{"id":16358,"date":"2026-09-02T12:46:42","date_gmt":"2026-09-02T12:46:42","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2026\/09\/02\/google-adsense-begin-to-render-impression-measurement-coming\/"},"modified":"2026-09-02T12:46:42","modified_gmt":"2026-09-02T12:46:42","slug":"google-adsense-begin-to-render-impression-measurement-coming","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2026\/09\/02\/google-adsense-begin-to-render-impression-measurement-coming\/","title":{"rendered":"Google AdSense Begin-to-Render Impression Measurement Coming"},"content":{"rendered":"<p>Google AdSense will change how it counts impressions for display ads starting on February 17, 2027. Google will use what it calls the Begin-to-Render methodology and will only count the impression once the ad has successfully loaded and has started to render on the user&#8217;s device.<\/p>","protected":false},"excerpt":{"rendered":"<p>Google AdSense will change how it counts impressions for display ads starting on February 17, 2027. Google will use what it calls the Begin-to-Render methodology and will only count the impression once the ad has successfully loaded and has started to render on the user&#8217;s device.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[61],"tags":[],"class_list":["post-16358","post","type-post","status-publish","format-standard","hentry","category-se-roundtable"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/craig\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/16358","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=16358"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/16358\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=16358"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=16358"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=16358"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}