{"id":7903,"date":"2023-01-28T05:48:01","date_gmt":"2023-01-28T05:48:01","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/"},"modified":"2023-01-28T05:48:01","modified_gmt":"2023-01-28T05:48:01","slug":"this-day-in-search-marketing-history-january-28","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/","title":{"rendered":"This day in search marketing history: January 28"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Google_begins_experimenting_with_featured_snippets\" >Google begins experimenting with featured snippets<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Also_on_this_day\" >Also on this day<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#%E2%80%98Untitled_search_results_sending_users_to_spam_sites_Google_%E2%80%98working_on_it\" >\u2018Untitled\u2019 search results sending users to spam sites, Google \u2018working on it\u2019<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#SEO_community_mourns_Hamlet_Batista_advocate_for_automation_in_SEO_and_beloved_friend\" >SEO community mourns Hamlet Batista, advocate for automation in SEO and beloved friend<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Google_Search_Console_launches_new_removals_tool\" >Google Search Console launches new removals tool<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#A_visual_history_of_Google_ad_labeling_in_search_results\" >A visual history of Google ad labeling in search results<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Botify_partnership_with_Microsoft_brings_real-time_content_indexing_to_Bing\" >Botify partnership with Microsoft brings real-time content indexing to Bing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#DuckDuckGo_has_other_ideas_for_Googles_EU_search_choice_screen\" >DuckDuckGo has other ideas for Google\u2019s EU search choice screen<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Google_AMP_errors_widely_reported_by_webmasters_and_publishers\" >Google AMP errors widely reported by webmasters and publishers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#DuckDuckGo_is_growing_fast_but_not_enough_to_grab_SEOs_attention\" >DuckDuckGo is growing fast but not enough to grab SEOs\u2019 attention<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Google_Updates_The_General_Guidelines_Section_Of_Their_Webmaster_Guidelines\" >Google Updates The General Guidelines Section Of Their Webmaster Guidelines<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#iPhone_Users_The_AdWords_App_For_iOS_Has_Arrived\" >iPhone Users, The AdWords App For iOS Has Arrived<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#New_US_Presidential_%E2%80%9CCandidate_Cards%E2%80%9D_Are_A_Disaster_For_Googles_Search_Quality\" >New US Presidential \u201cCandidate Cards\u201d Are A Disaster For Google\u2019s Search Quality<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Yahoo_Redesigns_Home_Page_App_To_Deliver_Consistent_Experience_With_More_Relevant_News\" >Yahoo Redesigns Home Page &amp; App To Deliver Consistent Experience With More Relevant News<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Google_Now_Supports_Crawling_Indexing_Locale-Adaptive_Web_Pages\" >Google Now Supports Crawling &amp; Indexing Locale-Adaptive Web Pages<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Bing_Maps_Shows_Super_Bowl_Spirit_With_New_Venue_Map_Streetside_Hi-Res_Venue_Imagery\" >Bing Maps Shows Super Bowl Spirit With New Venue Map, Streetside &amp; Hi-Res Venue Imagery<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Googles_Matt_Cutts_Explains_That_Older_Sites_Wont_Always_Keep_Their_Current_Rankings\" >Google\u2019s Matt Cutts Explains That Older Sites Won\u2019t Always Keep Their Current Rankings<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Google_Issues_Subtle_Warning_To_Affiliates_That_Have_%E2%80%9CThin-Content%E2%80%9D\" >Google Issues Subtle Warning To Affiliates That Have \u201cThin-Content\u201d<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Moz_2014_Industry_Survey_Results_Google_Webmaster_Tools_Ranked_Top_SEO_Tool\" >Moz 2014 Industry Survey Results: Google Webmaster Tools Ranked Top SEO Tool<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Google_Showing_Date_Selector_In_Knowledge_Graph_Carousel_For_Hotels\" >Google Showing Date Selector In Knowledge Graph Carousel For Hotels<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#The_Search_Agency_CPC_Increases_Across_The_Board_Weaker_Bing_Ads_Spend_In_Q4_2013\" >The Search Agency: CPC Increases Across The Board, Weaker Bing Ads Spend In Q4 2013<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#DeepMind_Buy_Another_Google_%E2%80%9CMoonshot%E2%80%9D_Of_Sorts\" >DeepMind Buy Another Google \u201cMoonshot\u201d Of Sorts<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#5_Tactics_Super_Bowl_Advertisers_Are_Using_To_Boost_Their_Paid_Search_Campaigns\" >5 Tactics Super Bowl Advertisers Are Using To Boost Their Paid Search Campaigns<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Google_Details_How_It_Responds_To_Government_Requests_For_User_Search_Data\" >Google Details How It Responds To Government Requests For User &amp; Search Data<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-25\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Google_Promoting_AdWords_Express_In_Google_As_Way_%E2%80%9CTo_Get_More_Followers%E2%80%9D\" >Google Promoting AdWords Express In Google+ As Way \u201cTo Get More Followers\u201d<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-26\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#With_14_Million_More_Q_A_Site_ChaCha_Soldiers_On\" >With $14 Million More Q&amp;A Site ChaCha Soldiers On<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-27\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Two_Weeks_In_Google_Says_%E2%80%9CSearch_Plus_Your_World%E2%80%9D_Going_Well_Critics_Should_Give_It_Time\" >Two Weeks In, Google Says \u201cSearch Plus Your World\u201d Going Well, Critics Should Give It Time<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-28\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Study_Reviews_Images_Drive_Clicks_In_Mobile\" >Study: Reviews &amp; Images Drive Clicks In Mobile<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-29\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Google_Logo_For_Largest_Observed_Snowflake\" >Google Logo For Largest Observed Snowflake<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-30\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Google_launches_algorithm_to_fight_low-quality_scraper_content\" >Google launches algorithm to fight low-quality scraper content<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-31\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Microsoft_Q2_Revs_Almost_20_Billion_%E2%80%9CBing_Division%E2%80%9D_Still_Losing_Money_Despite_Search_Revenue_Increase\" >Microsoft Q2 Revs Almost $20 Billion, \u201cBing Division\u201d Still Losing Money Despite Search Revenue Increase<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-32\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#AdWords_Homepage_Gets_More_Modular_Customizable\" >AdWords Homepage Gets More Modular, Customizable<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-33\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Bing_Travel_Now_Offers_Destination_Comparison_Tool\" >Bing Travel Now Offers Destination Comparison Tool<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-34\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Googles_Legal_Woes_Not_Impacting_Brand_Survey\" >Google\u2019s Legal Woes Not Impacting Brand: Survey<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-35\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Google_Connecticut-led_Coalition_Agree_To_Negotiate_WiFi_Data_Collection_Issues\" >Google, Connecticut-led Coalition Agree To Negotiate WiFi Data Collection Issues<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-36\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Google_Event_on_Feb_2_To_Showcase_Honeycomb_Tablets\" >Google Event on Feb. 2 To Showcase Honeycomb, Tablets<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-37\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Search_In_Pics_Google_Mannequins_Google_Voice_Signs_Freezing_Yahoo\" >Search In Pics: Google Mannequins, Google Voice Signs &amp; Freezing Yahoo<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-38\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Google_Maps_Search_Suggestions_Get_Personal\" >Google Maps\u2019 Search Suggestions Get Personal<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-39\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Survey_Only_42_Of_Americans_Have_Googled_Themselves\" >Survey: Only 42% Of Americans Have Googled Themselves<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-40\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Google_Updates_Google_Book_Search_After_Apple_iPad_Launch\" >Google Updates Google Book Search After Apple iPad Launch<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-41\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Google_Formally_Introduces_%E2%80%9CClickable_Phone_Numbers%E2%80%9D_In_Mobile_Search_Ads\" >Google Formally Introduces \u201cClickable Phone Numbers\u201d In Mobile Search Ads<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-42\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Bing_Debuts_In-Depth_Stock_Pages\" >Bing Debuts In-Depth Stock Pages<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-43\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Ballmer_Blogs_His_Thoughts_On_Google_China\" >Ballmer Blogs His Thoughts On Google, China<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-44\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Click_Fraud_Rate_Hits_Highest_Level_Yet\" >Click Fraud Rate Hits Highest Level Yet<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-45\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Yahoo_Tries_To_Justify_Automatic_Account_Optimization\" >Yahoo Tries To Justify Automatic Account Optimization<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-46\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Pew_Young_Or_Old_Search_Cuts_Across_Age_Categories\" >Pew: Young Or Old, Search Cuts Across Age Categories<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-47\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#New_%E2%80%9CAddressless%E2%80%9D_Search_Feature_On_Google_Maps\" >New \u201cAddressless\u201d Search Feature On Google Maps<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-48\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Google_Experimental_Search_Adds_Info_View_Map_View\" >Google Experimental Search Adds Info View &amp; Map View<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-49\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Google_A_%E2%80%9CMystery_Buyer%E2%80%9D_In_Colorado\" >Google A \u201cMystery Buyer\u201d In Colorado?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-50\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Today_Is_%E2%80%9CData_Privacy_Day%E2%80%9D_Bush_Admin_Launches_Internet_Monitoring_Initiative\" >Today Is \u201cData Privacy Day;\u201d Bush Admin Launches Internet Monitoring Initiative<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-51\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#New_UK-Based_Real_Estate_Search_Engine_DotHomes_Launches_In_US\" >New UK-Based Real Estate Search Engine DotHomes Launches In US<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-52\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Google_Lego_Logo_Google_Offers_Lego_50th_Birthday_Wishes\" >Google Lego Logo: Google Offers Lego 50th Birthday Wishes<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-53\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#YouTube_to_Begin_Revenue_Sharing_for_Video_Providers\" >YouTube to Begin Revenue Sharing for Video Providers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-54\" href=\"https:\/\/craighordlow.com\/index.php\/2023\/01\/28\/this-day-in-search-marketing-history-january-28\/#Past_contributions_from_Search_Engine_Lands_Subject_Matter_Experts_SMEs\" >Past contributions from Search Engine Land\u2019s Subject Matter Experts (SMEs)<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Google_begins_experimenting_with_featured_snippets\"><\/span>Google begins experimenting with featured snippets <span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>in 2014, Google started answering complex questions at the top of its search results with detailed responses (or answers) taken from websites.<\/p>\n<p>Does that sound like featured snippets? It should. Because it was. <\/p>\n<div class=\"wp-block-image\">\n<\/div>\n<p>We know from Google that featured snippets were introduced in <a href=\"https:\/\/blog.google\/products\/search\/reintroduction-googles-featured-snippets\/\" target=\"_blank\" rel=\"noopener noreferrer\">January 2014<\/a>. We don\u2019t know the official date Google began testing it, but this was the day Search Engine Land first reported on the new search feature.<\/p>\n<p>We didn\u2019t yet know these answers were called \u201cfeatured snippets,\u201d but clearly that\u2019s what we were seeing. All Google would say at the time was: \u201cwe\u2019re always experimenting with different types of answers, but we don\u2019t have more details to share at this point.\u201d<\/p>\n<p>Read our coverage of what was then an experimental feature: <a href=\"https:\/\/searchengineland.com\/google-search-onebox-answers-getting-detailed-182747\" target=\"_blank\" rel=\"noopener\">Google Search OneBox Answers Are Getting More Detailed<\/a><\/p>\n<h2 class=\"has-text-align-center\"><span class=\"ez-toc-section\" id=\"Also_on_this_day\"><\/span>Also on this day<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"%E2%80%98Untitled_search_results_sending_users_to_spam_sites_Google_%E2%80%98working_on_it\"><\/span><a href=\"https:\/\/searchengineland.com\/untitled-google-search-results-spam-379517\" target=\"_blank\" rel=\"noopener\">\u2018Untitled\u2019 search results sending users to spam sites, Google \u2018working on it\u2019<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2022:<\/strong> Google\u2019s Danny Sullivan said it was \u201csomething our systems normally would typically catch, so we\u2019re checking on it to improve.\u201d<\/p>\n<h3><span class=\"ez-toc-section\" id=\"SEO_community_mourns_Hamlet_Batista_advocate_for_automation_in_SEO_and_beloved_friend\"><\/span><a href=\"https:\/\/searchengineland.com\/seo-community-mourns-hamlet-batista-advocate-for-automation-in-seo-and-beloved-friend-345695\" target=\"_blank\" rel=\"noopener\">SEO community mourns Hamlet Batista, advocate for automation in SEO and beloved friend<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2021:<\/strong> Those who knew him, admired him, learned from him and loved him, were left reeling from the loss.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Google_Search_Console_launches_new_removals_tool\"><\/span><a href=\"https:\/\/searchengineland.com\/google-search-console-launches-new-removals-tool-328328\" target=\"_blank\" rel=\"noopener\">Google Search Console launches new removals tool<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2020:<\/strong> The tool temporarily blocked URLs from showing in Google and showed outdated content and content filtered by SafeSearch.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"A_visual_history_of_Google_ad_labeling_in_search_results\"><\/span><a href=\"https:\/\/searchengineland.com\/search-ad-labeling-history-google-bing-254332\" target=\"_blank\" rel=\"noopener\">A visual history of Google ad labeling in search results<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2020:<\/strong> A look back at how Google had treated ads in search results, from blue shading to the latest version of today.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Botify_partnership_with_Microsoft_brings_real-time_content_indexing_to_Bing\"><\/span><a href=\"https:\/\/searchengineland.com\/botify-partnership-with-microsoft-brings-real-time-content-indexing-to-bing-328309\" target=\"_blank\" rel=\"noopener\">Botify partnership with Microsoft brings real-time content indexing to Bing<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2020:<\/strong> Immediate indexing and more control over content were the benefits for publishers and site owners.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"DuckDuckGo_has_other_ideas_for_Googles_EU_search_choice_screen\"><\/span><a href=\"https:\/\/searchengineland.com\/duckduckgo-has-other-ideas-for-googles-eu-search-choice-screen-328339\" target=\"_blank\" rel=\"noopener\">DuckDuckGo has other ideas for Google\u2019s EU search choice screen<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2020:<\/strong> The changes included more search engine options and an introductory screen aimed at reducing bias.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Google_AMP_errors_widely_reported_by_webmasters_and_publishers\"><\/span><a href=\"https:\/\/searchengineland.com\/google-amp-errors-widely-reported-by-webmasters-and-publishers-311122\" target=\"_blank\" rel=\"noopener\">Google AMP errors widely reported by webmasters and publishers<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2019:<\/strong> This was a Google issue and would be resolved.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"DuckDuckGo_is_growing_fast_but_not_enough_to_grab_SEOs_attention\"><\/span><a href=\"https:\/\/searchengineland.com\/duckduckgo-is-growing-fast-but-not-enough-to-grab-seos-attention-311154\" target=\"_blank\" rel=\"noopener\">DuckDuckGo is growing fast but not enough to grab SEOs\u2019 attention<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2019:<\/strong> The search engine\u2019s share was small but some of its metrics were better than Bing\u2019s, according to a third-party analysis.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Google_Updates_The_General_Guidelines_Section_Of_Their_Webmaster_Guidelines\"><\/span><a href=\"https:\/\/searchengineland.com\/google-updates-the-general-guidelines-section-of-their-webmaster-guidelines-241236\" target=\"_blank\" rel=\"noopener\">Google Updates The General Guidelines Section Of Their Webmaster Guidelines<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2016:<\/strong> It expanded on examples about how to help Google find your webpages, how to give them better ideas on what those pages were about and how to make webpages that are good for visitors.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"iPhone_Users_The_AdWords_App_For_iOS_Has_Arrived\"><\/span><a href=\"https:\/\/searchengineland.com\/iphone-users-the-adwords-app-for-ios-has-arrived-241304\" target=\"_blank\" rel=\"noopener\">iPhone Users, The AdWords App For iOS Has Arrived<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2016:<\/strong> You could check AdWords campaign performance, change bids and adjust budgets from your phone.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"New_US_Presidential_%E2%80%9CCandidate_Cards%E2%80%9D_Are_A_Disaster_For_Googles_Search_Quality\"><\/span><a href=\"https:\/\/searchengineland.com\/new-us-presidential-candidate-cards-241337\" target=\"_blank\" rel=\"noopener\">New US Presidential \u201cCandidate Cards\u201d Are A Disaster For Google\u2019s Search Quality<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2016:<\/strong> They added little value in return for Google giving up its valuable search results space.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Yahoo_Redesigns_Home_Page_App_To_Deliver_Consistent_Experience_With_More_Relevant_News\"><\/span><a href=\"https:\/\/searchengineland.com\/yahoo-redesigns-homepage-app-to-deliver-consistent-experience-with-more-relevant-news-241264\" target=\"_blank\" rel=\"noopener\">Yahoo Redesigns Home Page &amp; App To Deliver Consistent Experience With More Relevant News<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2016:<\/strong> With its nearly infinite news stream, Yahoo users no longer needed to open news articles in multiple browser tabs.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Google_Now_Supports_Crawling_Indexing_Locale-Adaptive_Web_Pages\"><\/span><a href=\"https:\/\/searchengineland.com\/google-now-supports-crawling-indexing-locale-adaptive-web-pages-213778\" target=\"_blank\" rel=\"noopener\">Google Now Supports Crawling &amp; Indexing Locale-Adaptive Web Pages<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2015:<\/strong> Google added support for webpages that dynamically changed their content based on IP origin or language settings.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Bing_Maps_Shows_Super_Bowl_Spirit_With_New_Venue_Map_Streetside_Hi-Res_Venue_Imagery\"><\/span><a href=\"https:\/\/searchengineland.com\/bing-maps-shows-super-bowl-spirit-new-venue-map-streetside-hi-res-venue-imagery-213827\" target=\"_blank\" rel=\"noopener\">Bing Maps Shows Super Bowl Spirit With New Venue Map, Streetside &amp; Hi-Res Venue Imagery<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2015:<\/strong> The updates involved new satellite and ground-level imagery, and a detailed seat map of the stadium itself.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Googles_Matt_Cutts_Explains_That_Older_Sites_Wont_Always_Keep_Their_Current_Rankings\"><\/span><a href=\"https:\/\/searchengineland.com\/googles-matt-cutts-explains-older-sites-wont-always-keep-current-rankings-182743\" target=\"_blank\" rel=\"noopener\">Google\u2019s Matt Cutts Explains That Older Sites Won\u2019t Always Keep Their Current Rankings<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2014:<\/strong> Cutts answers the question, \u201cHow can an older site maintain its ranking over time?\u201d<a href=\"https:\/\/www.youtube.com\/@GoogleSearchCentral\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Google_Issues_Subtle_Warning_To_Affiliates_That_Have_%E2%80%9CThin-Content%E2%80%9D\"><\/span><a href=\"https:\/\/searchengineland.com\/google-issues-subtle-warning-affiliates-thin-content-182754\" target=\"_blank\" rel=\"noopener\">Google Issues Subtle Warning To Affiliates That Have \u201cThin-Content\u201d<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2014:<\/strong> The warning was mostly directed at affiliate sites in the \u201cadult\u201d industry.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Moz_2014_Industry_Survey_Results_Google_Webmaster_Tools_Ranked_Top_SEO_Tool\"><\/span><a href=\"https:\/\/searchengineland.com\/moz-2014-industry-survey-google-webmaster-tools-top-ranked-seo-tool-182767\" target=\"_blank\" rel=\"noopener\">Moz 2014 Industry Survey Results: Google Webmaster Tools Ranked Top SEO Tool<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2014:<\/strong> 68.8% of participants planned to focus on conversion rates and performance metrics in response to Google\u2019s elimination of keyword data.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Google_Showing_Date_Selector_In_Knowledge_Graph_Carousel_For_Hotels\"><\/span><a href=\"https:\/\/searchengineland.com\/google-showing-date-selector-knowledge-graph-carousel-hotels-182756\" target=\"_blank\" rel=\"noopener\">Google Showing Date Selector In Knowledge Graph Carousel For Hotels<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2014:<\/strong> You could click on the start and\/or end date and a calendar pop up would show up to change your check in and check out dates.\u00a0<\/p>\n<h3><span class=\"ez-toc-section\" id=\"The_Search_Agency_CPC_Increases_Across_The_Board_Weaker_Bing_Ads_Spend_In_Q4_2013\"><\/span><a href=\"https:\/\/searchengineland.com\/search-agency-cpc-increases-across-board-weaker-bing-ads-spend-q4-2013-182736\" target=\"_blank\" rel=\"noopener\">The Search Agency: CPC Increases Across The Board, Weaker Bing Ads Spend In Q4 2013<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2014:<\/strong> The report showed paid search spend rose 37.4% year-over-year.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"DeepMind_Buy_Another_Google_%E2%80%9CMoonshot%E2%80%9D_Of_Sorts\"><\/span><a href=\"https:\/\/searchengineland.com\/deepmind-buy-another-google-moonshot-sorts-182764\" target=\"_blank\" rel=\"noopener\">DeepMind Buy Another Google \u201cMoonshot\u201d Of Sorts<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2014:<\/strong> \u201cIt\u2019s not hard to imagine that machine learning and AI would have broad application across Google, from search and mobile \u2026 to advertising, robots, autonomous cars, security and the connected home.\u201d<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_Tactics_Super_Bowl_Advertisers_Are_Using_To_Boost_Their_Paid_Search_Campaigns\"><\/span><a href=\"https:\/\/searchengineland.com\/5-ppc-tactics-super-bowl-advertisers-using-boost-campaigns-182761\" target=\"_blank\" rel=\"noopener\">5 Tactics Super Bowl Advertisers Are Using To Boost Their Paid Search Campaigns<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2014:<\/strong> Five trends from the Super Bowl advertiser ads that ran on Google and the Yahoo Bing Network.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Google_Details_How_It_Responds_To_Government_Requests_For_User_Search_Data\"><\/span><a href=\"https:\/\/searchengineland.com\/how-google-responds-acts-when-government-requests-user-search-data-146475\" target=\"_blank\" rel=\"noopener\">Google Details How It Responds To Government Requests For User &amp; Search Data<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2013:<\/strong> Governments routinely ask search engines like Google for access to user data for various reasons. Google said they take each request incredibly seriously.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Google_Promoting_AdWords_Express_In_Google_As_Way_%E2%80%9CTo_Get_More_Followers%E2%80%9D\"><\/span><a href=\"https:\/\/searchengineland.com\/google-promoting-adwords-express-plus-in-google-146478\" target=\"_blank\" rel=\"noopener\">Google Promoting AdWords Express In Google+ As Way \u201cTo Get More Followers\u201d<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2013:<\/strong> Google was apparently trying to cross-promote AdWords Express and Google+.\u00a0<\/p>\n<h3><span class=\"ez-toc-section\" id=\"With_14_Million_More_Q_A_Site_ChaCha_Soldiers_On\"><\/span><a href=\"https:\/\/searchengineland.com\/with-14-million-more-qa-site-chacha-soldiers-on-146554\" target=\"_blank\" rel=\"noopener\">With $14 Million More Q&amp;A Site ChaCha Soldiers On<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2013:<\/strong> Over the previous 18 months, ChaCha had seen 2 billion questions and organized 129 million Q&amp;A pairs.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Two_Weeks_In_Google_Says_%E2%80%9CSearch_Plus_Your_World%E2%80%9D_Going_Well_Critics_Should_Give_It_Time\"><\/span><a href=\"https:\/\/searchengineland.com\/two-weeks-in-google-search-plus-your-world-109527\" target=\"_blank\" rel=\"noopener\">Two Weeks In, Google Says \u201cSearch Plus Your World\u201d Going Well, Critics Should Give It Time<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2012:<\/strong> Amit Singhal told Search Engine Land: \u201c\u2026 People are judging a product and an overall direction that we have in the first two weeks of a launch \u2026 We\u2019re clearly not done. The product is not complete. It will improve.\u201d<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Study_Reviews_Images_Drive_Clicks_In_Mobile\"><\/span><a href=\"https:\/\/searchengineland.com\/study-reviews-and-images-drive-clicks-in-mobile-109659\" target=\"_blank\" rel=\"noopener\">Study: Reviews &amp; Images Drive Clicks In Mobile<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2012:<\/strong> Images and reviews were very important in capturing users\u2019 eye movements and clicks.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Google_Logo_For_Largest_Observed_Snowflake\"><\/span><a href=\"https:\/\/searchengineland.com\/google-logo-for-largest-observed-snowflake-109656\" target=\"_blank\" rel=\"noopener\">Google Logo For Largest Observed Snowflake<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2012:<\/strong> It happened 125 years earlier, in Fort Keogh, Montana.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Google_launches_algorithm_to_fight_low-quality_scraper_content\"><\/span><a href=\"https:\/\/searchengineland.com\/google-launches-algorithm-to-fight-content-spam-62736\" target=\"_blank\" rel=\"noopener\">Google launches algorithm to fight low-quality scraper content<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2011:<\/strong> The change to their algorithm was to prevent low quality scraper content in Google\u2019s index. It impacted slightly over 2% of queries.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Microsoft_Q2_Revs_Almost_20_Billion_%E2%80%9CBing_Division%E2%80%9D_Still_Losing_Money_Despite_Search_Revenue_Increase\"><\/span><a href=\"https:\/\/searchengineland.com\/microsoft-q2-revs-almost-20-billion-bing-division-still-losing-money-despite-search-revenue-increase-62714\" target=\"_blank\" rel=\"noopener\">Microsoft Q2 Revs Almost $20 Billion, \u201cBing Division\u201d Still Losing Money Despite Search Revenue Increase<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2011:<\/strong> Online Services, which houses all Microsoft\u2019s online operations including MSN and Bing, posted a $543 million loss. That was up from $463 million in 2010.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"AdWords_Homepage_Gets_More_Modular_Customizable\"><\/span><a href=\"https:\/\/searchengineland.com\/adwords-homepage-gets-more-modular-customizable-62747\" target=\"_blank\" rel=\"noopener\">AdWords Homepage Gets More Modular, Customizable<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2011:<\/strong> Google\u00a0redesigned the homepage for its AdWords advertiser interface in an effort to bring more relevant, customized information up front for marketers.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Bing_Travel_Now_Offers_Destination_Comparison_Tool\"><\/span><a href=\"https:\/\/searchengineland.com\/bing-travel-now-offers-destination-comparison-tool-62741\" target=\"_blank\" rel=\"noopener\">Bing Travel Now Offers Destination Comparison Tool<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2011:<\/strong> Bing\u2019s destination pages let searchers compare several destinations at once in a side-by-side layout.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Googles_Legal_Woes_Not_Impacting_Brand_Survey\"><\/span><a href=\"https:\/\/searchengineland.com\/googles-legal-woes-not-impacting-brand-survey-62734\" target=\"_blank\" rel=\"noopener\">Google\u2019s Legal Woes Not Impacting Brand: Survey<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2011:<\/strong> Did scandals or an antitrust investigation make people less trusting of Google or tarnish its brand? Not at all.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Google_Connecticut-led_Coalition_Agree_To_Negotiate_WiFi_Data_Collection_Issues\"><\/span><a href=\"https:\/\/searchengineland.com\/google-connecticut-led-coalition-agree-to-negotiate-wifi-data-collection-issues-62756\" target=\"_blank\" rel=\"noopener\">Google, Connecticut-led Coalition Agree To Negotiate WiFi Data Collection Issues<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2011:<\/strong> Google and the Connecticut-led coalition of 40 US states would begin negotiations aimed at settling issues related to Google\u2019s collection of personal data over unsecured WiFi networks.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Google_Event_on_Feb_2_To_Showcase_Honeycomb_Tablets\"><\/span><a href=\"https:\/\/searchengineland.com\/google-event-on-feb-2-to-showcase-honeycomb-62766\" target=\"_blank\" rel=\"noopener\">Google Event on Feb. 2 To Showcase Honeycomb, Tablets<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2011:<\/strong> Demos of several tablets were expected<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Search_In_Pics_Google_Mannequins_Google_Voice_Signs_Freezing_Yahoo\"><\/span><a href=\"https:\/\/searchengineland.com\/search-in-pics-google-mannequins-google-voice-signs-freezing-yahoo-62730\" target=\"_blank\" rel=\"noopener\">Search In Pics: Google Mannequins, Google Voice Signs &amp; Freezing Yahoo<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2011:<\/strong> The latest images showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Google_Maps_Search_Suggestions_Get_Personal\"><\/span><a href=\"https:\/\/searchengineland.com\/google-maps-search-suggestions-get-personal-34571\" target=\"_blank\" rel=\"noopener\">Google Maps\u2019 Search Suggestions Get Personal<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2010:<\/strong> Google tarted personalizing search suggestions that appeared on Google Maps.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Survey_Only_42_Of_Americans_Have_Googled_Themselves\"><\/span><a href=\"https:\/\/searchengineland.com\/42-percent-americans-googled-themselves-34575\" target=\"_blank\" rel=\"noopener\">Survey: Only 42% Of Americans Have Googled Themselves<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2010:<\/strong> That was slightly higher than the 36% of UK consumers who had done so, but far less than in Germany (59%) and France (56%).<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Google_Updates_Google_Book_Search_After_Apple_iPad_Launch\"><\/span><a href=\"https:\/\/searchengineland.com\/google-updates-google-book-search-after-apple-ipad-launch-34588\" target=\"_blank\" rel=\"noopener\">Google Updates Google Book Search After Apple iPad Launch<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2010:<\/strong> Less than 24 hours after Apple\u00a0announced\u00a0the Apple\u00a0iPad, Google\u00a0announced\u00a0improvements to the\u00a0Google Books\u00a0home page.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Google_Formally_Introduces_%E2%80%9CClickable_Phone_Numbers%E2%80%9D_In_Mobile_Search_Ads\"><\/span><a href=\"https:\/\/searchengineland.com\/google-formally-introduces-clickable-phone-numbers-in-mobile-search-ads-34608\" target=\"_blank\" rel=\"noopener\">Google Formally Introduces \u201cClickable Phone Numbers\u201d In Mobile Search Ads<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2010:<\/strong> It was a call for the price of a click on mobile handsets.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Bing_Debuts_In-Depth_Stock_Pages\"><\/span><a href=\"https:\/\/searchengineland.com\/bing-debuts-in-depth-stock-pages-34626\" target=\"_blank\" rel=\"noopener\">Bing Debuts In-Depth Stock Pages<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2010:<\/strong> Bing\u2019s \u201cStocks and Funds page\u201d offered in-depth information for users following or doing research related to stocks and finances.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Ballmer_Blogs_His_Thoughts_On_Google_China\"><\/span><a href=\"https:\/\/searchengineland.com\/ballmer-blogs-his-thoughts-on-google-china-34637\" target=\"_blank\" rel=\"noopener\">Ballmer Blogs His Thoughts On Google, China<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2010:<\/strong> \u201cWe have done business in China for more than 20 years and we intend to stay engaged, which means our business must respect the laws of China.\u201d<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Click_Fraud_Rate_Hits_Highest_Level_Yet\"><\/span><a href=\"https:\/\/searchengineland.com\/click-fraud-rate-hits-highest-level-yet-16342\" target=\"_blank\" rel=\"noopener\">Click Fraud Rate Hits Highest Level Yet<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2009:<\/strong> Click Forensics estimated the overall average click fraud rate for Q4 2008 at 17.1%, the highest level since they began tracking it in 2006.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Yahoo_Tries_To_Justify_Automatic_Account_Optimization\"><\/span><a href=\"https:\/\/searchengineland.com\/yahoo-tries-to-justify-automatic-account-optimization-16336\" target=\"_blank\" rel=\"noopener\">Yahoo Tries To Justify Automatic Account Optimization<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2009:<\/strong> The purpose: to help small- and mid-sized advertisers suffering from \u201cperformance issues.\u201d<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Pew_Young_Or_Old_Search_Cuts_Across_Age_Categories\"><\/span><a href=\"https:\/\/searchengineland.com\/pew-young-or-old-search-cuts-across-age-categories-16346\" target=\"_blank\" rel=\"noopener\">Pew: Young Or Old, Search Cuts Across Age Categories<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2009:<\/strong> Search was almost equally used by all groups across the board.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"New_%E2%80%9CAddressless%E2%80%9D_Search_Feature_On_Google_Maps\"><\/span><a href=\"https:\/\/searchengineland.com\/new-addressless-search-feature-on-google-maps-13228\" target=\"_blank\" rel=\"noopener\">New \u201cAddressless\u201d Search Feature On Google Maps<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2008:<\/strong> Users could get directions or locations of businesses without inputting a destination address.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Google_Experimental_Search_Adds_Info_View_Map_View\"><\/span><a href=\"https:\/\/searchengineland.com\/google-experimental-search-adds-info-view-map-view-13233\" target=\"_blank\" rel=\"noopener\">Google Experimental Search Adds Info View &amp; Map View<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2008:<\/strong> Google added map view and a new info view that allows you to show different results on the page.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Google_A_%E2%80%9CMystery_Buyer%E2%80%9D_In_Colorado\"><\/span><a href=\"https:\/\/searchengineland.com\/google-a-mystery-buyer-in-colorado-13232\" target=\"_blank\" rel=\"noopener\">Google A \u201cMystery Buyer\u201d In Colorado?<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2008:<\/strong> \u201cIt\u2019s like dealing with the CIA.\u201d\u00a0<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Today_Is_%E2%80%9CData_Privacy_Day%E2%80%9D_Bush_Admin_Launches_Internet_Monitoring_Initiative\"><\/span><a href=\"https:\/\/searchengineland.com\/today-is-data-privacy-day-bush-admin-launches-internet-monitoring-initiative-13229\" target=\"_blank\" rel=\"noopener\">Today Is \u201cData Privacy Day;\u201d Bush Admin Launches Internet Monitoring Initiative<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2008:<\/strong> Google added a new\u00a0video\u00a0to its\u00a0existing series\u00a0of privacy videos, plus it developed a privacy\u00a0booklet\u00a0(PDF) to educate consumers and parents about online data privacy.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"New_UK-Based_Real_Estate_Search_Engine_DotHomes_Launches_In_US\"><\/span><a href=\"https:\/\/searchengineland.com\/new-uk-based-real-estate-search-engine-dothomes-launches-in-us-13230\" target=\"_blank\" rel=\"noopener\">New UK-Based Real Estate Search Engine DotHomes Launches In US<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2008:<\/strong> DotHomes sought to become \u201cthe Google of property search\u201d and was crawling for listings.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Google_Lego_Logo_Google_Offers_Lego_50th_Birthday_Wishes\"><\/span><a href=\"https:\/\/searchengineland.com\/google-lego-logo-google-offers-lego-50th-birthday-wishes-13227\" target=\"_blank\" rel=\"noopener\">Google Lego Logo: Google Offers Lego 50th Birthday Wishes<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2008:<\/strong> The Google logo was made up of legos.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"YouTube_to_Begin_Revenue_Sharing_for_Video_Providers\"><\/span><a href=\"https:\/\/searchengineland.com\/youtube-to-begin-revenue-sharing-for-video-providers-10373\" target=\"_blank\" rel=\"noopener\">YouTube to Begin Revenue Sharing for Video Providers<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>2007:<\/strong> This would give original video creators the ability to earn revenue each time their videos were watched on YouTube.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Past_contributions_from_Search_Engine_Lands_Subject_Matter_Experts_SMEs\"><\/span>Past contributions from Search Engine Land\u2019s Subject Matter Experts (SMEs)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>These columns are a snapshot in time and have not been updated since publishing, unless noted. Opinions expressed in these articles are those of the author and not necessarily Search Engine Land.<\/p>\n<p>2022: <a href=\"https:\/\/searchengineland.com\/messy-seo-part-6-pillar-pages-and-topic-clusters-379169\" target=\"_blank\" rel=\"noopener\">Messy SEO Part 6: Pillar pages and topic clusters<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/corey-patterson\" target=\"_blank\" rel=\"noopener\">Corey Patterson<\/a><\/p>\n<p>2019: <a href=\"https:\/\/searchengineland.com\/amazon-advertising-attribution-heres-how-it-works-310936\" target=\"_blank\" rel=\"noopener\">Amazon advertising attribution: Here\u2019s how it works<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/trevor-george\" target=\"_blank\" rel=\"noopener\">Trevor George<\/a><\/p>\n<p>2019: <a href=\"https:\/\/searchengineland.com\/learn-how-to-build-an-online-to-offline-attribution-model-for-local-businesses-311104\" target=\"_blank\" rel=\"noopener\">Learn how to build an online to offline attribution model for local businesses<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/brian-smith\" target=\"_blank\" rel=\"noopener\">Brian Smith<\/a><\/p>\n<p>2019: <a href=\"https:\/\/searchengineland.com\/google-my-business-messaging-via-sms-to-end-with-no-alternative-in-sight-311134\" target=\"_blank\" rel=\"noopener\">Google My Business messaging via SMS to end, but where is the alternative?<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/joy-hawkins\" target=\"_blank\" rel=\"noopener\">Joy Hawkins<\/a><\/p>\n<p>2016: <a href=\"https:\/\/searchengineland.com\/7-traits-will-make-great-seo-237076\" target=\"_blank\" rel=\"noopener\">7 Traits That Will Make You A Great SEO<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/willscott\" target=\"_blank\" rel=\"noopener\">Will Scott<\/a><\/p>\n<p>2016: <a href=\"https:\/\/searchengineland.com\/rank-high-organically-not-locally-case-study-240692\" target=\"_blank\" rel=\"noopener\">When You Rank High Organically But Not Locally (Case Study)<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/joy-hawkins\" target=\"_blank\" rel=\"noopener\">Joy Hawkins<\/a><\/p>\n<p>2016: <a href=\"https:\/\/searchengineland.com\/ppc-geo-bidding-simplified-240611\" target=\"_blank\" rel=\"noopener\">PPC Geo-Bidding, Simplified<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/andrew-goodman\" target=\"_blank\" rel=\"noopener\">Andrew Goodman<\/a><\/p>\n<p>2015: <a href=\"https:\/\/searchengineland.com\/7-essential-quality-metrics-evaluating-publishers-guest-blogging-208152\" target=\"_blank\" rel=\"noopener\">7 Essential Quality Metrics For Evaluating Publishers For Guest Blogging<\/a> by Jayson DeMers<\/p>\n<p>2015: <a href=\"https:\/\/searchengineland.com\/3-steps-optimizing-local-paid-search-213686\" target=\"_blank\" rel=\"noopener\">3 Steps To Optimizing Local Paid Search<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/benjamin-vigneron\" target=\"_blank\" rel=\"noopener\">Benjamin Vigneron<\/a><\/p>\n<p>2015: <a href=\"https:\/\/searchengineland.com\/quality-content-factors-list-thats-actually-helpful-213796\" target=\"_blank\" rel=\"noopener\">Quality Content Factors: A List That\u2019s Actually Helpful<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/nate-dame\" target=\"_blank\" rel=\"noopener\">Nate Dame<\/a><\/p>\n<p>2014: <a href=\"https:\/\/searchengineland.com\/secure-search-seo-methodology-key-strategies-key-enablers-182280\" target=\"_blank\" rel=\"noopener\">Secure Search &amp; SEO Methodology: Key Strategies &amp; Enablers<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/jim-yu\" target=\"_blank\" rel=\"noopener\">Jim Yu<\/a><\/p>\n<p>2014: <a href=\"https:\/\/searchengineland.com\/how-to-analyze-a-link-link-building-basics-178956\" target=\"_blank\" rel=\"noopener\">How To Analyze A Link: Link Building Basics<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/jon-ball\" target=\"_blank\" rel=\"noopener\">Jon Ball<\/a><\/p>\n<p>2013: <a href=\"https:\/\/searchengineland.com\/how-googles-lack-of-reconsideration-for-local-businesses-makes-life-listings-difficult-146432\" target=\"_blank\" rel=\"noopener\">How Google\u2019s Lack Of (Re-)Consideration For Local Businesses Makes Life &amp; Listings Difficult<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/chris-smith\" target=\"_blank\" rel=\"noopener\">Chris Silver Smith<\/a><\/p>\n<p>2013: <a href=\"https:\/\/searchengineland.com\/why-enterprises-cannot-ignore-deep-link-building-146452\" target=\"_blank\" rel=\"noopener\">Why Enterprises Cannot Ignore Deep Link Building<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/eric-enge\" target=\"_blank\" rel=\"noopener\">Eric Enge<\/a><\/p>\n<p>2013: <a href=\"https:\/\/searchengineland.com\/comparing-mobile-blog-designs-what-works-best-146506\" target=\"_blank\" rel=\"noopener\">Comparing Mobile Blog Designs: What Works Best?<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/sherwood-stranieri\" target=\"_blank\" rel=\"noopener\">Sherwood Stranieri<\/a><\/p>\n<p>2011: <a href=\"https:\/\/searchengineland.com\/interview-with-tats-hampus-jakobsson-on-digital-natives-digital-immigrants-61856\" target=\"_blank\" rel=\"noopener\">Interview With TAT\u2019s Hampus Jakobsson On Digital Natives &amp; Digital Immigrants<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/gord-hotchkiss\" target=\"_blank\" rel=\"noopener\">Gord Hotchkiss<\/a><\/p>\n<p>2011: <a href=\"https:\/\/searchengineland.com\/applying-customer-life-time-value-to-paid-search-60682\" target=\"_blank\" rel=\"noopener\">Applying Customer Life time Value To Paid Search<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/siddharth-shah\" target=\"_blank\" rel=\"noopener\">Siddharth Shah<\/a><\/p>\n<p>2010: <a href=\"https:\/\/searchengineland.com\/a-paid-search-glossary-33798\" target=\"_blank\" rel=\"noopener\">A Paid Search Glossary<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/josh-dreller\" target=\"_blank\" rel=\"noopener\">Josh Dreller<\/a><\/p>\n<p>2010: <a href=\"https:\/\/searchengineland.com\/7-dos-donts-for-working-with-a-technical-seo-during-a-redesign-34212\" target=\"_blank\" rel=\"noopener\">7 Do\u2019s &amp; Don\u2019ts For Working With A Technical SEO During A Redesign<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/jill-whalen\" target=\"_blank\" rel=\"noopener\">Jill Whalen<\/a><\/p>\n<p>2010: <a href=\"https:\/\/searchengineland.com\/8-opportunities-to-optimize-content-beyond-local-listings-34452\" target=\"_blank\" rel=\"noopener\">8 Opportunities To Optimize Content Beyond Local Listings<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/david-mihm\" target=\"_blank\" rel=\"noopener\">David Mihm<\/a><\/p>\n<p>2010: <a href=\"https:\/\/searchengineland.com\/googles-proposal-for-crawling-ajax-may-be-live-34411\" target=\"_blank\" rel=\"noopener\">Google May Be Crawling AJAX Now \u2013 How To Best Take Advantage Of It<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/vanessa-fox\" target=\"_blank\" rel=\"noopener\">Vanessa Fox<\/a><\/p>\n<p>2009: <a href=\"https:\/\/searchengineland.com\/change-16273\" target=\"_blank\" rel=\"noopener\">Change (&amp; In-House SEO)<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/andrea-harris\" target=\"_blank\" rel=\"noopener\">Andrea Harris<\/a><\/p>\n<p>2009: <a href=\"https:\/\/searchengineland.com\/your-2009-marketing-budget-why-its-worth-revisiting-16260\" target=\"_blank\" rel=\"noopener\">Your 2009 Marketing Budget: Why It\u2019s Worth Revisiting<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/andrew-wheeler\" target=\"_blank\" rel=\"noopener\">Andrew Wheeler<\/a><\/p>\n<p>2009: <a href=\"https:\/\/searchengineland.com\/content-the-once-and-current-and-future-king-of-big-site-seo-16305\" target=\"_blank\" rel=\"noopener\">Content: The Once, Current &amp; Future King Of Big Site SEO<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/jonathan-ashton\" target=\"_blank\" rel=\"noopener\">Jonathan Ashton<\/a><\/p>\n<p>2008: <a href=\"https:\/\/searchengineland.com\/why-local-businesses-should-be-like-the-jerk-13226\" target=\"_blank\" rel=\"noopener\">Why Local Businesses Should Be Like The Jerk<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/chris-linnett\" target=\"_blank\" rel=\"noopener\">Chris Linnett<\/a><a href=\"https:\/\/searchengineland.com\/author\/chris-linnett\/feed\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p>2008: <a href=\"https:\/\/searchengineland.com\/spying-on-your-paid-search-competitors-13235\" target=\"_blank\" rel=\"noopener\">Spying On Your Paid Search Competitors<\/a> by <a href=\"https:\/\/searchengineland.com\/author\/mona-elesseily\" target=\"_blank\" rel=\"noopener\">Mona Elesseily<\/a><a href=\"https:\/\/searchengineland.com\/author\/jonathan-ashton\/feed\" target=\"_blank\" rel=\"noopener\"><\/a><a href=\"https:\/\/searchengineland.com\/author\/hanan-lifshitz\/feed\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n<p class=\"has-text-align-center\">&lt; <a href=\"https:\/\/searchengineland.com\/search-marketing-history-january-27-392282\" target=\"_blank\" rel=\"noopener\">January 27<\/a> | <a href=\"https:\/\/searchengineland.com\/library\/search-marketing-history\" target=\"_blank\" rel=\"noopener\">Search Marketing History<\/a> | January 29 &gt;<\/p>\n<p>The post <a href=\"https:\/\/searchengineland.com\/search-marketing-history-january-28-392325\" target=\"_blank\" rel=\"noopener\">This day in search marketing history: January 28<\/a> appeared first on <a href=\"https:\/\/searchengineland.com\/\" target=\"_blank\" rel=\"noopener\">Search Engine Land<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Google begins experimenting with featured snippets in 2014, Google started answering complex questions at the top of its search results with detailed responses (or answers) taken from websites. Does that sound like featured snippets? It should. Because it was. We know from Google that featured snippets were introduced in January 2014. We don\u2019t know the official date Google began testing it, but this was the day Search Engine Land first reported on the new search feature. We didn\u2019t yet know these answers were called \u201cfeatured snippets,\u201d [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-7903","post","type-post","status-publish","format-standard","hentry","category-best-seo-blogs"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/7903","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=7903"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/7903\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=7903"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=7903"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=7903"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}