{"id":7979,"date":"2023-02-01T21:55:39","date_gmt":"2023-02-01T21:55:39","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2023\/02\/01\/report-microsoft-bings-chatgpt-feature-to-be-faster-and-richer-with-gpt-4\/"},"modified":"2023-02-01T21:55:39","modified_gmt":"2023-02-01T21:55:39","slug":"report-microsoft-bings-chatgpt-feature-to-be-faster-and-richer-with-gpt-4","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2023\/02\/01\/report-microsoft-bings-chatgpt-feature-to-be-faster-and-richer-with-gpt-4\/","title":{"rendered":"Report: Microsoft Bing\u2019s ChatGPT feature to be faster and richer with GPT-4"},"content":{"rendered":"<p>As reported earlier, we are now learning more about Microsoft\u2019s plans to <a href=\"https:\/\/searchengineland.com\/microsoft-to-add-chatgpt-features-to-bing-search-390936\" target=\"_blank\" rel=\"noopener\">incorporate ChatGPT into Bing Search<\/a>. Reed Albergotti <a href=\"https:\/\/www.semafor.com\/article\/02\/01\/2023\/chatgpt-is-about-to-get-even-better-and-microsofts-bing-could-win-big\" target=\"_blank\" rel=\"noopener\">said<\/a> that it is not just ChatGPT from OpenAI that is being added to Bing Search but a faster and richer version named GPT-4.<\/p>\n<p><strong>The report. <\/strong>The report says, \u201cThe most interesting improvement in the latest version described by sources is GPT-4\u2019s speed. Right now, it can take a while \u2014 sometimes minutes in my experience \u2014 for ChatGPT to answer.\u201d <\/p>\n<p>Currently, ChatGPT, which runs off GPT-3.5, feels slow and can take minutes to output the result. The replies generated through GPT-4 reportedly \u201csound more human and are more detailed,\u201d the report says.<\/p>\n<p><strong>GPT-4. <\/strong>GPT-4, which stands for Generative Pre-trained Transformer 4, is a neural network created by OpenAI. It is the next version of GPT-3.5, which is currently used by ChatGPT. <\/p>\n<p>As a reminder, OpenAI introduced ChatGPT in November 2022. It is built on OpenAI\u2019s GPT-3.5 family of large language models, and is fine-tuned with both supervised and reinforcement learning techniques. <\/p>\n<p>ChatGPT uses content across the web from before 2021 to teach itself how to answer questions, but when it comes to recent and trending topics, it has difficulty. You can learn more about how it technically works in\u00a0<a href=\"https:\/\/openai.com\/blog\/chatgpt\/\" target=\"_blank\" rel=\"noopener noreferrer\">this blog post<\/a>.<\/p>\n<p><strong>Google in trouble?\u00a0<\/strong>As I said before, I don\u2019t think Google is in trouble despite\u00a0<a href=\"https:\/\/www.nytimes.com\/2022\/12\/21\/technology\/ai-chatgpt-google-search.html\" target=\"_blank\" rel=\"noopener noreferrer\">reports of \u201ccode red\u201d at Google<\/a>\u00a0over the AI based Chatbot. Google has advanced AI and machine learning that can likely do exactly what ChatGPT does already or better. In fact, Google is rumored to have started on its own version named <a href=\"https:\/\/searchengineland.com\/google-testing-new-search-design-with-ai-answers-over-organic-results-392537\" target=\"_blank\" rel=\"noopener\">Apprentice Bard<\/a>.<\/p>\n<p>Google\u2019s spam team said they have methods to\u00a0<a href=\"https:\/\/www.seroundtable.com\/google-ai-plagiarized-content-34495.html\" target=\"_blank\" rel=\"noopener noreferrer\">detect and neutralize AI plagarized<\/a>\u00a0scraped types of content. Plus, we know there are plenty of\u00a0<a href=\"https:\/\/www.gsqi.com\/marketing-blog\/tools-for-detecting-low-quality-ai-content\/\" target=\"_blank\" rel=\"noopener noreferrer\">tools to detect AI generated content<\/a>, so if AI can detect AI, I wonder how much of a code red it is?<\/p>\n<p><strong>Why we care.<\/strong>\u00a0Any new search feature, especially a chatbot, can change searcher behavior. Understanding searcher behavior, and showing up in the places that people are searching, is important to drive awareness, traffic and business for you and your clients.<\/p>\n<p>This is very new but there has been a lot of interest in this type of AI by search engines and marketers alike. I am sure we all will be carefully watching this space to make sure we smartly leverage it for clients and stakeholders.<\/p>\n<p>The post <a href=\"https:\/\/searchengineland.com\/report-microsoft-bings-chatgpt-feature-to-be-faster-and-richer-with-gpt-4-392565\" target=\"_blank\" rel=\"noopener\">Report: Microsoft Bing\u2019s ChatGPT feature to be faster and richer with GPT-4<\/a> appeared first on <a href=\"https:\/\/searchengineland.com\/\" target=\"_blank\" rel=\"noopener\">Search Engine Land<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>As reported earlier, we are now learning more about Microsoft\u2019s plans to incorporate ChatGPT into Bing Search. Reed Albergotti said that it is not just ChatGPT from OpenAI that is being added to Bing Search but a faster and richer version named GPT-4. The report. The report says, \u201cThe most interesting improvement in the latest version described by sources is GPT-4\u2019s speed. Right now, it can take a while \u2014 sometimes minutes in my experience \u2014 for ChatGPT to answer.\u201d Currently, ChatGPT, which runs off GPT-3.5, [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-7979","post","type-post","status-publish","format-standard","hentry","category-best-seo-blogs"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/7979","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=7979"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/7979\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=7979"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=7979"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=7979"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}