{"id":6710,"date":"2022-11-02T21:04:12","date_gmt":"2022-11-02T21:04:12","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2022\/11\/02\/bigcommerce-teams-up-with-snapchat-for-a-new-app\/"},"modified":"2022-11-02T21:04:12","modified_gmt":"2022-11-02T21:04:12","slug":"bigcommerce-teams-up-with-snapchat-for-a-new-app","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2022\/11\/02\/bigcommerce-teams-up-with-snapchat-for-a-new-app\/","title":{"rendered":"BigCommerce teams up with Snapchat for a new app"},"content":{"rendered":"<p>The new app will allow BigCommerce users to create shopping ad campaigns on Snapchat. The app was launched in the US and will extend to additional markets sometime next year. <\/p>\n<p><strong>How it works. <\/strong>Brands and advertisers can optimize campaigns using the\u00a0Snap Pixel\u00a0to track conversions and measure results, view and analyze campaign performance across all ad accounts, and ensure campaigns are meeting their target goals.<\/p>\n<p>Snap recently partnered with <a href=\"https:\/\/searchengineland.com\/snap-partners-with-amazon-for-new-ar-shopping-experience-389317\" target=\"_blank\" rel=\"noopener\">Amazon<\/a> for a new AR shopping experience, and lets merchants quickly and easily create new lenses to virtually try on apparel and accessories. Big Commerce merchants can leverage these tools to showcase their products in a creative way while getting n front of thousands of potential customers. <\/p>\n<p><!-- START INLINE FORM --><\/p>\n<div class=\"nl-inline-form border py-2 px-1 my-2\">\n<div class=\"row align-items-center\">\n<div class=\"col-12 col-lg-3 col-xl-4 pe-md-0 pb-2 pb-lg-0\">\n<p class=\"inline-form-text text-center mb-0\">Get the daily newsletter search marketers rely on.<\/p>\n<\/div>\n<div class=\"col-12 col-lg-7 col-xl-6  pe-lg-0\">\n<div class=\"form-nl-inline\">\n<div class=\"row g-0\">\n<div class=\"form-group col-12 col-lg-8 mb-0\"><\/div>\n<div class=\"col-12 col-lg-4 col-xl-4 mb-0\">\n<div class=\"d-none\">\n<p>Processing\u2026Please wait.<\/p>\n<\/div>\n<p>\t\t\t\t\t\t\t<button class=\"btn btn-dark inlineButton w-100 rounded-0 font-weight-bold\">SUBSCRIBE<\/button>\n\t\t\t\t\t\t<\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"col-12 col-lg-2 col-xl-2 ps-1\">\n<p class=\"text-center mb-0\"><a class=\"nl-terms\" href=\"https:\/\/searchengineland.com\/termsofuse\" target=\"_blank\" rel=\"noopener noreferrer\">See terms.<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<p><!-- END INLINE FORM --><\/p>\n<p><strong>What Snap says. <\/strong>\u201cShopping on Snapchat is all about having fun with and sharing with your real friends, which Snapchatters say are four times more influential than celebrities or influencers on their purchasing decisions, As Snapchat reaches over 75% of Generation Z and millennials in over 20 countries, this partnership with BigCommerce will help merchants of all sizes easily drive traffic and purchases from that valuable audience. With just a few clicks, merchants will now be able to sync their product catalogs to Snapchat, run ads and get help from a Snapchat specialist. We ultimately believe this will lend a helping hand to merchants during the most important shopping season,\u201d said Snap senior director, small and midsized businesses, Sid Malhotra.<\/p>\n<p><strong>Why we care. <\/strong>Merchants and advertisers using BigCommerce should implement the Snap app to showcase their products and test the new placements ahead of the holiday season. <\/p>\n<p>The post <a href=\"https:\/\/searchengineland.com\/bigcommerce-teams-up-with-snapchat-for-a-new-app-389320\" target=\"_blank\" rel=\"noopener\">BigCommerce teams up with Snapchat for a new app<\/a> appeared first on <a href=\"https:\/\/searchengineland.com\/\" target=\"_blank\" rel=\"noopener\">Search Engine Land<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>The new app will allow BigCommerce users to create shopping ad campaigns on Snapchat. The app was launched in the US and will extend to additional markets sometime next year. How it works. Brands and advertisers can optimize campaigns using the\u00a0Snap Pixel\u00a0to track conversions and measure results, view and analyze campaign performance across all ad accounts, and ensure campaigns are meeting their target goals. Snap recently partnered with Amazon for a new AR shopping experience, and lets merchants quickly and easily create new lenses to virtually [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-6710","post","type-post","status-publish","format-standard","hentry","category-best-seo-blogs"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/6710","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=6710"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/6710\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=6710"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=6710"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=6710"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}