{"id":15585,"date":"2026-04-26T16:46:58","date_gmt":"2026-04-26T16:46:58","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2026\/04\/26\/7-steps-to-build-a-marketing-strategy-that-actually-works-in-2026\/"},"modified":"2026-04-26T16:46:58","modified_gmt":"2026-04-26T16:46:58","slug":"7-steps-to-build-a-marketing-strategy-that-actually-works-in-2026","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2026\/04\/26\/7-steps-to-build-a-marketing-strategy-that-actually-works-in-2026\/","title":{"rendered":"7 Steps to Build a Marketing Strategy That Actually Works in 2026"},"content":{"rendered":"

With all of the platform changes and tech advancements, it\u2019s easy to feel like you\u2019re always a step behind.<\/p>\n

Buyers can discover brands in countless ways without ever visiting their website.<\/p>\n

Tracking and attribution are becoming murkier, which makes it harder to know what to prioritize.<\/p>\n

Everyone is telling you to use AI, or you\u2019re out of business tomorrow.<\/p>\n

You constantly need to adapt. And many times, without the data to show whether you\u2019re making the right calls.<\/p>\n

The good news is, you don\u2019t need more tactics or fancier tools.<\/p>\n

You need structure<\/strong>.<\/p>\n

Below, you\u2019ll find a step-by-step framework you can use to build your marketing strategy for 2026.<\/p>\n

\n
<\/div>\n

\"Marketing<\/p><\/figure>\n

It doesn\u2019t matter where you\u2019re starting from. These steps will guide you toward a strategy that\u2019s documented and built for sustainable growth.<\/p>\n

As you work through each step, use our Marketing Strategy Workbook<\/a> to capture your decisions as you go.<\/p>\n

\n
<\/div>\n

\"Marketing<\/p><\/figure>\n

\n
\n

Table of Contents<\/p>\nToggle<\/span><\/path><\/svg><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n