{"id":9474,"date":"2023-05-15T12:49:57","date_gmt":"2023-05-15T12:49:57","guid":{"rendered":"https:\/\/craighordlow.com\/index.php\/2023\/05\/15\/data-makes-the-difference-episode-one-by-cynthia-ramsaran\/"},"modified":"2023-05-15T12:49:57","modified_gmt":"2023-05-15T12:49:57","slug":"data-makes-the-difference-episode-one-by-cynthia-ramsaran","status":"publish","type":"post","link":"https:\/\/craighordlow.com\/index.php\/2023\/05\/15\/data-makes-the-difference-episode-one-by-cynthia-ramsaran\/","title":{"rendered":"Data Makes the Difference: Episode one by Cynthia Ramsaran"},"content":{"rendered":"

What do craft beer, food delivery and B2B buyers have in common? A call for more personalization because of younger, more digitally native buyers. These themes are explored in episode one of The MarTech Podcast: Data Makes the Difference series.<\/p>\n

Sponsored by:<\/small><\/p>\n

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Kim Davis, editorial director at MarTech and Chris Garza, regional vice president, field and inside sales at Dun & Bradstreet, discuss how the buyer\u2019s journey has transformed significantly in recent years, forcing marketers\/sellers to reach customers in new ways.<\/p>\n

Data will be the key to achieving success in this new reality.<\/p>\n

Tune into the podcast and learn:<\/p>\n

Where sales and marketing teams are finding success in this evolving landscape<\/p>\n

The role data plays in pivoting strategies to reach prospects<\/p>\n

Where the buyer\u2019s journey is headed and how that will impact you<\/p>\n

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Table of Contents<\/p>\nToggle<\/span><\/path><\/svg><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n