{"id":5656,"date":"2022-08-22T11:45:32","date_gmt":"2022-08-22T11:45:32","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2022\/08\/22\/cookieless-case-studies-how-brands-are-seeing-a-9x-lift-in-ctr\/"},"modified":"2022-08-22T11:45:32","modified_gmt":"2022-08-22T11:45:32","slug":"cookieless-case-studies-how-brands-are-seeing-a-9x-lift-in-ctr","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2022\/08\/22\/cookieless-case-studies-how-brands-are-seeing-a-9x-lift-in-ctr\/","title":{"rendered":"Cookieless case studies: How brands are seeing a 9X lift in CTR"},"content":{"rendered":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/resources.lotame.com\/cookieless-case-studies-from-around-the-world?utm_campaign=2022%20Cookieless%20Case%20Study%20Offer&amp;utm_source=Martech.org&amp;utm_medium=SponsoredPost\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/08\/Lotame-CookielessCS_Martech_1920x1080V2.ai_-800x450.png\" alt=\"| Craig Hordlow\" class=\"wp-image-387268\" title=\"| Craig Hordlow\"><\/a><\/figure>\n<\/div>\n<p>The cookieless future is here (despite what Google says). If you haven\u2019t found an identity solution, it\u2019s time.<\/p>\n<p>We\u2019re doing our part at Lotame, to ensure marketers, agencies and publishers are prepared and ready to conquer the cookieless future. With hundreds of campaigns launched across the globe, Lotame\u2019s identity solution, Panorama ID, is proving that advertising on the open web is sustainable, profitable, and privacy safe.<\/p>\n<p>\u201cWe\u2019ve done our due diligence and trust Lotame Panorama ID. The predictive cookieless solution is delivering fantastic results for our leading brand portfolio in terms of scale across the open web and cost-efficiency. We\u2019re well-positioned to grab the cookieless future by the horns \u2014 in fact, we already are!\u201d \u2013 Miles Pritchard, managing partner, OMD \u2013 EMEA.<\/p>\n<p>See the results for yourself in this <a href=\"https:\/\/resources.lotame.com\/cookieless-case-studies-from-around-the-world?utm_campaign=2022%20Cookieless%20Case%20Study%20Offer&amp;utm_source=Martech.org&amp;utm_medium=SponsoredPost\" target=\"_blank\" rel=\"noreferrer noopener sponsored nofollow\">collection of cookieless case studies<\/a>. Access it now to see the success stories of marketers and agencies around the world including how:<\/p>\n<ul>\n<li><strong>Banana Boat achieved 94% VCR in first cookieless video vampaign<\/strong><\/li>\n<li><strong>Luxury car brand saw 2X more cost-efficient engagement<\/strong><\/li>\n<li><strong>Dr. Martens sees 9X increase in CTR<\/strong><\/li>\n<\/ul>\n<p><a href=\"https:\/\/resources.lotame.com\/cookieless-case-studies-from-around-the-world?utm_campaign=2022%20Cookieless%20Case%20Study%20Offer&amp;utm_source=Martech.org&amp;utm_medium=SponsoredPost\" target=\"_blank\" rel=\"noreferrer noopener sponsored nofollow\">Access the collection of Cookieless Case Studies Around the World now!<\/a><\/p>\n<p>The post <a rel=\"nofollow noopener\" href=\"https:\/\/searchengineland.com\/cookieless-case-studies-how-brands-are-seeing-a-9x-lift-in-ctr-387267\" target=\"_blank\">Cookieless case studies: How brands are seeing a 9X lift in CTR<\/a> appeared first on <a rel=\"nofollow noopener\" href=\"https:\/\/searchengineland.com\/\" target=\"_blank\">Search Engine Land<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The cookieless future is here (despite what Google says). If you haven\u2019t found an identity solution, it\u2019s time. We\u2019re doing our part at Lotame, to ensure marketers, agencies and publishers are prepared and ready to conquer the cookieless future. With hundreds of campaigns launched across the globe, Lotame\u2019s identity solution, Panorama ID, is proving that advertising on the open web is sustainable, profitable, and privacy safe. \u201cWe\u2019ve done our due diligence and trust Lotame Panorama ID. The predictive cookieless solution is delivering fantastic results for our [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-5656","post","type-post","status-publish","format-standard","hentry","category-best-seo-blogs"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/5656","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=5656"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/5656\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=5656"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=5656"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=5656"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}