Google: Shorter Domains Are Not Better For Ranking Or SEO

Google first turned to artificial intelligence and machine learning to power its search engine algorithm back in 2016. With ChatGPT‘s launch in late 2022, however, artificial intelligence truly became mainstream and significantly impacted the SEO industry. While some believe these changes have been for the better, others have argued that they have made things worse. As we look into the crystal ball, it’s becoming increasingly clear that AI will continue to be one of the most critical factors in the future of search engine optimization and […]

What exactly does it mean to have your Amazon product listing be fully optimized? And why does it matter? Every aspect of the product listing page can be seen as an opportunity for optimization: Product titles. Descriptions. Bullet points. Images. Keywords. Vital product information. Additional manufacturer’s information. Reviews. And everything else on the page.  It isn’t just about making sure the visitors have enough information to make a purchase decision or even being persuasive with these elements to increase your sales (although it matters).  The content […]

OpenAI, the creator of ChatGPT, today released an AI Text Classifier that might be able to help you determine whether the text you’re reading was written by AI or a human. But there’s a but. OpenAI notes it’s “impossible to reliably detect all AI-written text” and it has “not thoroughly assessed the effectiveness of the classifier in detecting content written in collaboration with human authors.” Why we care. There are already a variety of AI content detectors. If these tools are able to do a fairly effective job […]