{"id":6729,"date":"2022-11-03T16:45:49","date_gmt":"2022-11-03T16:45:49","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2022\/11\/03\/4-new-creator-tools-for-facebook-and-instagram\/"},"modified":"2022-11-03T16:45:49","modified_gmt":"2022-11-03T16:45:49","slug":"4-new-creator-tools-for-facebook-and-instagram","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2022\/11\/03\/4-new-creator-tools-for-facebook-and-instagram\/","title":{"rendered":"4 new creator tools for Facebook and Instagram"},"content":{"rendered":"<p>Meta has just announced new tools to help creators reach new audiences, grow their communities, and monetize their content. Let\u2019s jump in. <\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/craighordlow.com\/index.php\/2022\/11\/03\/4-new-creator-tools-for-facebook-and-instagram\/#1_Updates_to_digital_collectibles\" >1. Updates to digital collectibles<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/craighordlow.com\/index.php\/2022\/11\/03\/4-new-creator-tools-for-facebook-and-instagram\/#2_Subscriptions_on_Instagram\" >2. Subscriptions on Instagram<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/craighordlow.com\/index.php\/2022\/11\/03\/4-new-creator-tools-for-facebook-and-instagram\/#3_Stars_and_gifts\" >3. Stars and gifts<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/craighordlow.com\/index.php\/2022\/11\/03\/4-new-creator-tools-for-facebook-and-instagram\/#4_Professional_mode_for_Facebook_profiles\" >4. Professional mode for Facebook profiles<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"1_Updates_to_digital_collectibles\"><\/span>1. Updates to digital collectibles<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Creators will soon have the ability to make and sell their own <a href=\"https:\/\/searchengineland.com\/meta-introducing-new-monetization-tools-for-creators-on-facebook-and-instagram-385924\" target=\"_blank\" rel=\"noopener\">digital collectibles<\/a> on and off Instagram. About creators, Meta says \u201cThey\u2019ll have an end-to-end toolkit \u2014 from creation\u00a0(starting on the Polygon blockchain)\u00a0and showcasing, to selling. People can easily support their favorite creators by buying their digital collectibles directly within Instagram. We\u2019re testing these new features with a small group of creators in the US first, and hope to expand to more countries soon.\u201d<\/p>\n<p>Meta is also expanding the types of digital collectibles that you can showcase on Instagram to include video and\u00a0adding support for the Solana blockchain and Phantom wallet<\/p>\n<p>Information for select collections where the metadata has been enriched by OpenSea, such as collection names and descriptions, will also be available on Instagram.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"2_Subscriptions_on_Instagram\"><\/span>2. Subscriptions on Instagram<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Meta is expanding access to subscriptions on Instagram to all\u00a0eligible creators in the U.S., so more creators can earn predictable income and connect more deeply with their most engaged followers.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"3_Stars_and_gifts\"><\/span>3. Stars and gifts<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>For creators already using Stars, Meta is launching additional features to make it easier to earn Stars and interact with Star senders. Meta is testing the new feature with a select number of creators globally.\u00a0<\/p>\n<p>From the Meta help guide: <\/p>\n<p><strong>Bringing Stars Party to Reels<\/strong>. A Stars Party is a Stars community challenge that ends in a celebration if the creator reaches their goal.\u00a0Testing a\u00a0<strong>new set of virtual gifts tailored to specific content<\/strong>. For example, if you\u2019re watching a puppy reel from your favorite pet creator, you\u2019ll be able to send that creator a dog-themed gift.\u00a0<strong>Giving creators more tools to engage with Stars senders<\/strong>, like adding a filter in Comments Manager that displays all of a creator\u2019s Stars comments in one place. In this surface, creators will be able to reply to multiple comments at once.Bringing Stars to\u00a0<strong>non-video public content like photos and text posts<\/strong>.<\/p>\n<p><a href=\"https:\/\/searchengineland.com\/instagram-is-testing-a-gifts-monetization-feature-for-creators-387946\" target=\"_blank\" rel=\"noopener\">Gifts on Instagram<\/a> have been introduced so creators have a new way to earn money from fans who like their Reels. Fans can send gifts on Reels by purchasing Stars within Instagram. <\/p>\n<p>Meta is testing this with a small group of creators in the US.<\/p>\n<p><!-- START INLINE FORM --><\/p>\n<div class=\"nl-inline-form border py-2 px-1 my-2\">\n<div class=\"row align-items-center\">\n<div class=\"col-12 col-lg-3 col-xl-4 pe-md-0 pb-2 pb-lg-0\">\n<p class=\"inline-form-text text-center mb-0\">Get the daily newsletter search marketers rely on.<\/p>\n<\/div>\n<div class=\"col-12 col-lg-7 col-xl-6  pe-lg-0\">\n<div class=\"form-nl-inline\">\n<div class=\"row g-0\">\n<div class=\"form-group col-12 col-lg-8 mb-0\"><\/div>\n<div class=\"col-12 col-lg-4 col-xl-4 mb-0\">\n<div class=\"d-none\">\n<p>Processing\u2026Please wait.<\/p>\n<\/div>\n<p>\t\t\t\t\t\t\t<button class=\"btn btn-dark inlineButton w-100 rounded-0 font-weight-bold\">SUBSCRIBE<\/button>\n\t\t\t\t\t\t<\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"col-12 col-lg-2 col-xl-2 ps-1\">\n<p class=\"text-center mb-0\"><a class=\"nl-terms\" href=\"https:\/\/searchengineland.com\/termsofuse\" target=\"_blank\" rel=\"noopener noreferrer\">See terms.<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<p><!-- END INLINE FORM --><\/p>\n<h2><span class=\"ez-toc-section\" id=\"4_Professional_mode_for_Facebook_profiles\"><\/span>4. Professional mode for Facebook profiles<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Professional mode offers creators a set of tools to begin growing a global community from their personal profile. Creators can become eligible to earn money through Stars, ads on Facebook Reels, in-stream ads and Reels Play. They will also have access to content and audience analytics, educational resources and more.<\/p>\n<p><strong>Why we care. <\/strong>Both seasoned and brand-new or aspiring creators can use these new tools to reach communities, grow their audiences, and earn money through Facebook and Instagram. <\/p>\n<p>The post <a href=\"https:\/\/searchengineland.com\/4-new-creator-tools-for-facebook-and-instagram-389345\" target=\"_blank\" rel=\"noopener\">4 new creator tools for Facebook and Instagram<\/a> appeared first on <a href=\"https:\/\/searchengineland.com\/\" target=\"_blank\" rel=\"noopener\">Search Engine Land<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Meta has just announced new tools to help creators reach new audiences, grow their communities, and monetize their content. Let\u2019s jump in. 1. Updates to digital collectibles Creators will soon have the ability to make and sell their own digital collectibles on and off Instagram. About creators, Meta says \u201cThey\u2019ll have an end-to-end toolkit \u2014 from creation\u00a0(starting on the Polygon blockchain)\u00a0and showcasing, to selling. People can easily support their favorite creators by buying their digital collectibles directly within Instagram. We\u2019re testing these new features with a [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-6729","post","type-post","status-publish","format-standard","hentry","category-best-seo-blogs"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/6729","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=6729"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/6729\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=6729"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=6729"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=6729"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}