{"id":6085,"date":"2022-09-26T11:33:57","date_gmt":"2022-09-26T11:33:57","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2022\/09\/26\/natural-language-search-whats-all-the-hype\/"},"modified":"2022-09-26T11:33:57","modified_gmt":"2022-09-26T11:33:57","slug":"natural-language-search-whats-all-the-hype","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2022\/09\/26\/natural-language-search-whats-all-the-hype\/","title":{"rendered":"Natural language search \u2013 what\u2019s all the hype?"},"content":{"rendered":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/www.coveo.com\/en\/resources\/webinars\/natural-language-search?&amp;utm_source=thirddoormedia&amp;utm_medium=email&amp;utm_campaign=nat-lang-search-wbn\" target=\"_blank\" rel=\"nofollow noreferrer noopener\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/09\/Coveo_1920x1080-800x450.png\" alt=\"| Craig Hordlow\" class=\"wp-image-388062\" title=\"| Craig Hordlow\"><\/a><\/figure>\n<\/div>\n<p>Traditional search engines use manual tagging or keywords queried against their index to provide results to a customer. This neglects what your customers think, how they behave and what they expect from their search experience.<\/p>\n<p>With the evolution of search experiences provided by personalization masters like Google, Amazon and Netflix, customers want the same personalized experience on every website they visit.<\/p>\n<p>Natural language search is essential to providing users with the relevant search they crave. It moves beyond keyword matching and programming tedious manual rules. It uses artificial intelligence to infer meaning from complex queries. It learns from data and search patterns to provide a uniquely personal search experience to every customer.<\/p>\n<p>During this <a href=\"https:\/\/www.coveo.com\/en\/resources\/webinars\/natural-language-search?&amp;utm_source=thirddoormedia&amp;utm_medium=email&amp;utm_campaign=nat-lang-search-wbn\" target=\"_blank\" rel=\"noreferrer noopener sponsored nofollow\">webinar<\/a>, presenters discuss why NLP is gaining momentum and why companies should start investing in tools with NLP to help organizations better predict intent, surface content and customize digital experiences for everyone.<\/p>\n<p><strong>Key takeaways:<\/strong><\/p>\n<ul>\n<li>Keep up to date with the latest trends in the evolution of search technology.<\/li>\n<li>Gain crucial insight into the world of natural language processing (to stay ahead of the competition).<\/li>\n<li>Learn to enhance your search experience with the help of machine learning (it\u2019s easier than you think!)<\/li>\n<\/ul>\n<p><strong>Speakers:<\/strong><\/p>\n<p>Hanieh Deilamsalehy, machine learning researcher, Adobe<\/p>\n<p>Eric Immermann, practice director, search and content, Perficient<\/p>\n<p>Kurt Cagle, managing editor, Data Science Central<\/p>\n<p>Vincent Bernard, R&amp;D director, Coveo<\/p>\n<p>The post <a rel=\"nofollow noopener\" href=\"https:\/\/searchengineland.com\/natural-language-search-whats-all-the-hype-388061\" target=\"_blank\">Natural language search \u2013 what\u2019s all the hype?<\/a> appeared first on <a rel=\"nofollow noopener\" href=\"https:\/\/searchengineland.com\/\" target=\"_blank\">Search Engine Land<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Traditional search engines use manual tagging or keywords queried against their index to provide results to a customer. This neglects what your customers think, how they behave and what they expect from their search experience. With the evolution of search experiences provided by personalization masters like Google, Amazon and Netflix, customers want the same personalized experience on every website they visit. Natural language search is essential to providing users with the relevant search they crave. It moves beyond keyword matching and programming tedious manual rules. It [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-6085","post","type-post","status-publish","format-standard","hentry","category-best-seo-blogs"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/6085","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=6085"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/6085\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=6085"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=6085"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=6085"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}