{"id":6816,"date":"2022-11-09T19:45:23","date_gmt":"2022-11-09T19:45:23","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2022\/11\/09\/twitter-adds-official-badge-then-musk-immediately-kills-it\/"},"modified":"2022-11-09T19:45:23","modified_gmt":"2022-11-09T19:45:23","slug":"twitter-adds-official-badge-then-musk-immediately-kills-it","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2022\/11\/09\/twitter-adds-official-badge-then-musk-immediately-kills-it\/","title":{"rendered":"Twitter adds Official badge, then Musk immediately kills it"},"content":{"rendered":"

Twitter has announced this week that there are now two different verification checkmarks you can have displayed on your profile.\u00a0Then in response to one creator commenting that his \u201cofficial\u201d badge disappeared, Elon Musk announced, \u201cI just killed it.\u201d<\/p>\n

Twitter product liaison Esther Crawford posted about the new feature, noting the distinction between TwitterBlue subscribers and the \u201cOfficial\u201d badge.\u00a0<\/p>\n

\n

A lot of folks have asked about how you’ll be able to distinguish between @TwitterBlue<\/a> subscribers with blue checkmarks and accounts that are verified as official, which is why we\u2019re introducing the \u201cOfficial” label to select accounts when we launch. pic.twitter.com\/0p2Ae5nWpO<\/a><\/p>\n

\u2014 Esther Crawford (@esthercrawford) November 8, 2022<\/a>\n<\/p><\/div>\n

A day later, Marques Brownlee posted that his \u201cofficial\u201d badge which had been on his profile for about 12 hours, was now gone. Musk replied, \u201cI just killed it.\u201d<\/p>\n

\n

I just killed it<\/p>\n

\u2014 Elon Musk (@elonmusk) November 9, 2022<\/a>\n<\/p><\/div>\n

TwitterBlue. <\/strong>TwitterBlue subscribers ($8 a month), is an opt-in, paid subscription that offers a blue checkmark and access to select features. It does not include ID verification.\u00a0<\/p>\n

Official. <\/strong>This label is now reserved for government and commercial entities. <\/p>\n

\n

The official label is still going out as part of the @TwitterBlue<\/a> launch \u2014 we are just focusing on government and commercial entities to begin with. What you saw him mention was the fact that we’re not focusing on giving individuals the “Official” label right now.<\/p>\n

\u2014 Esther Crawford (@esthercrawford) November 9, 2022<\/a>\n<\/p><\/div>\n

Not-at-all confusing. <\/strong>Before Musk\u2019s announcement about killing the \u201cOfficial\u201d badge, users were left wondering what the point was of having two separate verifications. krellin grumpyman<\/a> went on Twitter, saying \u201cSo\u2026 you\u2019re just letting people buy blue checkmarks to feel special while continuing the previous verification system but making it way less obvious?\u201d<\/p>\n

So let\u2019s get this straight. The original blue check mark (TwitterBlue) was meant to distinguish those profiles that pay $8 a month and have access to special features. While the new \u201cOfficial\u201d label is for profiles that meet Twitter\u2019s ID verification process (the old TwitterBlue). <\/p>\n

Why we care.<\/strong> The \u201cOfficial\u201d badge will now be reserved for government and commercial entities. And it looks like the original TwitterBlue checkmark will remain as-is. We\u2019re just as confused as you are, but we\u2019ll try to keep you updated as we lean more. <\/p>\n

The post Twitter adds Official badge, then Musk immediately kills it<\/a> appeared first on Search Engine Land<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"

Twitter has announced this week that there are now two different verification checkmarks you can have displayed on your profile.\u00a0Then in response to one creator commenting that his \u201cofficial\u201d badge disappeared, Elon Musk announced, \u201cI just killed it.\u201d Twitter product liaison Esther Crawford posted about the new feature, noting the distinction between TwitterBlue subscribers and the \u201cOfficial\u201d badge.\u00a0 A lot of folks have asked about how you’ll be able to distinguish between @TwitterBlue subscribers with blue checkmarks and accounts that are verified as official, which is […]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-6816","post","type-post","status-publish","format-standard","hentry","category-best-seo-blogs"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/6816","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=6816"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/6816\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=6816"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=6816"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=6816"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}