With the inevitable demise of cookies, marketers are scrambling for ways to deliver personalized experiences with user consent, all without compromising convenience or security. Today, many are turning to the login box as a critical first step in executing an effective first-party data strategy. It\u2019s no longer just a security requirement \u2013 it\u2019s now the doorway into their brand\u2019s digital user experience.<\/p>\n
Join Salman Ladha, senior product marketing manager from Okta, as he shares techniques that marketing and digital teams can use to remove friction from their login experience \u2013 leading to improved acquisition, retention, and increased revenues.<\/p>\n
Register today for <\/a>\u201cKickstart Your First-Party Data Strategy,\u201d<\/a> presented by Okta.<\/p>\n Click here to view <\/a>more Search Engine Land webinars.<\/p>\n The post Webinar: Kickstart your first-party data strategy<\/a> appeared first on Search Engine Land<\/a>.<\/p>","protected":false},"excerpt":{"rendered":" With the inevitable demise of cookies, marketers are scrambling for ways to deliver personalized experiences with user consent, all without compromising convenience or security. Today, many are turning to the login box as a critical first step in executing an effective first-party data strategy. It\u2019s no longer just a security requirement \u2013 it\u2019s now the doorway into their brand\u2019s digital user experience. Join Salman Ladha, senior product marketing manager from Okta, as he shares techniques that marketing and digital teams can use to remove friction from […]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-7951","post","type-post","status-publish","format-standard","hentry","category-best-seo-blogs"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/7951","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=7951"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/7951\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=7951"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=7951"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=7951"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}