LinkedIn has introduced Collaborative Articles, what it is calling an all-new way to share knowledge. I\u2019d highly dispute that, as this really feels like an elevated take on classic roundup articles designed to feature the \u201cwisdom of the crowd.\u201d<\/p>\n
Why we care.<\/strong> LinkedIn is touting this as a way to grow your following, boost your reputation and help the community. All those are potentially true \u2013 but the big thing to also watch will be \u201ccollaboration spam.\u201d I fully expect some people will try to boost their visibility by \u201ccollaborating\u201d on as many of these articles as often as possible.<\/p>\n What is a LinkedIn Collaborative Article?<\/strong> Here\u2019s how LinkedIn describes them:<\/p>\n \u201cCollaborative articles are a new type of article, published by LinkedIn with insights from the LinkedIn community. These articles begin as AI-powered conversation starters, developed with our editorial team, but they aren\u2019t complete without perspectives from experts like you. We\u2019re inviting you to share your own ideas, examples, and personal experiences directly into sections of the articles, so our members can learn from you.\u201d<\/p>\n LinkedIn said you can either search or browse for articles. Collaborative articles will also show up in your feed or as pop-up notifications in the coming weeks. Here\u2019s what the notification looks like:<\/p>\n How it works.<\/strong> Let\u2019s walk through an example. You can start by going to any LinkedIn Skill Page, such as Social Media<\/a>. <\/p>\n Right now, there is post<\/a> to a Collaborative article on how to measure the ROI of influencer marketing campaigns. Clicking on that post opens up the actual article, How do you measure ROI of your influencer marketing campaigns?<\/a><\/p>\n You\u2019ll see a note under the headline: \u201cHelp unlock community knowledge with us.\u00a0Add your insights into this AI-powered collaborative article.\u201d Along with LinkedIn\u2019s explainer about Collaborative articles.<\/p>\n Scroll down in this article and you\u2019ll see multiple prompts to \u201cShare an example\u201d. <\/p>\n When you click to share an example, a field will appear that gives you some prompts to get you started (\u201cOne thing I\u2019ve found\u2026\u201d; \u201cActually I disagree with\u2026\u201d; \u201cAn example I\u2019ve seen\u2026\u201d). <\/p>\n The minimum response is 125 characters. The maximum response is 750 characters. <\/p>\n LinkedIn seems to show only one contribution by default. You\u2019ll have to hit Load more<\/em> to see other contributions. Presumably, the contribution that gets the most \u201cInsightful\u201d reactions will get that featured slot.<\/p>\n New badge.<\/strong> As a reward for sharing their knowledge, perspectives and experience, LinkedIn members can earn a new Community Top Voice badge for their skill areas. The badge could appear on your LinkedIn profile and next to your article contributions.<\/p>\n Not available to everyone.<\/strong> LinkedIn said it plans to expand access in the coming months. I got an early access invite today, so check your email to see if you might have gotten early access.<\/p>\n Dig deeper.<\/strong> You can read LinkedIn\u2019s announcement: Unlocking nearly 10 billion years worth of knowledge to help you tackle everyday work problems<\/a>.<\/p>\n The post LinkedIn launches collaborative articles for users to share insights and advice<\/a> appeared first on Search Engine Land<\/a>.<\/p>","protected":false},"excerpt":{"rendered":" LinkedIn has introduced Collaborative Articles, what it is calling an all-new way to share knowledge. I\u2019d highly dispute that, as this really feels like an elevated take on classic roundup articles designed to feature the \u201cwisdom of the crowd.\u201d Why we care. LinkedIn is touting this as a way to grow your following, boost your reputation and help the community. All those are potentially true \u2013 but the big thing to also watch will be \u201ccollaboration spam.\u201d I fully expect some people will try to boost […]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-8454","post","type-post","status-publish","format-standard","hentry","category-best-seo-blogs"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/8454","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=8454"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/8454\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=8454"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=8454"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=8454"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}