{"id":15675,"date":"2026-05-08T13:45:48","date_gmt":"2026-05-08T13:45:48","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2026\/05\/08\/microsoft-advertising-custom-columns-supports-all-conversion-metrics\/"},"modified":"2026-05-08T13:45:48","modified_gmt":"2026-05-08T13:45:48","slug":"microsoft-advertising-custom-columns-supports-all-conversion-metrics","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2026\/05\/08\/microsoft-advertising-custom-columns-supports-all-conversion-metrics\/","title":{"rendered":"Microsoft Advertising Custom Columns Supports All Conversion Metrics"},"content":{"rendered":"<p>Microsoft Advertising custom columns now support all conversion metrics &#8211; instead of just specific conversion metrics. This gives advertisers more flexibility on tracking campaign performance.<\/p>","protected":false},"excerpt":{"rendered":"<p>Microsoft Advertising custom columns now support all conversion metrics &#8211; instead of just specific conversion metrics. This gives advertisers more flexibility on tracking campaign performance.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[61],"tags":[],"class_list":["post-15675","post","type-post","status-publish","format-standard","hentry","category-se-roundtable"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/craig\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/15675","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=15675"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/15675\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=15675"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=15675"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=15675"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}