{"id":7510,"date":"2023-01-01T06:02:43","date_gmt":"2023-01-01T06:02:43","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2023\/01\/01\/this-day-in-search-marketing-history-january-1\/"},"modified":"2023-01-01T06:02:43","modified_gmt":"2023-01-01T06:02:43","slug":"this-day-in-search-marketing-history-january-1","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2023\/01\/01\/this-day-in-search-marketing-history-january-1\/","title":{"rendered":"This day in search marketing history: January 1"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/01\/this-day-in-search-marketing-history-january-1\/#Happy_New_Year\" >Happy New Year!<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/01\/this-day-in-search-marketing-history-january-1\/#Also_on_this_day\" >Also on this day\u00a0<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/01\/this-day-in-search-marketing-history-january-1\/#Happy_New_Year_Google_Doodles\" >Happy New Year Google Doodles!<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/01\/this-day-in-search-marketing-history-january-1\/#14_%E2%80%9CIs_Google_Evil%E2%80%9D_Tipping_Points_Since_2001\" >14 \u201cIs Google Evil?\u201d Tipping Points Since 2001<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/01\/this-day-in-search-marketing-history-january-1\/#Best_top_most_popular_Search_Engine_Land_stories_of_the_year\" >Best | top | most popular Search Engine Land stories of the year<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/01\/this-day-in-search-marketing-history-january-1\/#Report_Microsoft_To_Lay_Off_15000_Workers\" >Report: Microsoft To Lay Off 15,000 Workers<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Happy_New_Year\"><\/span>Happy New Year!<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Welcome to the first installment of what will be a daily, ongoing feature here on Search Engine Land in 2023 \u2013 <strong><a href=\"https:\/\/searchengineland.com\/library\/search-marketing-history\" target=\"_blank\" rel=\"noopener\">This day in search marketing history<\/a><\/strong>.<\/p>\n<p>Search Engine Land has been the publication of record for all things search and search marketing since launching in 2006. And the founders of that 2006 team had been reporting on and educating the industry for about a decade prior to that (at Search Engine Watch). <\/p>\n<p>So join us every day, as we rediscover the headlines and history of SEO, PPC and digital marketing from years gone by. <\/p>\n<h2 class=\"has-text-align-center\"><span class=\"ez-toc-section\" id=\"Also_on_this_day\"><\/span>Also on this day\u00a0<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Happy_New_Year_Google_Doodles\"><\/span>Happy New Year Google Doodles!<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>On Jan. 1, every year since <a href=\"https:\/\/www.google.com\/doodles\/happy-new-year-2000\" target=\"_blank\" rel=\"noopener noreferrer\">2000<\/a>, Google has consistently given us Doodles, in lieu of any significant news of note to report on. Hey, it is a holiday after all. The editorial team is getting some much-deserved rest (not counting <a href=\"https:\/\/searchengineland.com\/author\/barry-schwartz\" target=\"_blank\" rel=\"noopener\">Barry<\/a>, who is almost always working) and traffic is pretty dismal on New Year\u2019s Day.<\/p>\n<p>It\u2019s been years since we covered Google\u2019s special logos. But once upon a time, Search Engine Land was competing with countless other publishers in the hopes of driving some insanely huge search traffic by covering these celebratory Google Doodles:<\/p>\n<p><a href=\"https:\/\/searchengineland.com\/new-years-day-2018-google-doodle-brings-new-year-bright-sunrise-289096\" target=\"_blank\" rel=\"noopener\">New Year\u2019s Day 2018 Google doodle brings in the new year with a bright sunrise<\/a><\/p>\n<p><a href=\"https:\/\/searchengineland.com\/new-years-day-2017-google-doodle-features-balloon-drop-mark-1st-day-year-266892\" target=\"_blank\" rel=\"noopener\">New Year\u2019s Day 2017 Google doodle features balloon drop to mark 1st day of the year<\/a><\/p>\n<p><a href=\"https:\/\/searchengineland.com\/new-year-2015-google-logo-211980\" target=\"_blank\" rel=\"noopener\">New Year 2015 Google Logo Says Hello To The New Year With A Bang<\/a><\/p>\n<p><a href=\"https:\/\/searchengineland.com\/new-year-2014-google-logo-ushers-in-2014-disco-style-180986\" target=\"_blank\" rel=\"noopener\">New Year 2014 Google Logo Keeps On Disco Dancing<\/a><\/p>\n<p><a href=\"https:\/\/searchengineland.com\/googles-new-years-day-logo-cleans-up-the-new-years-eve-logo-143895\" target=\"_blank\" rel=\"noopener\">Google\u2019s 2013 New Year\u2019s Day Logo Cleans Up The New Year\u2019s Eve Logo<\/a><\/p>\n<p><a href=\"https:\/\/searchengineland.com\/2012-new-years-day-logos-from-the-search-industry-106250\" target=\"_blank\" rel=\"noopener\">2012 New Year\u2019s Day Logos From The Search Industry<\/a><\/p>\n<p><a href=\"https:\/\/searchengineland.com\/2009-new-years-day-logos-from-google-others-15987\" target=\"_blank\" rel=\"noopener\">2009 New Years Day Logos from Google &amp; Others<\/a><\/p>\n<h3><span class=\"ez-toc-section\" id=\"14_%E2%80%9CIs_Google_Evil%E2%80%9D_Tipping_Points_Since_2001\"><\/span><a href=\"https:\/\/searchengineland.com\/14-is-google-evil-tipping-points-since-2001-10174\" target=\"_blank\" rel=\"noopener\">14 \u201cIs Google Evil?\u201d Tipping Points Since 2001<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2007:<\/strong> A particular bad week for Google resulted in this look back at a number of \u201ctipping points\u201d that Google had survived in prior years, including the infamous Florida Update of 2003.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Best_top_most_popular_Search_Engine_Land_stories_of_the_year\"><\/span>Best | top | most popular Search Engine Land stories of the year<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Jan. 1 can be a good day to take a final look back at the most popular stories from the past year. Check out what stories earned the most pageviews in prior years:<\/p>\n<p><a href=\"https:\/\/searchengineland.com\/whole-lotta-link-love-in-2012-our-best-link-building-posts-of-the-year-143875\" target=\"_blank\" rel=\"noopener\">Whole Lotta Link Love In 2012: Our Best Link Building Posts Of The Year<\/a><\/p>\n<p><a href=\"https:\/\/searchengineland.com\/top-search-marketing-columns-contributed-features-of-2012-143883\" target=\"_blank\" rel=\"noopener\">Top Search Marketing Columns &amp; Contributed Features Of 2012<\/a><\/p>\n<p><a href=\"https:\/\/searchengineland.com\/search-engine-lands-most-popular-stories-of-2007-13037\" target=\"_blank\" rel=\"noopener\">Search Engine Land\u2019s Most Popular Stories Of 2007<\/a><\/p>\n<p><a href=\"https:\/\/searchengineland.com\/search-year-2007-search-news-in-review-13038\" target=\"_blank\" rel=\"noopener\">Search Year 2007: Search News, In Review<\/a><\/p>\n<p><!-- START INLINE FORM --><\/p>\n<div class=\"nl-inline-form border py-2 px-1 my-2\">\n<div class=\"row align-items-center\">\n<div class=\"col-12 col-lg-3 col-xl-4 pe-md-0 pb-2 pb-lg-0\">\n<p class=\"inline-form-text text-center mb-0\">Get the daily newsletter search marketers rely on.<\/p>\n<\/div>\n<div class=\"col-12 col-lg-7 col-xl-6  pe-lg-0\">\n<div class=\"form-nl-inline\">\n<div class=\"row g-0\">\n<div class=\"form-group col-12 col-lg-8 mb-0\"><\/div>\n<div class=\"col-12 col-lg-4 col-xl-4 mb-0\">\n<div class=\"d-none\">\n<p>Processing\u2026Please wait.<\/p>\n<\/div>\n<p>\t\t\t\t\t\t\t<button class=\"btn btn-dark inlineButton w-100 rounded-0 font-weight-bold\">SUBSCRIBE<\/button>\n\t\t\t\t\t\t<\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"col-12 col-lg-2 col-xl-2 ps-1\">\n<p class=\"text-center mb-0\"><a class=\"nl-terms\" href=\"https:\/\/searchengineland.com\/termsofuse\" target=\"_blank\" rel=\"noopener noreferrer\">See terms.<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<p><!-- END INLINE FORM --><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Report_Microsoft_To_Lay_Off_15000_Workers\"><\/span><a href=\"https:\/\/searchengineland.com\/report-microsoft-to-lay-off-15000-workers-15986\" target=\"_blank\" rel=\"noopener\">Report: Microsoft To Lay Off 15,000 Workers<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2009:<\/strong> There were\u00a0reports\u00a0that Microsoft was getting ready to lay off 17% of their workforce, on or around Jan. 15.<\/p>\n<p class=\"has-text-align-center\">&lt; Dec. 31 | <a href=\"https:\/\/searchengineland.com\/library\/search-marketing-history\" target=\"_blank\" rel=\"noopener\">Search Marketing History<\/a> | <a href=\"https:\/\/searchengineland.com\/search-marketing-history-january-2-389507\" target=\"_blank\" rel=\"noopener\">Jan. 2<\/a> &gt;<\/p>\n<p>The post <a href=\"https:\/\/searchengineland.com\/search-marketing-history-january-1-389505\" target=\"_blank\" rel=\"noopener\">This day in search marketing history: January 1<\/a> appeared first on <a href=\"https:\/\/searchengineland.com\/\" target=\"_blank\" rel=\"noopener\">Search Engine Land<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Happy New Year! Welcome to the first installment of what will be a daily, ongoing feature here on Search Engine Land in 2023 \u2013 This day in search marketing history. Search Engine Land has been the publication of record for all things search and search marketing since launching in 2006. And the founders of that 2006 team had been reporting on and educating the industry for about a decade prior to that (at Search Engine Watch). So join us every day, as we rediscover the headlines [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-7510","post","type-post","status-publish","format-standard","hentry","category-best-seo-blogs"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/7510","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=7510"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/7510\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=7510"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=7510"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=7510"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}