{"id":9309,"date":"2023-05-02T22:47:20","date_gmt":"2023-05-02T22:47:20","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2023\/05\/02\/forrester-total-economic-impact-study-reveals-increased-efficiency-for-marketers-by-blueconic\/"},"modified":"2023-05-02T22:47:20","modified_gmt":"2023-05-02T22:47:20","slug":"forrester-total-economic-impact-study-reveals-increased-efficiency-for-marketers-by-blueconic","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2023\/05\/02\/forrester-total-economic-impact-study-reveals-increased-efficiency-for-marketers-by-blueconic\/","title":{"rendered":"Forrester Total Economic Impact study reveals increased efficiency for marketers by BlueConic"},"content":{"rendered":"<div class=\"wp-block-image\">\n<a href=\"https:\/\/more.blueconic.com\/forrester-total-economic-impact-webinar?utm_source=thirddoormedia&amp;utm_medium=advertising&amp;utm_campaign=forrester_tei_webinar_2023&amp;utm_term=ad\" target=\"_blank\" rel=\"noopener noreferrer\"><\/a><\/div>\n<p>Evaluating the true ROI of a customer data platform means understanding how the technology improves key business metrics and enables working more efficiently.<\/p>\n<p>That\u2019s why BlueConic commissioned Forrester Consulting to conduct a Total Economic Impact study that measures both the profit and operational efficiency gains that can be unlocked with BlueConic.<\/p>\n<p>On May 4th, guest speakers Forrester\u2019s Joe Stanhope, VP, Principal Analyst and Julia Fadzeyeza, Principal Consultant, will join BlueConic\u2019s CMO, Patrick Reynolds, to explore current CDP market trends and discuss the findings of the TEI study, including how BlueConic helped customers achieve:<\/p>\n<p>Up to 90%-time savings on segmentation, customer journeys, and reporting tasks<\/p>\n<p>Increased profit of $5.4M from improved conversion rates, new data monetization revenue streams, and strategic partnership growth<\/p>\n<p>Faster, higher-quality decision-making and support for future growth<\/p>\n<p><a href=\"https:\/\/more.blueconic.com\/forrester-total-economic-impact-webinar?utm_source=thirddoormedia&amp;utm_medium=advertising&amp;utm_campaign=forrester_tei_webinar_2023&amp;utm_term=ad\" target=\"_blank\" rel=\"noopener noreferrer\">Forrester\u2019s TEI Study: How BlueConic Customers Reduced Operational Costs by Up to 90% Time Savings<\/a><\/p>\n<p>Thursday, May 4 | 11AM ET | 5PM CEST<\/p>\n<p>If you can\u2019t join us live, be sure to\u00a0<a href=\"https:\/\/more.blueconic.com\/forrester-total-economic-impact-webinar?utm_source=thirddoormedia&amp;utm_medium=advertising&amp;utm_campaign=forrester_tei_webinar_2023&amp;utm_term=ad\" target=\"_blank\" rel=\"noopener noreferrer\">register anyway<\/a>\u00a0so you can receive a link to the recording.<\/p>\n\n<p>The post <a href=\"https:\/\/searchengineland.com\/forrester-total-economic-impact-study-reveals-increased-efficiency-for-marketers-405393\" target=\"_blank\" rel=\"noopener\">Forrester Total Economic Impact study reveals increased efficiency for marketers<\/a> appeared first on <a href=\"https:\/\/searchengineland.com\/\" target=\"_blank\" rel=\"noopener\">Search Engine Land<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Evaluating the true ROI of a customer data platform means understanding how the technology improves key business metrics and enables working more efficiently. That\u2019s why BlueConic commissioned Forrester Consulting to conduct a Total Economic Impact study that measures both the profit and operational efficiency gains that can be unlocked with BlueConic. On May 4th, guest speakers Forrester\u2019s Joe Stanhope, VP, Principal Analyst and Julia Fadzeyeza, Principal Consultant, will join BlueConic\u2019s CMO, Patrick Reynolds, to explore current CDP market trends and discuss the findings of the TEI [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-9309","post","type-post","status-publish","format-standard","hentry","category-best-seo-blogs"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/9309","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=9309"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/9309\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=9309"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=9309"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=9309"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}