Daily Search Forum Recap: June 23, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google’s search results exploded this morning in terms of volatility but still……

A PPC marketer’s guide to retail media

Most people know that Amazon, Walmart and Instacart have paid search placements on their websites. However, you may not know about their involvement in programmatic, display, social media and Google Shopping.

It is crucial for PPC marketers to understand this …

How to manage crawl depth for better SEO performance

One often overlooked aspect of website management is managing crawl depth, the level at which search engine bots explore and index a site’s pages. 

Understanding how to control and optimize crawl depth can significantly impact your website performance and search …