{"id":12869,"date":"2025-04-29T20:46:27","date_gmt":"2025-04-29T20:46:27","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2025\/04\/29\/6-proven-steps-to-master-ecommerce-keyword-research\/"},"modified":"2025-04-29T20:46:27","modified_gmt":"2025-04-29T20:46:27","slug":"6-proven-steps-to-master-ecommerce-keyword-research","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2025\/04\/29\/6-proven-steps-to-master-ecommerce-keyword-research\/","title":{"rendered":"6 Proven Steps to Master Ecommerce Keyword Research"},"content":{"rendered":"

Strategic ecommerce keyword research can help you reach the right audience and directly impact your bottom line.<\/p>\n

Just look at Cosmetify\u2019s success.<\/p>\n

This beauty retailer was struggling with an all-too-common challenge: no traffic on its revenue-generating pages.<\/p>\n

The team identified and mapped transactional keywords to these money pages.<\/p>\n

Dorothy Edgar<\/a>, SEO Manager at Cosmetify, shares more about her strategy:<\/p>\n

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\u201cWe also created new money pages to fit customer needs and gaps in our current website hierarchy. For example, we segmented the fragrance category page into \u2018women\u2019s perfume discounts.\u2019 Then, we added optimized content to all these pages.\u201d<\/p>\n<\/blockquote>\n

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The result?<\/p>\n

A 12.6-position average keyword boost and a 250% jump in organic revenue in 2024.<\/p>\n

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\"Cosmetify<\/p><\/figure>\n

That\u2019s just one example of the impact you can create with strategic keyword research.<\/p>\n

Want these results for your business?<\/p>\n

Use this 6-step framework to find revenue-driving keywords \u2014 without wasting time or budget.<\/p>\n

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Get started with our free Keyword Research Planner Template<\/a> for ecommerce brands.<\/p>\n<\/blockquote>\n

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Table of Contents<\/p>\nToggle<\/span><\/path><\/svg><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n