Improving the current process.<\/strong> Previously, merchants and advertisers who used Pinterest to sell products would be required to tag products on their Pins. From there, users would be directed to the website where they would need to add the product to their cart and go through the checkout process. <\/p>\n Now merchants who use the Shopify platform can promote and sell products without requiring that buyers ever leave their page. When a buyer finds a product, they simply enter payment and shipping details and the process is complete. <\/p>\n Early testing.<\/strong> Pinterest says that shoppers who used hosted checkout were more likely to make a purchase. They saw a \u201c+3.9% lift in their purchase propensity and a +2.7% lift in checkouts per user compared to Pinners who did not encounter the hosted checkout experience.\u201d For merchants, this means an increase in sales as well as boosted organic distribution in home feeds, search, and shopping surfaces. <\/p>\n <\/p>\n Get the daily newsletter search marketers rely on.<\/p>\n<\/p><\/div>\n Processing…Please wait.<\/p>\n<\/div>\n \t\t\t\t\t\t\t![\"|](\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/08\/Shopify-Organic_Checkout-3x2-blue-en-US.gif.webp\" "\\"|")
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