{"id":15257,"date":"2026-02-10T13:46:05","date_gmt":"2026-02-10T13:46:05","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2026\/02\/10\/google-ads-performance-max-a-b-experiments-in-the-wild\/"},"modified":"2026-02-10T13:46:05","modified_gmt":"2026-02-10T13:46:05","slug":"google-ads-performance-max-a-b-experiments-in-the-wild","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2026\/02\/10\/google-ads-performance-max-a-b-experiments-in-the-wild\/","title":{"rendered":"Google Ads Performance Max A\/B Experiments In The Wild"},"content":{"rendered":"<p>A month ago, we reported on a new help document on Google Ads for Performance Max optimization experiments: A\/B testing assets beta.  Well, now some are seeing this in the wild, where you can set up these A\/B  tests in a controlled environment.<\/p>","protected":false},"excerpt":{"rendered":"<p>A month ago, we reported on a new help document on Google Ads for Performance Max optimization experiments: A\/B testing assets beta. Well, now some are seeing this in the wild, where you can set up these A\/B tests in a controlled environment.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[61],"tags":[],"class_list":["post-15257","post","type-post","status-publish","format-standard","hentry","category-se-roundtable"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/craig\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/15257","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=15257"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/15257\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=15257"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=15257"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=15257"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}