{"id":3544,"date":"2021-10-04T17:28:28","date_gmt":"2021-10-04T17:28:28","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2021\/10\/04\/how-to-market-your-music-with-a-messenger-campaign\/"},"modified":"2021-10-04T17:28:28","modified_gmt":"2021-10-04T17:28:28","slug":"how-to-market-your-music-with-a-messenger-campaign","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2021\/10\/04\/how-to-market-your-music-with-a-messenger-campaign\/","title":{"rendered":"How to Market Your Music with a Messenger Campaign"},"content":{"rendered":"<div class=\"page\" title=\"Page 1\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>So you\u2019ve already invested into recording at least one high quality song, you\u2019ve released it on all of the major streaming platforms, but now what? How can you build a loyal audience and actually make a sustainable income? One digital marketing method proving to be extremely successful, especially on a budget, is running a Messenger ad campaign.<\/p>\n<div class=\"page\" title=\"Page 1\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/craighordlow.com\/index.php\/2021\/10\/04\/how-to-market-your-music-with-a-messenger-campaign\/#What_is_Virtual_Tour_Hacking\" >What is Virtual Tour Hacking?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/craighordlow.com\/index.php\/2021\/10\/04\/how-to-market-your-music-with-a-messenger-campaign\/#Why_use_a_Messenger_campaign\" >Why use a Messenger campaign?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/craighordlow.com\/index.php\/2021\/10\/04\/how-to-market-your-music-with-a-messenger-campaign\/#Heres_our_step-by-step_guide_on_how_to_launch_your_own_Messenger_campaign\" >Here\u2019s our step-by-step guide on how to launch your own Messenger campaign.<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/craighordlow.com\/index.php\/2021\/10\/04\/how-to-market-your-music-with-a-messenger-campaign\/#Step_1_Target_Your_Super_Fans\" >Step 1: Target Your Super Fans<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/craighordlow.com\/index.php\/2021\/10\/04\/how-to-market-your-music-with-a-messenger-campaign\/#Step_2_Create_Your_Intro_Video\" >Step 2: Create Your Intro Video<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/craighordlow.com\/index.php\/2021\/10\/04\/how-to-market-your-music-with-a-messenger-campaign\/#Step_3_Create_Your_Business_Manager\" >Step 3: Create Your Business Manager<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/craighordlow.com\/index.php\/2021\/10\/04\/how-to-market-your-music-with-a-messenger-campaign\/#Step_4_Launch_Your_Campaign\" >Step 4: Launch Your Campaign<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/craighordlow.com\/index.php\/2021\/10\/04\/how-to-market-your-music-with-a-messenger-campaign\/#Step_5_Start_having_%E2%80%9CinTune_Conversations%E2%80%9D\" >Step 5: Start having \u201cinTune Conversations\u201d<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/craighordlow.com\/index.php\/2021\/10\/04\/how-to-market-your-music-with-a-messenger-campaign\/#Step_6_Build_Your_Mailing_List\" >Step 6: Build Your Mailing List<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/craighordlow.com\/index.php\/2021\/10\/04\/how-to-market-your-music-with-a-messenger-campaign\/#Now_what\" >Now what?<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"What_is_Virtual_Tour_Hacking\"><\/span>What is Virtual Tour Hacking?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div class=\"page\" title=\"Page 1\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>A novel concept for most DIY artists is \u201cvirtual tour hacking,\u201d a term I coined for Modern Musician. In a nutshell, it involves running a Messenger campaign ad for as little as $3 a day to send traffic directly to your inbox so a potential new listener can listen to one of your songs and have a conversation with you.<\/p>\n<p>Immediately you are making a personal connection with someone who, if you\u2019re using the right targeting with your ads, will resonate with your music.<\/p>\n<p>The idea is to get \u201cin tune\u201d with the right fans. For example, if you\u2019re a country artist targeting heavy metal fans they might not necessarily resonate with your music, so we need to \u201ctune up\u201d your targeting.<\/p>\n<div class=\"page\" title=\"Page 1\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<h2><span class=\"ez-toc-section\" id=\"Why_use_a_Messenger_campaign\"><\/span>Why use a Messenger campaign?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div class=\"page\" title=\"Page 1\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<ul>\n<li><strong>Motivation:<\/strong> You\u2019ll start getting messages every day from new fans about how your music is actually impacting them, instead of casual listeners from \u201cbuying streams.\u201d<\/li>\n<li><strong>Targeting:<\/strong> Having conversations with your fans is the best way to get \u201cin tune\u201d with your audience targeting (more on this later) and helps you to understand your audience directly, which gives you direct feedback about if they\u2019re a true fan or not.<\/li>\n<li><strong>Sales:<\/strong> Building personal fan engagement will allow you to make more sales, especially \u201chigher ticket\u201d offers ($1K+ per sale). When you have personally connected with a fan, it becomes more likely that they will be interested in supporting you financially whether that\u2019s buying your merch, signing up to your inner circle or purchasing a high ticket offer (e.g custom song, house concert).<\/li>\n<\/ul>\n<div class=\"page\" title=\"Page 2\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<h1><span class=\"ez-toc-section\" id=\"Heres_our_step-by-step_guide_on_how_to_launch_your_own_Messenger_campaign\"><\/span>Here\u2019s our step-by-step guide on how to launch your own Messenger campaign.<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<div class=\"page\" title=\"Page 2\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<h2><span class=\"ez-toc-section\" id=\"Step_1_Target_Your_Super_Fans\"><\/span>Step 1: Target Your Super Fans<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div class=\"page\" title=\"Page 2\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>Before we set up your Messenger campaign, make a list of who you\u2019re going to target. For example, if you think you\u2019re a similar artist to Taylor Swift, you\u2019ll want to target Taylor Swift fans because they\u2019ll probably like your music too.<\/p>\n<p>1.) <strong>Make a list<\/strong> of EVERY artist you resonate with using the following criteria:<\/p>\n<ul>\n<li>Who has fans who would like your music?<\/li>\n<li>Who would you love to tour with?<\/li>\n<li>Who\u2019s influenced your music most?<\/li>\n<\/ul>\n<p>2.) <strong>Use this free <a href=\"https:\/\/www.music-map.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">music map<\/a><\/strong> and type in the name of your favorite artist to generate a list of all of the similar artists to them. For example, if you\u2019re a Coldplay fan, you\u2019re also really likely to be a Muse fan. Add these to your list.<\/p>\n<p>3.) <strong>Refine your list<\/strong> to your Top 10 artists you\u2019d like to start with targeting.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-30566 \" src=\"https:\/\/diymusician.cdbaby.com\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-22-at-1.06.05-PM-1024x616.png\" alt=\"| Craig Hordlow\" width=\"719\" height=\"433\" title=\"| Craig Hordlow\"><\/p>\n<div class=\"page\" title=\"Page 3\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<h2><span class=\"ez-toc-section\" id=\"Step_2_Create_Your_Intro_Video\"><\/span>Step 2: Create Your Intro Video<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div class=\"page\" title=\"Page 3\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>This will be the video we use for your ad campaign. <strong>Record a 20 to 30 second video<\/strong> introducing yourself and your music (we\u2019ve found that vertical selfie videos produce the best results!).<\/p>\n<p>Here\u2019s a script you can use for your video:<\/p>\n<p>\u201cHey, my name\u2019s _____, I play in a band called _____. If you like artists like X, Y and Z, I think you might like my music too. Click the send message button below so I can send you a free song.\u201d<\/p>\n<p>Feel free to get as creative as you like with your video, but keep in mind it encapsulate your artist brand and personality.<\/p>\n<div class=\"page\" title=\"Page 3\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<h2><span class=\"ez-toc-section\" id=\"Step_3_Create_Your_Business_Manager\"><\/span>Step 3: Create Your Business Manager<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div class=\"page\" title=\"Page 3\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>We\u2019ll be launching your ad by using Facebook Business Manager so if you haven\u2019t already, here\u2019s how to create it:<\/p>\n<p>1.) Go to <a href=\"https:\/\/business.facebook.com\/overview\" target=\"_blank\" rel=\"noopener noreferrer\">business.facebook.com\/overview<\/a><\/p>\n<p>2.) Click \u201cCreate Account\u201d<\/p>\n<p>3.) Enter a name for your business, your name and work email address and click \u201cNext\u201d<\/p>\n<p>4.) Enter your business details and click \u201cSubmit\u201d<\/p>\n<p>5.) Connect your Facebook Page to the business manager<\/p>\n<p>6.) Add or create an Ad Account in Business Manager<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-30567 \" src=\"https:\/\/diymusician.cdbaby.com\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-22-at-1.06.33-PM-1024x576.png\" alt=\"| Craig Hordlow\" width=\"719\" height=\"405\" title=\"| Craig Hordlow\"><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-30568 \" src=\"https:\/\/diymusician.cdbaby.com\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-22-at-1.06.42-PM-1024x608.png\" alt=\"| Craig Hordlow\" width=\"719\" height=\"427\" title=\"| Craig Hordlow\"><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-30569 \" src=\"https:\/\/diymusician.cdbaby.com\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-22-at-1.06.49-PM-1024x599.png\" alt=\"| Craig Hordlow\" width=\"720\" height=\"421\" title=\"| Craig Hordlow\"><\/p>\n<div class=\"page\" title=\"Page 5\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<h2><span class=\"ez-toc-section\" id=\"Step_4_Launch_Your_Campaign\"><\/span>Step 4: Launch Your Campaign<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div class=\"page\" title=\"Page 5\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>1.) Open your <a href=\"https:\/\/www.facebook.com\/index.php?next=https%3A%2F%2Fbusiness.facebook.com%2Fadsmanager%2Fmanage%2Fcampaigns\" target=\"_blank\" rel=\"noopener noreferrer\">Ads Manager.<\/a><\/p>\n<p>2.) Click \u201cCreate\u201d and choose \u201cMessages\u201d as the campaign objective.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-30570 \" src=\"https:\/\/diymusician.cdbaby.com\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-22-at-1.06.58-PM-1024x565.png\" alt=\"| Craig Hordlow\" width=\"720\" height=\"397\" title=\"| Craig Hordlow\"><\/p>\n<p>3.) Name your campaign and choose the first artist you\u2019re going to target and title the Ad Set level with their name. Then click \u201cContinue\u201d and \u201cNext\u201d.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-30571 \" src=\"https:\/\/diymusician.cdbaby.com\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-22-at-1.07.07-PM-1024x485.png\" alt=\"| Craig Hordlow\" width=\"711\" height=\"337\" title=\"| Craig Hordlow\"><\/p>\n<p>4.) Set your budget \u2013 we\u2019d recommend starting with $3 a day to make sure the audience is working for you before you start scaling it up.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-30572 \" src=\"https:\/\/diymusician.cdbaby.com\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-22-at-1.07.30-PM-1024x487.png\" alt=\"| Craig Hordlow\" width=\"719\" height=\"342\" title=\"| Craig Hordlow\"><\/p>\n<p>5.) Create Your Audience with your target location, age range and set the interests as the artist whose audience you\u2019re targeting. In this example you\u2019re targeting Taylor Swift fans in the US with the age range of 16-40. Then click \u201cNext\u201d.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-30573 \" src=\"https:\/\/diymusician.cdbaby.com\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-22-at-1.07.37-PM-1024x525.png\" alt=\"| Craig Hordlow\" width=\"711\" height=\"364\" title=\"| Craig Hordlow\"><\/p>\n<p>6.) Click \u201cAdd media\u201d to upload your the intro video you created earlier. Then add the primary text and headline using the following copy (you can also tweak it slightly to match your voice):<\/p>\n<p>\u201cIf you\u2019re a fan of X, you might like my music too! Click \u201csend message\u201d to hear a song :)\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-30574 \" src=\"https:\/\/diymusician.cdbaby.com\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-22-at-1.07.45-PM-1024x563.png\" alt=\"| Craig Hordlow\" width=\"720\" height=\"396\" title=\"| Craig Hordlow\"><\/p>\n<p>7.) Hit Publish! You have officially launched your first Messenger campaign. You should expect to see messages coming in within the first 24 hours.<\/p>\n<div class=\"page\" title=\"Page 7\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<h2><span class=\"ez-toc-section\" id=\"Step_5_Start_having_%E2%80%9CinTune_Conversations%E2%80%9D\"><\/span>Step 5: Start having \u201cinTune Conversations\u201d<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div class=\"page\" title=\"Page 7\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>Now you can start having personal conversations with new listeners, sending them one of your songs and asking for their feedback. If they like your music, you can ask if they\u2019d like to sign up to your private fan community, collect their email or make an offer.<\/p>\n<p>Here\u2019s an example conversation you might have with a new listener:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-30575 \" src=\"https:\/\/diymusician.cdbaby.com\/wp-content\/uploads\/2021\/09\/Screen-Shot-2021-09-22-at-1.08.54-PM.png\" alt=\"| Craig Hordlow\" width=\"604\" height=\"713\" title=\"| Craig Hordlow\"><\/p>\n<div class=\"page\" title=\"Page 8\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<h2><span class=\"ez-toc-section\" id=\"Step_6_Build_Your_Mailing_List\"><\/span>Step 6: Build Your Mailing List<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div class=\"page\" title=\"Page 9\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>So you have a bunch of new listeners\u2026how do you turn them into superfans? The answer is simple\u2026you need to keep building deeper relationships with those people.<\/p>\n<p>Every artist needs to build a CRM (customer relationship manager), AKA a mailing list. It\u2019s essentially a contact list with names, phone numbers and emails for all of your fans, and also a good CRM will keep track of which fans have purchased things from you so you can stay in closer contact with those people.<\/p>\n<p>After your inTune Conversation, you can ask for your new fan\u2019s email address to add into your CRM. When you\u2019ve released a new song, you can easily send them an email or message to say \u201cHey, just released a new song! I\u2019d love to hear what you think.\u201d<\/p>\n<p>Unlike your followers on social media, you own your mailing list, so regardless of the unpredictable changes on social media platforms, you\u2019ll always have a fool-proof way of connecting with your fans.<\/p>\n<p>If you want to grow your fanbase and generate new listeners for your music, it comes down to making genuine connections and building relationships. When you put in the time and effort to connect with someone, you\u2019ll usually see it in return.<\/p>\n<div class=\"page\" title=\"Page 9\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<h2><span class=\"ez-toc-section\" id=\"Now_what\"><\/span>Now what?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div class=\"page\" title=\"Page 9\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>Setting up your Messenger campaign might seem overwhelming at first, especially if you\u2019ve never created your own ads before.<\/p>\n<p>If you\u2019d like more direct support, we created a five-day challenge called 1Fan Challenge where we\u2019ll launch a \u201cMessenger funnel\u201d that generates real fans from scratch, makes predictable income and provides true fan engagement in five days.<\/p>\n<p><a href=\"https:\/\/www.modernmusician.me\/join-1fan-challenge-ev-a?utm_campaign=1fan-challenge&amp;utm_medium=article&amp;utm_source=cdbaby\" target=\"_blank\" rel=\"noopener noreferrer\">Click Here To Join the Challenge!<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>The post <a rel=\"nofollow noopener\" href=\"https:\/\/diymusician.cdbaby.com\/music-promotion\/how-to-market-your-music-with-a-messenger-campaign\/\" target=\"_blank\">How to Market Your Music with a Messenger Campaign<\/a> appeared first on <a rel=\"nofollow noopener\" href=\"https:\/\/diymusician.cdbaby.com\/\" target=\"_blank\">DIY Musician<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>So you\u2019ve already invested into recording at least one high quality song, you\u2019ve released it on all of the major streaming platforms, but now what? How can you build a loyal audience and actually make a sustainable income? One digital marketing method proving to be extremely successful, especially on a budget, is running a Messenger ad campaign. What is Virtual Tour Hacking? A novel concept for most DIY artists is \u201cvirtual tour hacking,\u201d a term I coined for Modern Musician. In a nutshell, it involves running [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-3544","post","type-post","status-publish","format-standard","hentry","category-best-seo-blogs"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/3544","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=3544"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/3544\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=3544"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=3544"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=3544"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}