{"id":6075,"date":"2022-09-23T20:45:38","date_gmt":"2022-09-23T20:45:38","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2022\/09\/23\/tiktok-video-descriptions-now-have-a-2200-character-limit\/"},"modified":"2022-09-23T20:45:38","modified_gmt":"2022-09-23T20:45:38","slug":"tiktok-video-descriptions-now-have-a-2200-character-limit","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2022\/09\/23\/tiktok-video-descriptions-now-have-a-2200-character-limit\/","title":{"rendered":"TikTok video descriptions now have a 2,200 character limit"},"content":{"rendered":"

TikTok video descriptions, once limited to 300 characters, have now been updated to 2,200 characters. <\/p>\n

What this means.<\/strong> The update was first noticed by social media consultant Matta Navarra<\/a> on Twitter, who posted that the new character limit allowed users to express more details about their content, generate more engagement, and make their videos more searchable. <\/p>\n

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Woah\u2026! TikTok has increased video description character limit to 2,200 characters!<\/p>\n

This is huge for creators and massive in terms of TikTok\u2019s plans for becoming a search engine pic.twitter.com\/kGhnL97uUM<\/a><\/p>\n

\u2014 Matt Navarra (@MattNavarra) September 23, 2022<\/a><\/p><\/blockquote>\n<\/div>\n<\/figure>\n

Early reactions. <\/strong>Some people on Twitter aren\u2019t too thrilled with the update. Ash-win Fern-&-es<\/a> posting \u201cBut no one really reads the description there. Would be helpful for some to add more hashtags though.\u201d Grady Hopper<\/a> says \u201cI don\u2019t get why this matters 95% of most people\u2019s views probably come from fyp not search.\u201d FYP is TikTok\u2019s \u201cFor You\u201d Page, where they show users suggestions of accounts to follow and videos to watch.<\/p>\n

TikTok, the new Google. <\/strong>Though the general reaction here is \u201cmeh,\u201d some people see the value in longer captions for optimizing SEO. In response to tweets saying that nobody reads the descriptions, Rhayven J<\/a> says \u201cEven if they don\u2019t, the algorithm will. If folks know SEO, then this is a huge game changer.\u201d<\/p>\n

TikTok is known for trying to replace Google search among its Gen Z users. This latest update could be a step in that direction. <\/p>\n

Why we care.<\/strong> If you\u2019re using TikTok as part of your social or ad strategy, have your copywriters on standby and take advantage of the new 2,200 character limit. Don\u2019t forget to keep SEO and Helpful Content<\/a> best practices in mind when creating your new captions<\/p>\n

The post TikTok video descriptions now have a 2,200 character limit<\/a> appeared first on Search Engine Land<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

TikTok video descriptions, once limited to 300 characters, have now been updated to 2,200 characters. What this means. The update was first noticed by social media consultant Matta Navarra on Twitter, who posted that the new character limit allowed users to express more details about their content, generate more engagement, and make their videos more searchable. Woah\u2026! TikTok has increased video description character limit to 2,200 characters! This is huge for creators and massive in terms of TikTok\u2019s plans for becoming a search engine pic.twitter.com\/kGhnL97uUM \u2014 […]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-6075","post","type-post","status-publish","format-standard","hentry","category-best-seo-blogs"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/6075","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=6075"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/6075\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=6075"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=6075"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=6075"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}