{"id":7138,"date":"2022-12-01T13:19:29","date_gmt":"2022-12-01T13:19:29","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2022\/12\/01\/google-discover-performance-reports-improve-accuracy\/"},"modified":"2022-12-01T13:19:29","modified_gmt":"2022-12-01T13:19:29","slug":"google-discover-performance-reports-improve-accuracy","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2022\/12\/01\/google-discover-performance-reports-improve-accuracy\/","title":{"rendered":"Google Discover performance reports improve accuracy"},"content":{"rendered":"

Google has improved its system to count clicks and impressions for the Google Search Console Discover performance report. The\u00a0Discover performance report<\/a>\u00a0within\u00a0Google Search Console<\/a> helps you track how much visibility your content and articles are obtaining within Google Discover; that report was updated. This update started on November 28, 2022.<\/p>\n

Please note that you may see an increase in your clicks and impressions within this report, but it is just a reporting change and not a change related to your actual performance in Google Discover.<\/p>\n

What is Google Discover?\u00a0<\/strong>Google Discover<\/a>\u00a0is the new name for Google Feed and shows you topics and news items around items that interest you. With Google Discover you can get information about your interests, like your favorite sports team or news site, without searching for them. This typically shows up on Google\u2019s home page on your Google App or browser, and also can be pushed to your device via the Google mobile app.<\/p>\n

What is the<\/strong>\u00a0Discover report<\/strong>?\u00a0The Discover report in Google Search Console will answer the following questions:<\/p>\n

How often is my site shown in users\u2019 Discover? How large is my traffic?Which pieces of content perform well in Discover?How does my content perform differently in Discover compared to traditional search results?<\/p>\n

What is new.\u00a0<\/strong>Google said<\/a> as of November 28, 2022, \u201cGoogle\u00a0has improved their system for counting Discover clicks and impressions. As a result, you might see an increase in your Discover data that more accurately reflects your site\u2019s appearance in Discover.\u201d<\/p>\n

What is looks like. <\/strong>If you login to Google Search Console and see a Discover report (not everyone has this report), then you may see an annotation on November 28th:<\/p>\n

Why we care. <\/strong>Reporting is importing in any job but more so in a marketer\u2019s job. Note that these numbers may change in an ever volatile Google Discover landscape. Some days Discover sends you almost no traffic, and some days, it may send you more traffic than you can even imagine. So it might be hard to spot these changes or increases in clicks and impressions, but do note that the change was indeed made according to Google. <\/p>\n

The post Google Discover performance reports improve accuracy<\/a> appeared first on Search Engine Land<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"

Google has improved its system to count clicks and impressions for the Google Search Console Discover performance report. The\u00a0Discover performance report\u00a0within\u00a0Google Search Console helps you track how much visibility your content and articles are obtaining within Google Discover; that report was updated. This update started on November 28, 2022. Please note that you may see an increase in your clicks and impressions within this report, but it is just a reporting change and not a change related to your actual performance in Google Discover. What is […]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-7138","post","type-post","status-publish","format-standard","hentry","category-best-seo-blogs"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/7138","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=7138"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/7138\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=7138"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=7138"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=7138"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}