{"id":13356,"date":"2025-06-25T06:48:22","date_gmt":"2025-06-25T06:48:22","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2025\/06\/25\/how-to-best-blend-product-led-and-sales-assisted-growth\/"},"modified":"2025-06-25T06:48:22","modified_gmt":"2025-06-25T06:48:22","slug":"how-to-best-blend-product-led-and-sales-assisted-growth","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2025\/06\/25\/how-to-best-blend-product-led-and-sales-assisted-growth\/","title":{"rendered":"How To Best Blend Product-Led And Sales-Assisted Growth"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/8a\/45\/8a4501a84f5112a171d48ac34e9d9c12\/919f4c47d25dc8b2a2d1cb038c451cc8\/how_to_best_blend_product-led_and_sales-assisted_growth.svg\" alt=\"How To Best Blend Product-Led And Sales-Assisted Growth\" width=\"448\" title=\"| Craig Hordlow\"><\/p>\n<p>In B2B SaaS, product-led growth (PLG) has become a powerful engine for early traction. But when it\u2018s time to scale to enterprise? You\u2019ll need to build on it with sales-assisted growth. Lisa Vecchio explains how.<\/p>","protected":false},"excerpt":{"rendered":"<p>In B2B SaaS, product-led growth (PLG) has become a powerful engine for early traction. But when it\u2018s time to scale to enterprise? You\u2019ll need to build on it with sales-assisted growth. Lisa Vecchio explains how.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[59],"tags":[],"class_list":["post-13356","post","type-post","status-publish","format-standard","hentry","category-semrush"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/craig\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/13356","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=13356"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/13356\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=13356"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=13356"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=13356"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}