{"id":9365,"date":"2023-05-07T13:18:14","date_gmt":"2023-05-07T13:18:14","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2023\/05\/07\/google-search-to-become-more-visual-snackable-personal-and-human\/"},"modified":"2023-05-07T13:18:14","modified_gmt":"2023-05-07T13:18:14","slug":"google-search-to-become-more-visual-snackable-personal-and-human","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2023\/05\/07\/google-search-to-become-more-visual-snackable-personal-and-human\/","title":{"rendered":"Google Search to become more \u201cvisual, snackable, personal, and human\u201d"},"content":{"rendered":"

Google I\/O is this Wednesday, and while I\/O often does not have much core search news, this year, we expect that to change with Google demonstrating and hopefully launching new AI-powered features within Google Search. \u201cGoogle plans to make its search engine more \u201cvisual, snackable, personal, and human,\u201d with a focus on serving young people globally, according to the documents,\u201d reported<\/a> the Wall Street Journal.<\/p>\n

Moving away from ten blue links. <\/strong>Google is supposedly going to make shifts away from listing the classic \u201cten blue links,\u201d the listings of websites in its search results and instead will provide a more \u201cvisual, snackable, personal, and human\u201d layout and interface designed to appeal more to younger searchers.<\/p>\n

Converse with search. <\/strong>Google will also have a place its search results to allow you to have conversations with its search engine. Will it be an embed of Google Bard<\/a>? Will it be named Magi<\/a>? It is unclear but we should know on Wednesday when Sundar Pichai of Google will take the stage to provide the keynote.<\/p>\n

Project Magi. <\/strong>As we reported earlier<\/a>, Google is working on an all-new search engine, a team of more than 160 Googlers are working full-time on adding new features to the existing Google Search. This project is being code-named Magi, according to these reports and may be released as early as next month to a subset of users. According to the report, Magi would allow searchers to complete transactions, such as buying shoes or booking flights. This would allow searchers to complete financial transactions, all while still incorporating the existing \u2013 and lucrative \u2013 Google search ads. These changes can allow searchers to answer questions about \u201csoftware coding and write code based on a user\u2019s request.\u201d \u201cGoogle may place an ad under the computer code answers, according to a document,\u201d the report added.<\/p>\n

These reports came earlier from New York Times which reported<\/a>, \u201cthe new search engine would offer users a far more personalized experience than the company\u2019s current service, attempting to anticipate users\u2019 needs.\u201d The new Google search engine is still in its early stages, with no timeline for its release. But this new effort \u201d demonstrates Google\u2019s ambitions to reimagine the search experience.\u201d<\/p>\n

The Wall Street Journal says we should see some of this demonstrated at the Google I\/O event.<\/p>\n

What may be announced. <\/strong>\u201cGoogle plans to place greater emphasis on responding to queries that traditional web results can\u2019t easily answer,\u201d the Wall Street Journal wrote. Searchers might be asked to follow-up questions or swipe through visuals such as TikTok videos in response to their queries. We have seen this already with short videos that Google<\/a> has been testing since 2020 and launched shortly after.<\/p>\n

Google may also show online forum posts, maybe based on Q&A structured data<\/a>, to make it easier for people to consume content in bit-sized chunks.<\/p>\n

The shift will present Google \u201cwith the need to refine our definition of \u2018trusted\u2019 content, especially when there is no single right answer,\u201d according to the documents outlining the company\u2019s search strategy. Google will \u201cgive attribution and literacy tools to enable confidence in making use of the content,\u201d according to the documents, the WSJ added.<\/p>\n

Glenn Gabe noted<\/a> on Twitter the focus on \u201cyounger users\u201d with these changes. <\/p>\n

Why we care. <\/strong>Changes to Google Search can be significant regarding the traffic site owners, publishers, content creators, and others get to their websites. Google sends a considerable amount of traffic to the web. If Google steps away from the traditional ten blue links, which it has been doing slowly over the years, that traffic might change.<\/p>\n

Google I\/O is just a few days away, so hang tight and wait to hear what Google has planned directly from the bot\u2019s mouth. We will have much to report on in the coming days, so stay tuned.<\/p>\n

The post Google Search to become more \u201cvisual, snackable, personal, and human\u201d<\/a> appeared first on Search Engine Land<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"

Google I\/O is this Wednesday, and while I\/O often does not have much core search news, this year, we expect that to change with Google demonstrating and hopefully launching new AI-powered features within Google Search. \u201cGoogle plans to make its search engine more \u201cvisual, snackable, personal, and human,\u201d with a focus on serving young people globally, according to the documents,\u201d reported the Wall Street Journal. Moving away from ten blue links. Google is supposedly going to make shifts away from listing the classic \u201cten blue links,\u201d […]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"cybocfi_hide_featured_image":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-9365","post","type-post","status-publish","format-standard","hentry","category-best-seo-blogs"],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":false,"author_link":"https:\/\/craighordlow.com\/author\/"},"_links":{"self":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/9365","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/comments?post=9365"}],"version-history":[{"count":0,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/posts\/9365\/revisions"}],"wp:attachment":[{"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/media?parent=9365"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/categories?post=9365"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craighordlow.com\/index.php\/wp-json\/wp\/v2\/tags?post=9365"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}