A fantastical Sigmund Freud story…
Guitar, lead vocals: Craig Hordlow
Drums & vocals: Aaron Xavier
Bass & vocals: Ryan Hailey
Music & lyrics by Craig Hordlow (with assistance by Mike Kopp)
Verse 1
Hookers and cocaine,
Hookers and cocaine,
Hookers …
A Good Poem
A good poemcaptures the essenceof something, or of everything, in the fewest words possible. Truth does not needto sing, campaign,…
Lightning Bugs
You can tell a true lover by the gifts they give. When you only get them on occasions, dutifully,when millions…
The Al Franken Song
Guitar, lead vocals: Craig Hordlow
Drums & vocals: Aaron Xavier
Bass & vocals: Ryan Hailey
Music & lyrics by Craig Hordlow
Verse 1
Now Al Franken is standing next to you at the urinal, what will you do?
You’d like …
A Good Poem
A good poem
captures the essence
of something, or of everything,
in the fewest words possible.
Truth does not need
to sing, campaign, or serenade;
it might take a lifetime to figure out,
but only a sentence to translate.
Craig
The Bottom
The Bottom
I’ve been to the bottom and back.
Sometimes I leave because they kick me out,
other times I get enough sense to leave on my own,
but mostly I can’t remember why or how I left.
Usually I
Lightning Bugs
You can tell a true lover by the gifts they give.
When you only get them on occasions,
dutifully,
when millions of people probably got the same thing,
Love is coerced.
The true lover finds you gifts
randomly, accidentally;
the
Craig’s Ten Motives of Search
I began this list in 2006 (as Chief Search Strategist at Red Bricks Media), and presented it at numerous conferences (such as the 2009 O’Reilly Web 2.0). I also presented this at two Adobe MAX’s, Pubcon, Search Engine …
Daily Search Forum Recap: June 5, 2026
Here is a recap of what happened in the search forums today……
Google Passkey & Security Agent Added To Account Security and Safety Doc
With the rise of Google Ads accounts being hijacked, Google has updated its Account security and safety help document with more details on passkeys and the security agent feature. This is in addition to a number of changes Google made …
Google Dialog: Does This Business Offer Rewards In Exchange For Reviews
About five months ago (I missed it), Google began asking searchers if the business location they are visited offers rewards in exchange for reviews. The prompt that comes up in the app asks, “Does this business offer rewards in exchange …
Coming Soon: Connecting Google Business Profile To Google Analytics
Google will soon allow you to connect your Google Business Profile with Google Analytics. Google sent out an email to some businesses saying this is coming soon, within the next “few weeks.”…
Google Search Profiles: Publisher Profile Pages Officially Live
After tons and tons of testing and tweaking, Google is officially announcing what it calls Search profiles and what I called Discover publisher pages. Google said Search profiles provide “a central place to showcase their latest articles, videos and social …
Microsoft Advertising To Update UTM Analytics Auto-Tagging Sep. 2
Microsoft emailed advertisers notifying them that Microsoft Advertising will update UTM auto-tagging beginning on September 2, 2026. Microsoft added that no action is required on your part, as the updated tags will be applied automatically.…
Google Ads competitor analysis: A how-to guide (+ top tools)
Learn how to analyze competitors‘ Google Ads campaigns with top industry tools and a step-by-step process.…
Google’s AI search optimization guide: what to do next
Google‘s AI search optimization guide validates SEO. What it leaves out, and four moves to make now.…
Daily Search Forum Recap: June 4, 2026
Here is a recap of what happened in the search forums today……
Google Merchant Center Mass Product Page Unavailable Notices Last Night?
Google Merchant Center may have a bug in its automated validation of products and landing pages. Last night, some Google Ads merchants received disapproval notices for “Product page unavailable” even though the product page was indeed available.…
Bing Tests Larger Favicons For Top Sponsored Ads
Microsoft Bing is testing using a larger favicon format for sponsored ads in the top position. The favicon is about 33% bigger in the top sponsored ad position than in an organic or lower sponsored ad position.…
Microsoft: Bing Webmaster Tools AI Reporting To Gain New Features Soon
Microsoft’s Fabrice Canel confirmed on LinkedIn last night that more features are coming sooner rather than later around Bing Webmaster Tools AI performance reporting and AI reporting.…
June 2026 Google Webmaster Report
Here is the monthly Google webmaster report – the June 2026 edition – where I cover all the larger SEO and webmaster related Google Search news that you may want to catch up on over the past week. Yes, we …
Merchant Center Expands Attribute Rules To Automatically Found Products
Google has expanded the attribute rules feature in Google Merchant Center to work for automatically found products. Before, attribute rules only worked for products added through your merchant feeds, but not it works for products Google finds by itself and …
Warning: Google Ads Phishing Attack For Google Accounts
It is not that uncommon, unfortunately, to see Google Ads that are designed to steal your login credentials for various platforms, including your Google account. Now, when you search for “my business,” which is how many businesses login to their …
Keyword strategy in SEO: What it is & how to create one
A keyword strategy defines the user queries you want to appear for and how you‘ll target them.…
