{"id":6326,"date":"2022-10-11T16:49:16","date_gmt":"2022-10-11T16:49:16","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2022\/10\/11\/3-new-google-travel-and-tour-booking-features\/"},"modified":"2022-10-11T16:49:16","modified_gmt":"2022-10-11T16:49:16","slug":"3-new-google-travel-and-tour-booking-features","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2022\/10\/11\/3-new-google-travel-and-tour-booking-features\/","title":{"rendered":"3 new Google travel and tour booking features"},"content":{"rendered":"<p>Google has just announced three new features for travel and tour booking businesses. The new features are aimed at making it easier for people to book tickets and experiences right from Google, as well as giving businesses the ability to connect with potential customers. <\/p>\n<p><strong>Ticket booking links for attractions<\/strong>. Now available on Maps\u00a0(mobile &amp; desktop), after first launching on Search in\u00a0<a href=\"https:\/\/searchengineland.com\/google-rolls-out-ticket-booking-links-things-to-do-ads-and-an-eco-certified-badge-for-hotels-374626\" target=\"_blank\" rel=\"noopener\">Sept 2021<\/a>. Visitors can also quickly compare admission prices across different partners. <\/p>\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"577\" height=\"600\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/10\/Maps_combined_copy.max-1000x1000-1-577x600.png\" alt=\"| Craig Hordlow\" class=\"wp-image-388640\" title=\"| Craig Hordlow\"><\/figure>\n<p>Experiences related to an attraction are now shown separately\u00a0(e.g. combined Statue of Liberty\u00a0&amp; Ellis Island tour). This is currently on Search, coming soon to Maps.<\/p>\n<p>In the near future, Google will show\u00a0ticket booking links on Search\/Maps business listings for tour &amp; activity operators\u00a0(e.g. Joe\u2019s London Bike Tours) just as it is now for attractions. <\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"289\" height=\"600\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/10\/Experiences_on_GMM.max-1000x1000-1-289x600.png\" alt=\"| Craig Hordlow\" class=\"wp-image-388639\" title=\"| Craig Hordlow\"><\/figure>\n<p><strong>Edit ticket prices on Google Business profiles. <\/strong>Attraction owners can now edit their ticket prices &amp; booking links directly on their Business Profile\u00a0(and soon tour &amp; activity operators will have the same option). Previously they had to work through an approved connectivity partner.<\/p>\n<p>Attraction operators can still work with an approved Connectivity Partner to provide travelers with up-to-date information using a data feed if they prefer. <\/p>\n<p><strong>Things to do Ads<\/strong>\u00a0(also <a href=\"https:\/\/searchengineland.com\/google-rolls-out-ticket-booking-links-things-to-do-ads-and-an-eco-certified-badge-for-hotels-374626\" target=\"_blank\" rel=\"noreferrer noopener\">launched<\/a> Sept 2021). Now surfacing on relevant queries in 24 countries and they can now appear on individual attraction knowledge panels on Search (replacing what would otherwise be a standard text ad)<\/p>\n<p>These ads can be set up using the same data feeds that power the free ticket booking links on Search and Maps. <\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"577\" height=\"600\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/10\/unit_combined_2_copy.max-1000x1000-1-577x600.png\" alt=\"| Craig Hordlow\" class=\"wp-image-388641\" title=\"| Craig Hordlow\"><\/figure>\n<hr class=\"wp-block-separator has-text-color has-background has-cyan-bluish-gray-background-color has-cyan-bluish-gray-color\">\n<p><!-- START INLINE FORM --><\/p>\n<div class=\"nl-inline-form border py-2 px-1 my-2\">\n<div class=\"row align-items-center\">\n<div class=\"col-12 col-lg-3 col-xl-4 pe-md-0 pb-2 pb-lg-0\">\n<p class=\"inline-form-text text-center mb-0\">Get the daily newsletter search marketers rely on.<\/p>\n<\/p><\/div>\n<div class=\"col-12 col-lg-7 col-xl-6  pe-lg-0\">\n<div class=\"form-nl-inline\">\n<div class=\"row g-0\">\n<div class=\"form-group col-12 col-lg-8 mb-0\"><\/div>\n<div class=\"col-12 col-lg-4 col-xl-4 mb-0\">\n<div class=\"d-none\">\n<p>Processing\u2026Please wait.<\/p>\n<\/div>\n<p>\t\t\t\t\t\t\t<button class=\"btn btn-dark inlineButton w-100 rounded-0 font-weight-bold\" type=\"submit\" name=\"submit_button\">SUBSCRIBE<\/button>\n\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"col-12 col-lg-2 col-xl-2 ps-1\">\n<p class=\"text-center mb-0\"><a class=\"nl-terms\" href=\"https:\/\/searchengineland.com\/termsofuse\" target=\"_blank\" rel=\"noopener noreferrer\">See terms.<\/a><\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p><!-- END INLINE FORM --><\/p>\n<hr class=\"wp-block-separator has-text-color has-background has-cyan-bluish-gray-background-color has-cyan-bluish-gray-color\">\n<p><strong>Dig deeper. <\/strong>You can read the announcement from Google and find approved Connectivity Partners <a href=\"https:\/\/blog.google\/products\/ads-commerce\/new-travel-tools-to-reach-potential-customers\/\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>.<\/p>\n<p><strong>Why we care. <\/strong>If you have or manage a business in the travel and tourism industry, you can use these features to find and connect with new customers, edit your prices in real time, and give customers additional options for booking.  <\/p>\n<p>The post <a rel=\"nofollow noopener\" href=\"https:\/\/searchengineland.com\/3-new-google-travel-and-tour-booking-features-388624\" target=\"_blank\">3 new Google travel and tour booking features<\/a> appeared first on <a rel=\"nofollow noopener\" href=\"https:\/\/searchengineland.com\/\" target=\"_blank\">Search Engine Land<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google has just announced three new features for travel and tour booking businesses. The new features are aimed at making it easier for people to book tickets and experiences right from Google, as well as giving businesses the ability to connect with potential customers. Ticket booking links for attractions. Now available on Maps\u00a0(mobile &amp; desktop), after first launching on Search in\u00a0Sept 2021. Visitors can also quickly compare admission prices across different partners. Experiences related to an attraction are now shown separately\u00a0(e.g. combined Statue of Liberty\u00a0&amp; Ellis [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-6326","post","type-post","status-publish","format-standard","hentry","category-best-seo-blogs"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/6326","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=6326"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/6326\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=6326"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=6326"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=6326"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}