{"id":14824,"date":"2025-11-28T16:45:24","date_gmt":"2025-11-28T16:45:24","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2025\/11\/28\/how-ecommerce-brands-actually-get-discovered-in-ai-search\/"},"modified":"2025-11-28T16:45:24","modified_gmt":"2025-11-28T16:45:24","slug":"how-ecommerce-brands-actually-get-discovered-in-ai-search","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2025\/11\/28\/how-ecommerce-brands-actually-get-discovered-in-ai-search\/","title":{"rendered":"How Ecommerce Brands Actually Get Discovered In AI Search"},"content":{"rendered":"
AI search is reshaping how ecommerce brands get discovered.<\/p>\n
One week, your products show up in ChatGPT. The next week, they\u2019re replaced by competitors.<\/p>\n
For many brands, this uncertainty can feel overwhelming.<\/p>\n
Organic visibility now depends less on rankings and keywords, and more on how LLMs gather information, which platforms they rely on, and what signals help them highlight your brand.<\/p>\n
In this guide, I\u2019ll explain this crucial shift in detail.<\/p>\n
I\u2019ll unpack:<\/p>\n
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What actually shapes visibility inside AI answers<\/li>\n
The business impact of compressed buyer journeys and broken attribution<\/li>\n
How you can build lasting relevance in this new search ecosystem<\/li>\n<\/ul>\n