Craig Hordlow

Google has just announced the release of the September 2026 spam update and said it should take a couple of weeks to roll out. This is a global update and is expected to impact all languages. This only impacts sites …

Google has updated its video structured data documentation to support creator property and it has updated the interactionStatistic in VideoObject structured data. Google said these updates are to “to document support for the creator and author properties, and clarify supported …

Here is a recap of what happened in the search forums today……

We are seeing significant volatility again within the Google Search rankings again, this time starting around September 23rd (maybe the 22nd) and throughout today. As we have been seeing, the chatter is generally slowing down as Google has been sending …

Google is testing moving the AI Overviews from the top of the page to the bottom-right location for hotel searches. So when you bring up a hotel knowledge panel, you may see an AI Overview at the bottom of the …

Google is testing a redesigned Local Service Ads design in the search results that have larger images and a highlight box under the listings. It makes the ads really stand out and in your face.…

Google Ads is showing some advertisers not just a recommendation with the ability to make a change on that recommendation but it is tied to the advertiser’s forecast. It shows your projected weekly conversion value and adds that your campaign …

We’ve seen Microsoft test variations of expanding sitelinks within the Bing search results before. But here is a different variation on that, one that expands and shows descriptions under the sitelinks after you hover your mouse cursor over the specific …

Google Business Profiles is testing a new feature to let it set your business hours for you automatically by just asking you to describe your business hours in text. Google will then use AI to interpret them and make them …

Google Ads updated its Recommended Investment Strategy tab on the Recommendations page with Strategic budget allocation using Holistic and Growth modes. Holistic mode reallocates spend from underperforming campaigns to top performers for maximum efficiency, while Growth mode adds fresh budget …

Google has released version 25.2 of the Google Ads API, this is a minor release with several of updates. This update includes competitive benchmarks percentile metrics, the ability to generate Performance Max drafts from Smart campaigns, asset group URL options, …

Here is a recap of what happened in the search forums today……

Google Ads added new help documentation on how to test AI Max against Dynamic Search Ads (DSAs) by using experiments. Google posted two options within Google Ads experiments including (1) custom experiments and (2) the experiment template.…

Microsoft is testing placing favicons on the Bing shopping ads, product results, carousel. Normally, this ad unit just shows the site name but Bing is testing adding favicons in front of the site name.…

The Competition and Markets Authority (CMA) has proposed new measures to force Google to make it easier for users of Google’s Android and Chrome to use an alternative search engine or AI platform. This is “designed to give millions of …

New data shows that Google is showing far more external links in its AI Overviews than before. A jump from close to 0% of AI Overviews containing external links to over 25% of AI Overviews containing external links.…

Google AdSense has lowered the identity verification threshold from $10 to $0, according to an update to the help documentation.…