Enterprise tier moves beyond Semrush\u2019s standardized pricing to offer customized solutions for large organizations with complex needs.<\/p>\n<p>Unlike the fixed-price plans, Enterprise solutions are tailored to each organization\u2019s specific requirements and scale.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Semrush \u2013 Enterprise plan\" alt=\"Semrush \u2013 Enterprise plan\" data-aspect-ratio=\"0.63285714285714\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/semrush-enterprise-plan.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>The Semrush Enterprise platform is an entirely separate solution from the \u201ccore\u201d Semrush platform. You get access to everything in the Business tier, but you also get a completely new dashboard with enterprise-level SEO and automation tools and capabilities.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Keyword winner\/loser summary\" alt=\"Keyword winner\/loser summary\" data-aspect-ratio=\"0.50857142857143\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/11\/keyword-winner-loser-summary.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>You\u2019ll also get access to vetted SEO experts, seamless document sharing functionality, and extensive reporting and automation features.<\/p>\n<p>It\u2019s designed for enterprise-level businesses (think Samsung, Salesforce, and SAP). This means it\u2019s way beyond what the average person needs.<\/p>\n<p>But for those with huge data, automation, and optimization requirements, Semrush Enterprise is an incredibly powerful platform.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Free_Plan_vs_Free_Trial\"><\/span>Free Plan vs. Free Trial<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><a title=\"7 Powerful Semrush Free Account Features (We Tested It)\" href=\"https:\/\/backlinko.com\/free-semrush-account\" target=\"_blank\" rel=\"noopener\">Semrush\u2019s free plan<\/a> offers a solid introduction to the platform\u2019s capabilities. You can access basic keyword research, site auditing, and competitive analysis features<br \/>\nfor free.<\/p>\n<p>This makes it an excellent option for those just starting their SEO journey or wanting to test the platform before committing.<\/p>\n<p>However:<\/p>\n<p>The free plan comes with significant limitations in terms of the number of reports you can generate and the depth of data you can access.<\/p>\n<p>You\u2019re limited to:<\/p>\n<ul>\n<li>10 daily requests in many of the tools<\/li>\n<li>1 project<\/li>\n<li>100 URL crawls per month<\/li>\n<\/ul>\n<p>Arguably, the most notable restriction is that you can only track 10 keywords. So you can\u2019t monitor a full SEO campaign effectively.<\/p>\n<p>That\u2019s why the free trial of Semrush\u2019s paid plans offers a better way to evaluate Semrush\u2019s full capabilities.<\/p>\n<p>For 7 days, you can access all features of your chosen plan, helping you make an informed decision about whether the investment makes sense for your needs.<\/p>\n<div class=\"sc-quote alert blue-box font-georgia type-normal transparent-img-bg\">\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-sm-down\">\n            <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-note.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">        <\/figure>\n<div class=\"media-body\">\n<blockquote class=\"sc-quote\">\n<p><strong>Note:<\/strong> Test out the paid plan features for an extra week with a <a title=\"Backlinko &amp; Semrush: 14-day PRO Trial\" href=\"https:\/\/www.semrush.com\/lp\/backlinko-offer\/en\/\" target=\"_blank\" rel=\"noopener\">14-day trial on a Semrush Pro subscription<\/a>.<\/p>\n<\/blockquote>\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-md-up\">\n                    <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-note.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">                <\/figure>\n<p>                                <cite class=\"sc-name media-body media-middle\"><br \/>\n                                    <\/cite>\n            <\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<h3><span class=\"ez-toc-section\" id=\"Other_Semrush_Pricing\"><\/span>Other Semrush Pricing<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Semrush offers a range of add-ons you can tag onto your subscription. These include local SEO packages, the .Trends suite for market research, and a social media management platform.<\/p>\n<p>Here\u2019s a breakdown of the add-ons and their pricing:<\/p>\n<div class=\"table-responsive\">\n<table class=\"table table-primary table-striped table-hover\">\n<thead>\n<tr>\n<th scope=\"col\">Add-on<\/th>\n<th scope=\"col\">Pricing<\/th>\n<th scope=\"col\">Key Features<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td scope=\"row\" data-before=\"Add-on\">Extra users<\/td>\n<td data-before=\"Pricing\">$45-$100\/month, depending on plan<\/td>\n<td data-before=\"Key Features\">Add extra users to your plan (with shared limits)<\/td>\n<\/tr>\n<tr>\n<td scope=\"row\" data-before=\"Add-on\">Local Essential\/Advanced<\/td>\n<td data-before=\"Pricing\">$50-$60\/month<\/td>\n<td data-before=\"Key Features\">Listing management, GBP optimization, and map rank tracker<\/td>\n<\/tr>\n<tr>\n<td scope=\"row\" data-before=\"Add-on\">.Trends<\/td>\n<td data-before=\"Pricing\">$289\/month per user<\/td>\n<td data-before=\"Key Features\">Consumer trends and market research tools<\/td>\n<\/tr>\n<tr>\n<td scope=\"row\" data-before=\"Add-on\">Social Media Management<\/td>\n<td data-before=\"Pricing\">$19.99-$39.99\/month<\/td>\n<td data-before=\"Key Features\">Social posting, tracking, and analytics<\/td>\n<\/tr>\n<tr>\n<td scope=\"row\" data-before=\"Add-on\">Agency Growth Kit<\/td>\n<td data-before=\"Pricing\">$69-$249\/month<\/td>\n<td data-before=\"Key Features\">Lead management, CRM, and client portal<\/td>\n<\/tr>\n<tr>\n<td scope=\"row\" data-before=\"Add-on\">ImpactHero<\/td>\n<td data-before=\"Pricing\">$200\/month<\/td>\n<td data-before=\"Key Features\">Buyer journey optimization<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>Semrush also has an extensive <a title=\"Semrush App Center\" href=\"https:\/\/www.semrush.com\/apps\/\" target=\"_blank\" rel=\"noopener\">App Center<\/a>. Here, you\u2019ll find apps to help with pretty much every aspect of SEO and digital marketing.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Semrush Apps Collection\" alt=\"Semrush Apps Collection\" data-aspect-ratio=\"0.91714285714286\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/semrush-apps-collection.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>You can get free trials of many apps, and their prices vary.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Semrush_Pricing_Plans_Compared_to_Competitors\"><\/span>Semrush Pricing Plans Compared to Competitors<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Semrush is often a bit pricier than some of its competitors, at least at some of the plan levels.<\/p>\n<p>But price isn\u2019t everything, and it\u2019s worth comparing the different platforms in detail to understand the value each one can provide for YOUR specific situation.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Semrush_vs_Ahrefs_Pricing\"><\/span>Semrush vs. Ahrefs Pricing<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Semrush and Ahrefs have fairly similar pricing structures. Semrush is slightly more expensive in each of the three pricing brackets, but notably only by $0.95 in the middle tier (Guru\/Standard).<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Ahrefs \u2013 Pricing\" alt=\"Ahrefs \u2013 Pricing\" data-aspect-ratio=\"0.47571428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/ahrefs-pricing.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>On the face of it, the two options in all three cases are fairly similar:<\/p>\n<ul>\n<li>Semrush offers 5, 15, and 40 projects, while Ahrefs offers 5, 20, and 50 projects<\/li>\n<li>While Semrush lets you track 500, 1.5K, and 5K keywords, Ahrefs lets you track 750, 2K, and 5K<\/li>\n<li>Semrush lets you audit 100K, 300K, and 1M URLs, while Ahrefs\u2019 limits are 100K, 500K, and 1.5M<\/li>\n<\/ul>\n<p>But it\u2019s worth noting that Ahrefs\u2019 cheapest (Lite) plan limits you to just 500 credits across various tools per month.<\/p>\n<p>With a Semrush Pro subscription (the cheapest one Semrush offers), the limits are 3,000 reports\/requests per day.<\/p>\n<p>But the numbers aren\u2019t everything. There are other differences between the two tools that you\u2019ll need to factor in when making your choice.<\/p>\n<div class=\"sc-quote alert blue-box font-georgia type-normal transparent-img-bg\">\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-sm-down\">\n            <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-further-reading.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">        <\/figure>\n<div class=\"media-body\">\n<blockquote class=\"sc-quote\">\n<p>For more on that, check out our full guide to <a title=\"Ahrefs vs Semrush: Which SEO Tool Should You Use\" href=\"https:\/\/backlinko.com\/ahrefs-vs-semrush\" target=\"_blank\" rel=\"noopener\">Semrush vs. Ahrefs<\/a>.<\/p>\n<\/blockquote>\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-md-up\">\n                    <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-further-reading.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">                <\/figure>\n<p>                                <cite class=\"sc-name media-body media-middle\"><br \/>\n                                    <\/cite>\n            <\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<h3><span class=\"ez-toc-section\" id=\"Semrush_vs_Moz_Pricing\"><\/span>Semrush vs. Moz Pricing<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Moz offers two cheaper pricing plans than both Semrush and Ahrefs. These are pretty limited (with the cheapest only letting you track 50 keywords per month).<\/p>\n<p>But they\u2019re still viable options for those on a budget that are just starting out with their first SEO tool.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Moz \u2013 Pricing\" alt=\"Moz \u2013 Pricing\" data-aspect-ratio=\"0.72571428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/moz-pricing.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>Moz does offer feature-rich plans at higher price points, but often with lower limits than Semrush plans.<\/p>\n<p>For example, the most expensive Moz plan still only lets you track 25 sites (compared to 40) and 3,000 tracked keywords (vs. 5,000 on a Semrush Business plan).<\/p>\n<p>It\u2019s also worth noting that beyond the pricing plans, the two platforms are very different. For example, Semrush\u2019s database has more than 26.4 billion keywords compared to Moz\u2019s 1.25 billion.<\/p>\n<div class=\"sc-quote alert blue-box font-georgia type-normal transparent-img-bg\">\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-sm-down\">\n            <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-further-reading.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">        <\/figure>\n<div class=\"media-body\">\n<blockquote class=\"sc-quote\">\n<p>To read more about the main differences between the two, check out this <a title=\"Semrush vs. Moz Compared: Which Is the Best?\" href=\"https:\/\/trafficthinktank.com\/semrush-vs-moz\/\" target=\"_blank\" rel=\"noopener\">Semrush vs. Moz comparison<\/a>.<\/p>\n<\/blockquote>\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-md-up\">\n                    <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-further-reading.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">                <\/figure>\n<p>                                <cite class=\"sc-name media-body media-middle\"><br \/>\n                                    <\/cite>\n            <\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"How_to_Choose_the_Right_Semrush_Plan\"><\/span>How to Choose the Right Semrush Plan<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The most basic way to choose between the different Semrush pricing plans is to consider your budget and your reporting needs.<\/p>\n<figure class=\"backlinko-image__visual-chart backlinko-image\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Rght Semrush Plan\" alt=\"Rght Semrush Plan\" data-aspect-ratio=\"0.82142857142857\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/right-semrush-plan.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>If you have a limited budget, the free and Pro plans are going to be the obvious choice. But once you start needing larger reports or to track 1500+ keywords, the Guru and Business plans are the ones to go for.<\/p>\n<p>But let\u2019s see which plans are best for which types of business and website owners.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Solopreneurs_and_Bloggers\"><\/span>Solopreneurs and Bloggers<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>For solopreneurs and blog owners, the Pro plan is usually going to be enough. You can manage up to 5 projects, and 500 keywords will be enough tracking capabilities for most small sites.<\/p>\n<p>The reporting limits are generous enough too, and most beginners won\u2019t max out on them.<\/p>\n<p>But many people will be fine with the free Semrush plan\u2014particularly if you have pretty limited keyword research needs and your site is smaller than 100 pages. It\u2019ll give you a good feel for the platform\u2019s core features before you sign up for a subscription.<\/p>\n<p><strong>You\u2019ll want to upgrade to the Pro plan when you:<\/strong><\/p>\n<ul>\n<li>Track more than 10 keywords<\/li>\n<li>Need daily position monitoring<\/li>\n<li>Have a site that grows beyond 100 pages (for Site Audit crawls)<\/li>\n<li>Want to analyze backlink opportunities<\/li>\n<\/ul>\n<div class=\"sc-quote alert blue-box font-georgia type-normal transparent-img-bg\">\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-sm-down\">\n            <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-note.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">        <\/figure>\n<div class=\"media-body\">\n<blockquote class=\"sc-quote\">\n<p><strong>Note:<\/strong> Test out the Pro plan\u2019s features with a <a title=\"Backlinko &amp; Semrush: 14-day PRO Trial\" href=\"https:\/\/www.semrush.com\/lp\/backlinko-offer\/en\/\" target=\"_blank\" rel=\"noopener\">14-day free trial<\/a>.<\/p>\n<\/blockquote>\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-md-up\">\n                    <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-note.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">                <\/figure>\n<p>                                <cite class=\"sc-name media-body media-middle\"><br \/>\n                                    <\/cite>\n            <\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<h3><span class=\"ez-toc-section\" id=\"Small_Business_Owners\"><\/span>Small Business Owners<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Small businesses typically find the sweet spot with the Guru plan. The additional keyword tracking and <a title=\"11 Content Marketing Trends (No, It\u2019s Not Just About AI)\" href=\"https:\/\/backlinko.com\/content-marketing-this-year\" target=\"_blank\" rel=\"noopener\">content marketing<\/a> features make it ideal for sites of all sizes with moderate content production workflows.<\/p>\n<p><strong>The Pro plan suits you if:<\/strong><\/p>\n<ul>\n<li>You manage a single business website<\/li>\n<li>You need basic competitive analysis<\/li>\n<li>Content creation isn\u2019t your primary focus<\/li>\n<\/ul>\n<p><strong>The Guru plan becomes a better option when:<\/strong><\/p>\n<ul>\n<li>You manage multiple business websites, or multiple client sites<\/li>\n<li>Content marketing is a key part of your strategy<\/li>\n<li>You need access to historical data<\/li>\n<li>You need to crawl up to 300K pages per month (Site Audit)<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Medium-Sized_Businesses_and_Ecommerce_Stores\"><\/span>Medium-Sized Businesses and Ecommerce Stores<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Mid-sized companies often benefit most from the Business plan\u2014particularly if they\u2019re managing multiple websites or serving many clients.<\/p>\n<p><strong>The Guru plan becomes essential for teams or individuals that:<\/strong><\/p>\n<ul>\n<li>Create 10+ pieces of content per month<\/li>\n<li>Require advanced topic research tools<\/li>\n<li>Send lots of reports to stakeholders or clients<\/li>\n<li>Manage multiple sites or brands<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Agencies\"><\/span>Agencies<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Agencies are going to be better off with the Business plan in most cases. The limits of the lower plans are just unlikely to be enough for agencies with many clients.<\/p>\n<p>However, if your agency is just starting out, the Guru plan offers a cost-effective way to serve up to 15 clients with some powerful tools.<\/p>\n<div class=\"sc-quote alert blue-box font-georgia type-normal transparent-img-bg\">\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-sm-down\">\n            <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-note.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">        <\/figure>\n<div class=\"media-body\">\n<blockquote class=\"sc-quote\">\n<p><strong>Note:<\/strong> If you need to increase any particular limit, you can contact the sales team or pay for more via your subscription dashboard.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Semrush \u2013 Subscription info\" alt=\"Semrush \u2013 Subscription info\" data-aspect-ratio=\"1.16\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/semrush-subscription-info.png\" loading=\"lazy\" \/><\/p><\/figure>\n<\/blockquote>\n<div class=\"media\">\n<figure class=\"sc-picture media-left hidden-md-up\">\n                    <img decoding=\"async\" src=\"https:\/\/backlinko.com\/app\/uploads\/2024\/06\/icon-note.png\" alt=\"| Craig Hordlow\" loading=\"lazy\" title=\"| Craig Hordlow\">                <\/figure>\n<p>                                <cite class=\"sc-name media-body media-middle\"><br \/>\n                                    <\/cite>\n            <\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><strong>Start with Guru if you:<\/strong><\/p>\n<ul>\n<li>Serve up to 15 clients<\/li>\n<li>Need white-label reports<\/li>\n<li>Require content marketing tools<\/li>\n<li>Want historical data access<\/li>\n<\/ul>\n<p><strong>Choose the Business plan when you:<\/strong><\/p>\n<ul>\n<li>Manage 15+ client accounts<\/li>\n<li>Need API access<\/li>\n<li>Require advanced white-labeling<\/li>\n<li>Share reports across large teams<\/li>\n<\/ul>\n<p>Semrush also offers the Agency Growth Kit. This starts at $69\/month (on top of your subscription) for a CRM, client portals, and white-lable PDF reports.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Semrush \u2013 CRM\" alt=\"Semrush \u2013 CRM\" data-aspect-ratio=\"0.59142857142857\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/02\/semrush-crm.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>But for those who want to boost their visibility on the Agency Partners platform or who need unlimited client portals, pricing increases to $149 and then $249 per month.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Enterprise_Businesses\"><\/span>Enterprise Businesses<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Enterprise organizations should consider the custom Enterprise tier. This platform was built from the ground up for enterprise-scale operations.<\/p>\n<p>The platform offers a range of enterprise-specific solutions and features the core subscriptions don\u2019t offer. You can <a title=\"Achieve 10X More SEO Productivity with Semrush Enterprise...\" href=\"https:\/\/www.semrush.com\/enterprise\/seo\/\" target=\"_blank\" rel=\"noopener\">read more about Semrush Enterprise here<\/a>.<\/p>\n<p>The Business plan is the best of the three core plans if your business isn\u2019t quite ready for the enterprise offering. Its generous limits, integration capabilities, and API access mean it\u2019s a cost-effective choice for many big brands and businesses.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Still_Not_Sure_Which_Plan_to_Choose\"><\/span>Still Not Sure Which Plan to Choose?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Choosing the right Semrush plan ultimately depends on your specific marketing goals and resources.<\/p>\n<p>To dive deeper into Semrush\u2019s capabilities and make a more informed decision, check out our comprehensive <a title=\"Semrush Review: My #1 Choice for SEO Success\" href=\"https:\/\/backlinko.com\/semrush-review\" target=\"_blank\" rel=\"noopener\">Semrush review<\/a> and <a title=\"Semrush: The Ultimate Guide\" href=\"https:\/\/backlinko.com\/hub\/seo\/semrush\" target=\"_blank\" rel=\"noopener\">complete guide to using Semrush<\/a> effectively.<\/p>\n<p>The post <a href=\"https:\/\/backlinko.com\/semrush-pricing\" target=\"_blank\" rel=\"noopener\">Semrush Pricing: How to Choose the Right Plan<\/a> appeared first on <a href=\"https:\/\/backlinko.com\/\" target=\"_blank\" rel=\"noopener\">Backlinko<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Choosing a Semrush plan isn\u2019t always obvious. Paid plans start at $139.95 and go up to enterprise solutions. Not to mention the various add-ons and apps. You don\u2019t want to overpay for features you don\u2019t need. Or pick a cheaper plan that limits your ability to grow. In this guide, you\u2019ll learn which Semrush plan matches your needs, whether you\u2019re a solo blogger tracking 100 keywords or an agency managing 40+ client websites. Semrush\u2019s Core Pricing Plans Explained Semrush offers four main subscription tiers: Pro plan [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":12447,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[8],"tags":[],"class_list":["post-12446","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-backlinko"],"featured_image_src":"https:\/\/craighordlow.com\/wp-content\/uploads\/2025\/02\/semrush-pricing-WBpW7C-600x400.png","featured_image_src_square":"https:\/\/craighordlow.com\/wp-content\/uploads\/2025\/02\/semrush-pricing-WBpW7C-600x600.png","author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/craig\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/12446","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=12446"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/12446\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media\/12447"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=12446"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=12446"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=12446"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}