{"id":13664,"date":"2025-08-07T17:45:58","date_gmt":"2025-08-07T17:45:58","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/"},"modified":"2025-08-07T17:45:58","modified_gmt":"2025-08-07T17:45:58","slug":"5-llm-visibility-tools-to-track-your-brand-in-ai-search-results","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/","title":{"rendered":"5 LLM Visibility Tools to Track Your Brand in AI Search Results"},"content":{"rendered":"<p>LLMs like ChatGPT and Gemini are quickly becoming the first place people turn when researching brands, products, and services.<\/p>\n<p>But most companies have no idea how they\u2019re actually showing up.<\/p>\n<p>That\u2019s a huge blind spot \u2014 especially as AI-generated answers start shaping what people believe about your brand before they ever hit your site.<\/p>\n<p>At Backlinko, we\u2019ve already seen the shift.<\/p>\n<p>Hundreds of thousands of visitors per month still come from organic search\u2026<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Domain Overview \u2013 Backlinko \u2013 Organic Traffic\" alt=\"Domain Overview \u2013 Backlinko \u2013 Organic Traffic\" data-aspect-ratio=\"0.47571428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/08\/domain-overview-backlinko-organic-traffic.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>But LLM-driven traffic is up 800% year-over-year. And accelerating.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Backlinko LLM Traffic\" alt=\"Backlinko LLM Traffic\" data-aspect-ratio=\"0.81857142857143\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/08\/backlinko-llm-traffic.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>That\u2019s why tracking your visibility in AI search matters. Because it\u2019s not just about traffic anymore \u2014 it\u2019s about presence, perception, and positioning.<\/p>\n<p>So: what tools can actually help you do that?<\/p>\n<p>I\u2019ve tested more than a dozen. These are the five that stand out. The ones I trust right now for speed, scale, and signal.<\/p>\n<p>Some are scrappy startups. Others are built for enterprise.<\/p>\n<p>But every tool on this list does one thing well:<\/p>\n<p>They help you see how your brand shows up in ChatGPT, Gemini, Perplexity, Claude, and more.<\/p>\n<p>Let\u2019s break them down.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#What_to_Look_For_in_an_LLM_Tracking_Tool\" >What to Look For in an LLM Tracking Tool<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#1_Semrush_AIO\" >1. Semrush AIO<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#Plans_Pricing\" >Plans &amp; Pricing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#LLMs_Covered\" >LLMs Covered<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#Key_Capabilities\" >Key Capabilities<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#2_Profound\" >2. Profound<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#Plans_Pricing-2\" >Plans &amp; Pricing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#LLMs_Covered-2\" >LLMs Covered<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#Key_Capabilities-2\" >Key Capabilities<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#3_ZipTieDev\" >3. ZipTie.Dev<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#Plans_Pricing-3\" >Plans &amp; Pricing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#LLMs_Covered-3\" >LLMs Covered<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#Key_Capabilities-3\" >Key Capabilities<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#4_Peec_AI\" >4. Peec AI<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#Plans_Pricing-4\" >Plans &amp; Pricing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#LLMs_Covered-4\" >LLMs Covered<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#Key_Capabilities-4\" >Key Capabilities<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#5_GumshoeAI\" >5. Gumshoe.AI<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#Plans_Pricing-5\" >Plans &amp; Pricing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#LLMs_Covered-5\" >LLMs Covered<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#Key_Capabilities-5\" >Key Capabilities<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/craighordlow.com\/index.php\/2025\/08\/07\/5-llm-visibility-tools-to-track-your-brand-in-ai-search-results\/#Whichever_Tool_You_Choose_Just_Start_Tracking\" >Whichever Tool You Choose, Just Start Tracking<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"What_to_Look_For_in_an_LLM_Tracking_Tool\"><\/span>What to Look For in an LLM Tracking Tool<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>A lot of LLM tracking tools look impressive at first glance.<\/p>\n<p>But once you dig in, many fall short \u2014 either because they\u2019re built on a shaky foundation, limited scraping technology, or generic dashboards that miss what actually matters.<\/p>\n<p>Here\u2019s what to consider:<\/p>\n<ul>\n<li><strong>Real scale:<\/strong> Thousands of prompts. From the UI, not just the APIs. Otherwise, you miss key results (like tables and maps).<\/li>\n<li><strong>Multi-engine coverage:<\/strong> ChatGPT is table stakes. Top tools also track Google AI Mode, AI Overviews, Perplexity, Claude, and Copilot.<\/li>\n<li><strong>Actionable insights:<\/strong> Breakdowns by model, topic, sentiment. Bonus if it flags missed opportunities and quick wins.<\/li>\n<li><strong>Roadmap momentum:<\/strong> Is the team shipping fast? If not, skip it.<\/li>\n<li><strong>Global support:<\/strong> Need multi-language prompts or market-level insights? Not all tools can do it.<\/li>\n<li><strong>Enterprise-ready:<\/strong> Solid support. Clean data policies. And a team that\u2019s leading the space, not chasing it.<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"1_Semrush_AIO\"><\/span>1. Semrush AIO<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a title=\"AI Optimization by Semrush Enterprise\" href=\"https:\/\/www.semrush.com\/lp\/enterprise-aio\/en\/\" target=\"_blank\" rel=\"noopener\">Semrush AIO<\/a> isn\u2019t like the other tools on this list.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Semrush AIO \u2013 Backlinko \u2013 AIO Overview\" alt=\"Semrush AIO \u2013 Backlinko \u2013 AIO Overview\" data-aspect-ratio=\"0.94714285714286\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/08\/semrush-aio-backlinko-aio-overview.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>Yes, it\u2019s on the more expensive side.<\/p>\n<p>But I also think it\u2019s the most complete product on the market right now for tracking your brand across LLMs.<\/p>\n<p>Why?<\/p>\n<p>Because Semrush has something most others don\u2019t: infrastructure and scale.<\/p>\n<p>They\u2019ve spent over a decade building one of the most robust search visibility platforms, and now they\u2019re applying that to AI.<\/p>\n<p>My favorite feature is the Competitor Rankings and Market Analysis. Once you have your prompts, and categories, dialed in, you can really get a detailed look at your visibility across all (or each individual) LLM that you track.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Semrush AIO \u2013 Backlinko \u2013 Competitor Rankings\" alt=\"Semrush AIO \u2013 Backlinko \u2013 Competitor Rankings\" data-aspect-ratio=\"0.92571428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/08\/semrush-aio-backlinko-competitor-rankings.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>And then you can really start honing your strategy by focusing on the top-performing Source Domains and specific URLs.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Semrush AIO \u2013 Backlinko \u2013 Source Analysis\" alt=\"Semrush AIO \u2013 Backlinko \u2013 Source Analysis\" data-aspect-ratio=\"1.0242857142857\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/08\/semrush-aio-backlinko-source-analysis.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h4><span class=\"ez-toc-section\" id=\"Plans_Pricing\"><\/span>Plans &amp; Pricing<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Enterprise pricing upon request. <strong><a title=\"AI Optimization by Semrush Enterprise\" href=\"https:\/\/www.semrush.com\/lp\/enterprise-aio\/en\/\" target=\"_blank\" rel=\"noopener\">Request a demo here<\/a>.<\/strong><\/p>\n<p><strong><a title=\"Semrush AI SEO Toolkit\" href=\"https:\/\/www.semrush.com\/semrush-ai-toolkit\/\" target=\"_blank\" rel=\"noopener\">Semrush AI SEO Toolkit<\/a><\/strong> starts at $99\/month per domain. It gives you a solid snapshot of how your brand shows up in AI responses \u2014 great for just getting started.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"LLMs_Covered\"><\/span>LLMs Covered<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>ChatGPT, Google AI Overviews, Gemini, Claude, Grok, Perplexity, Deepseek<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Key_Capabilities\"><\/span>Key Capabilities<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li>Real-time brand, product, and concept tracking<\/li>\n<li>Quote-level visibility and sentiment scoring<\/li>\n<li>Share of Voice metrics across platforms<\/li>\n<li>Platform-by-platform performance insights<\/li>\n<li>Workflow automation and optimization guidance<\/li>\n<li>Deep integrations with Semrush\u2019s core platform for multi-channel visibility<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"2_Profound\"><\/span>2. Profound<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a title=\"Profound\" href=\"https:\/\/www.tryprofound.com\/\" target=\"_blank\" rel=\"noopener\">Profound<\/a> is one of the more interesting new companies in the space right now.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Profound \u2013 Semrush \u2013 Platforms\" alt=\"Profound \u2013 Semrush \u2013 Platforms\" data-aspect-ratio=\"1.1185714285714\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/08\/profound-semrush-platforms-scaled.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>They launched in 2024 and in June 2025 raised a $20M seed round to go all-in on AI search.<\/p>\n<p>The product looks great. It feels fast. And they\u2019re shipping like crazy.<\/p>\n<p>Prompt-level insights, platform-by-platform visibility, real crawl logs. There\u2019s a lot to like.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Profound \u2013 Prompt Analysis\" alt=\"Profound \u2013 Prompt Analysis\" data-aspect-ratio=\"0.67\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/08\/profound-prompt-analysis.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>But one thing to watch: Profound is still new.<\/p>\n<p>They don\u2019t have the infrastructure or track record of the bigger players (yet).<\/p>\n<p>So while the pace of innovation is impressive, the long-term durability is something to keep in mind.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Plans_Pricing-2\"><\/span>Plans &amp; Pricing<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Starts at <strong>$499\/month<\/strong> for 200 prompts. Enterprise plans available.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"LLMs_Covered-2\"><\/span>LLMs Covered<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Lite plan includes: ChatGPT, Perplexity, Google AI Overviews, Microsoft Copilot. Enterprise plan includes Google AI Mode. And more on the horizon.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Key_Capabilities-2\"><\/span>Key Capabilities<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li>Prompt-level tracking + AI-generated prompt suggestions<\/li>\n<li>Visibility and Share of Voice by topic, region, and platform<\/li>\n<li>Citation analysis with URLs, domains, and page-level stats<\/li>\n<li>Real-time LLM crawl and citation logs<\/li>\n<li>Conversation Explorer with topic-level ChatGPT demand<\/li>\n<li>\u201cActions\u201d workspace for optimizing slugs, content, and targeting<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"3_ZipTieDev\"><\/span>3. ZipTie.Dev<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a title=\"ZipTie\" href=\"https:\/\/ziptie.dev\/\" target=\"_blank\" rel=\"noopener\">ZipTie<\/a> is one of the simplest tools on this list, and that\u2019s exactly why it works.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"ZipTie \u2013 Petlibro \u2013 Overview\" alt=\"ZipTie \u2013 Petlibro \u2013 Overview\" data-aspect-ratio=\"1.05\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/08\/ziptie-petlibro-overview-scaled.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>There\u2019s no bloat, no complex setup, and no sales process. You just plug in your brand and get visibility across ChatGPT, Perplexity, and Google\u2019s AI Overviews.<\/p>\n<p>It\u2019s not built for teams that want deep prompt logic or workflow integrations.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"ZipTie \u2013 Petlibro \u2013 Queries\" alt=\"ZipTie \u2013 Petlibro \u2013 Queries\" data-aspect-ratio=\"0.66\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/08\/ziptie-petlibro-queries.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>But if you want fast answers, clean dashboards, and a dead-simple way to check how your brand is showing up in AI search, ZipTie gets the job done.<\/p>\n<p>Great for early-stage teams or solo operators who want signal without complexity.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Plans_Pricing-3\"><\/span>Plans &amp; Pricing<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Starts at <strong>$99\/month<\/strong> (Basic plan with 400 AI search checks)<\/p>\n<h4><span class=\"ez-toc-section\" id=\"LLMs_Covered-3\"><\/span>LLMs Covered<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>ChatGPT, Perplexity, Google AI Overviews<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Key_Capabilities-3\"><\/span>Key Capabilities<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li>Tracks brand presence across top AI search engines<\/li>\n<li>Provides visibility and citation data in one view<\/li>\n<li>Includes prompt-based monitoring with simple tagging<\/li>\n<li>Export-friendly dashboard and fast onboarding<\/li>\n<li>Basic UI with just the essentials<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"4_Peec_AI\"><\/span>4. Peec AI<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a title=\"Peec AI\" href=\"https:\/\/peec.ai\/\" target=\"_blank\" rel=\"noopener\">Peec AI<\/a> is one of the newest players in the LLM tracking space, founded in 2025 and backed by a \u20ac5.2M seed round.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Peec AI \u2013 Underfit \u2013 Dashboard\" alt=\"Peec AI \u2013 Underfit \u2013 Dashboard\" data-aspect-ratio=\"0.88714285714286\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/08\/peec-ai-underfit-dashboard.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>The platform is built to monitor brand visibility and sentiment across major AI search engines while keeping the interface simple and focused.<\/p>\n<p>You can track your active prompts:<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Peec AI \u2013 Underfit \u2013 Prompts\" alt=\"Peec AI \u2013 Underfit \u2013 Prompts\" data-aspect-ratio=\"0.85142857142857\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/08\/peec-ai-underfit-prompts.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>And the top performing sources, to guide your strategy:<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Peec AI \u2013 Underfit \u2013 Sources\" alt=\"Peec AI \u2013 Underfit \u2013 Sources\" data-aspect-ratio=\"1.3071428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/08\/peec-ai-underfit-sources-scaled.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h4><span class=\"ez-toc-section\" id=\"Plans_Pricing-4\"><\/span>Plans &amp; Pricing<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li>Starter: $89\/month (25 prompts, 3-country coverage)<\/li>\n<li>Pro: $199\/month(100 prompts, 5 countries)<\/li>\n<li>Enterprise: $499+\/month (300+ prompts, 10+ countries)<\/li>\n<li>Add\u2011ons\n<ul>\n<li>GPT\u20114 Search: $19\u2013$49<\/li>\n<li>Claude 4: $29\u2013$159<\/li>\n<li>Gemini Search Preview: $99\u2013$499<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h4><span class=\"ez-toc-section\" id=\"LLMs_Covered-4\"><\/span>LLMs Covered<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><strong>Included:<\/strong> ChatGPT, Perplexity, Google AI Overviews<\/p>\n<p><strong>Optional Add-ons:<\/strong> Claude 4, Gemini, GPT-4 (via SearchGPT plugin)<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Key_Capabilities-4\"><\/span>Key Capabilities<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li>Tracks brand mentions, sentiment, and visibility across top LLMs<\/li>\n<li>Clean, modern UI with prompt-level reporting and tagging<\/li>\n<li>Country-specific visibility insights (multi-language capable)<\/li>\n<li>Easy onboarding and export-friendly reports<\/li>\n<li>Modular pricing for expanding LLM coverage without overpaying<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"5_GumshoeAI\"><\/span>5. Gumshoe.AI<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a title=\"Gumshoe AI\" href=\"https:\/\/www.gumshoe.ai\/\" target=\"_blank\" rel=\"noopener\">Gumshoe AI<\/a> is in public beta \u2014 no clear pricing or enterprise polish yet.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Gumshoe \u2013 Backlinko \u2013 Report\" alt=\"Gumshoe \u2013 Backlinko \u2013 Report\" data-aspect-ratio=\"0.92428571428571\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/08\/gumshoe-backlinko-report.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>But its approach? I\u2019m super interested.<\/p>\n<p>Unlike tools that start with prompts, Gumshoe starts with personas.<\/p>\n<p>You define your audience \u2014 their roles, goals, and pain points \u2014 and Gumshoe reverse-engineers the kinds of prompts they\u2019re likely to ask across AI chat tools.<\/p>\n<p>The project setup flow is what really stands out.<\/p>\n<p>You start by verifying your brand positioning. Then you choose one analysis focus area \u2014 usually your clearest product or service.<\/p>\n<p>From there, Gumshoe builds a list of rich, realistic target personas. Not fluffy archetypes like \u201cSaaS Sally\u201d or \u201cPaul the Plumber\u201d \u2014 actual roles with meaningful intent.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Gumshoe \u2013 Personas\" alt=\"Gumshoe \u2013 Personas\" data-aspect-ratio=\"0.9\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/08\/gumshoe-personas.png\" loading=\"lazy\" \/><\/p><\/figure>\n<p>Then it generates detailed, relevant prompts based on those personas and associated topic clusters.<\/p>\n<p>This is (early-stage) structured AI search research, tied directly to how your audience thinks and searches.<\/p>\n<figure class=\"backlinko-image__screenshot backlinko-image backlinko-has-border\">\n<div class=\"backlinko-img-placeholder\"><\/div>\n<p><img decoding=\"async\" title=\"Gumshoe \u2013 Brand Reach\" alt=\"Gumshoe \u2013 Brand Reach\" data-aspect-ratio=\"0.96571428571429\" src=\"https:\/\/backlinko.com\/app\/uploads\/2025\/08\/gumshoe-brand-reach.png\" loading=\"lazy\" \/><\/p><\/figure>\n<h4><span class=\"ez-toc-section\" id=\"Plans_Pricing-5\"><\/span>Plans &amp; Pricing<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>None announced yet.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"LLMs_Covered-5\"><\/span>LLMs Covered<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Perplexity AI Sonar, Google Gemini 2.5 Flash, OpenAI 4o Mini, Anthropic Claude 3.5<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Key_Capabilities-5\"><\/span>Key Capabilities<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li>Persona-based prompt generation and tracking<\/li>\n<li>Visibility scoring by persona, topic, and LLM<\/li>\n<li>Citation source tracking across answers<\/li>\n<li>Topic visibility matrix for how your brand is mentioned by each persona for a given topic<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"Whichever_Tool_You_Choose_Just_Start_Tracking\"><\/span>Whichever Tool You Choose, Just Start Tracking<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Whether you\u2019re measuring it or not, users are discovering your competitors through AI interactions. So, it\u2019s a good idea to have your finger on the pulse.<\/p>\n<p>To get started, pick one tool, add 3-5 competitors, and track 10+ prompts about your products\/services for 30 days. You\u2019ll start seeing where you have opportunities.<\/p>\n<p>Don\u2019t expect overnight changes. This is like early-stage SEO \u2014 you\u2019re building a foundation for long-term authority.<\/p>\n<p>Once you have the data, what do you do next? Take a look at our <a title=\"Generative Engine Optimization (GEO): How to Win in AI Search\" href=\"https:\/\/backlinko.com\/generative-engine-optimization-geo\" target=\"_blank\" rel=\"noopener\">guide on Generative Engine Optimization<\/a>. We show you how to influence how LLMs mention and cite your brand.<\/p>\n<p>The post <a href=\"https:\/\/backlinko.com\/llm-tracking-tools\" target=\"_blank\" rel=\"noopener\">5 LLM Visibility Tools to Track Your Brand in AI Search Results<\/a> appeared first on <a href=\"https:\/\/backlinko.com\/\" target=\"_blank\" rel=\"noopener\">Backlinko<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>LLMs like ChatGPT and Gemini are quickly becoming the first place people turn when researching brands, products, and services. But most companies have no idea how they\u2019re actually showing up. That\u2019s a huge blind spot \u2014 especially as AI-generated answers start shaping what people believe about your brand before they ever hit your site. At Backlinko, we\u2019ve already seen the shift. Hundreds of thousands of visitors per month still come from organic search\u2026 But LLM-driven traffic is up 800% year-over-year. And accelerating. That\u2019s why tracking your [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":13665,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[8],"tags":[],"class_list":["post-13664","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-backlinko"],"featured_image_src":"https:\/\/craighordlow.com\/wp-content\/uploads\/2025\/08\/domain-overview-backlinko-organic-traffic-ITyuI9-600x400.png","featured_image_src_square":"https:\/\/craighordlow.com\/wp-content\/uploads\/2025\/08\/domain-overview-backlinko-organic-traffic-ITyuI9-600x600.png","author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/craig\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/13664","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=13664"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/13664\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media\/13665"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=13664"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=13664"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=13664"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}