{"id":7492,"date":"2022-12-29T14:45:58","date_gmt":"2022-12-29T14:45:58","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2022\/12\/29\/google-here-is-bad-link-text\/"},"modified":"2022-12-29T14:45:58","modified_gmt":"2022-12-29T14:45:58","slug":"google-here-is-bad-link-text","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2022\/12\/29\/google-here-is-bad-link-text\/","title":{"rendered":"Google: &#8220;Here&#8221; Is Bad Link Text"},"content":{"rendered":"<p>Lizzi Sassman from Google said in this morning&#8217;s Google SEO office hours that using the anchor text &#8220;here,&#8221; the text for your hyperlink, is simply &#8220;bad link text.&#8221; Instead, you should use more descriptive text for the page you are linking to.<\/p>","protected":false},"excerpt":{"rendered":"<p>Lizzi Sassman from Google said in this morning&#8217;s Google SEO office hours that using the anchor text &#8220;here,&#8221; the text for your hyperlink, is simply &#8220;bad link text.&#8221; Instead, you should use more descriptive text for the page you are linking to.<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-7492","post","type-post","status-publish","format-standard","hentry","category-best-seo-blogs"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/7492","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=7492"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/7492\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=7492"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=7492"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=7492"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}