{"id":3298,"date":"2021-08-23T12:26:14","date_gmt":"2021-08-23T12:26:14","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2021\/08\/23\/google-ads-adds-more-custom-columns-for-reporting\/"},"modified":"2021-08-23T12:26:14","modified_gmt":"2021-08-23T12:26:14","slug":"google-ads-adds-more-custom-columns-for-reporting","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2021\/08\/23\/google-ads-adds-more-custom-columns-for-reporting\/","title":{"rendered":"Google Ads Adds More Custom Columns For Reporting"},"content":{"rendered":"<p>Two weeks after Ginny Marvin of Google asked what additional custom column metrics you&#8217;d like to see in Google Ads, Google has announced the addition of four new metrics. They include Search impression share, Click impression share, Display impression share and all phone call metrics.<\/p>\n<div class=\"feedflare\">\n<a href=\"http:\/\/feeds.seroundtable.com\/~ff\/SearchEngineRoundtable1?a=v5paVdu8rSM:2SMgD4r298E:UCg8P_nGCaA\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/SearchEngineRoundtable1?d=UCg8P_nGCaA\" border=\"0\" alt=\"| Craig Hordlow\" title=\"| Craig Hordlow\"><\/a> <a href=\"http:\/\/feeds.seroundtable.com\/~ff\/SearchEngineRoundtable1?a=v5paVdu8rSM:2SMgD4r298E:yIl2AUoC8zA\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/SearchEngineRoundtable1?d=yIl2AUoC8zA\" border=\"0\" alt=\"| Craig Hordlow\" title=\"| Craig Hordlow\"><\/a> <a href=\"http:\/\/feeds.seroundtable.com\/~ff\/SearchEngineRoundtable1?a=v5paVdu8rSM:2SMgD4r298E:hl8ANDcrVaY\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/SearchEngineRoundtable1?d=hl8ANDcrVaY\" border=\"0\" alt=\"| Craig Hordlow\" title=\"| Craig Hordlow\"><\/a> <a href=\"http:\/\/feeds.seroundtable.com\/~ff\/SearchEngineRoundtable1?a=v5paVdu8rSM:2SMgD4r298E:V-t1I-SPZMU\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/SearchEngineRoundtable1?d=V-t1I-SPZMU\" border=\"0\" alt=\"| Craig Hordlow\" title=\"| Craig Hordlow\"><\/a> <a href=\"http:\/\/feeds.seroundtable.com\/~ff\/SearchEngineRoundtable1?a=v5paVdu8rSM:2SMgD4r298E:Gu391qSwH_A\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/SearchEngineRoundtable1?d=Gu391qSwH_A\" border=\"0\" alt=\"| Craig Hordlow\" title=\"| Craig Hordlow\"><\/a> <a href=\"http:\/\/feeds.seroundtable.com\/~ff\/SearchEngineRoundtable1?a=v5paVdu8rSM:2SMgD4r298E:cGdyc7Q-1BI\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/SearchEngineRoundtable1?d=cGdyc7Q-1BI\" border=\"0\" alt=\"| Craig Hordlow\" title=\"| Craig Hordlow\"><\/a> <a href=\"http:\/\/feeds.seroundtable.com\/~ff\/SearchEngineRoundtable1?a=v5paVdu8rSM:2SMgD4r298E:V_sGLiPBpWU\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/SearchEngineRoundtable1?i=v5paVdu8rSM:2SMgD4r298E:V_sGLiPBpWU\" border=\"0\" alt=\"| Craig Hordlow\" title=\"| Craig Hordlow\"><\/a> <a href=\"http:\/\/feeds.seroundtable.com\/~ff\/SearchEngineRoundtable1?a=v5paVdu8rSM:2SMgD4r298E:F7zBnMyn0Lo\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/SearchEngineRoundtable1?i=v5paVdu8rSM:2SMgD4r298E:F7zBnMyn0Lo\" border=\"0\" alt=\"| Craig Hordlow\" title=\"| Craig Hordlow\"><\/a> <a href=\"http:\/\/feeds.seroundtable.com\/~ff\/SearchEngineRoundtable1?a=v5paVdu8rSM:2SMgD4r298E:MbsSfiz-sEw\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/SearchEngineRoundtable1?d=MbsSfiz-sEw\" border=\"0\" alt=\"| Craig Hordlow\" title=\"| Craig Hordlow\"><\/a> <a href=\"http:\/\/feeds.seroundtable.com\/~ff\/SearchEngineRoundtable1?a=v5paVdu8rSM:2SMgD4r298E:qj6IDK7rITs\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~ff\/SearchEngineRoundtable1?d=qj6IDK7rITs\" border=\"0\" alt=\"| Craig Hordlow\" title=\"| Craig Hordlow\"><\/a>\n<\/div>\n<p><img decoding=\"async\" src=\"http:\/\/feeds.feedburner.com\/~r\/SearchEngineRoundtable1\/~4\/v5paVdu8rSM\" height=\"1\" width=\"1\" alt=\"| Craig Hordlow\" title=\"| Craig Hordlow\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Two weeks after Ginny Marvin of Google asked what additional custom column metrics you&#8217;d like to see in Google Ads, Google has announced the addition of four new metrics. They include Search impression share, Click impression share, Display impression share and all phone call metrics.<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-3298","post","type-post","status-publish","format-standard","hentry","category-best-seo-blogs"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/3298","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=3298"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/3298\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=3298"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=3298"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=3298"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}