Craig Hordlow

Here is a recap of what happened in the search forums today……

Google sent out emails notifying applicable advertisers that they will default call recording to Yes, to always record calls, if you don’t pick an option yourself. Google wrote, “Starting July 01, 2026, if you haven’t made a selection for your …

It is 2026 and finally Bing Places for Business is finally mobile friendly. Microsoft Bing sent me an email letting me know of this update, saying, “We’re excited to share that Bing Places for Business now offers a mobile-responsive experience, …

The folks over at Microsoft Bing put together a blog post explaining the differences between indexing for Search versus indexing for Grounding (AI responses) and the differences. Krishna Madhavan, Knut Risvik, Meenaz Merchant from Microsoft wrote, “Indexing for grounded AI …

Google will be bringing content and titles related exclusions to the account level to Google Ads AI Max later this year. It will give you the ability to always exclude any other content you don’t want to use in your …

Google announced five new ways in how it is improving linking to web pages from AI Mode and AI Overviews. Some of these we saw Google testing earlier, and I (we) were fans of these changes and I am glad …

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web……

A few weeks ago, we uncovered the beta self-serve Ads Manager for ChatGPT Ads. It was before it officially launched but now OpenAI officially announced its “beta self-serve Ads Manager that allows advertisers in the US to sign up and …

In February, Google announced that UCP, Universal Commerce Protocol, powered checkout is available in AI Mode. Well, now you can use UCP powered checkout in the main search results for some retailers like Wayfair.…

Google is testing letting searchers select the Gemini 3 model they want to use directly in the Google Search bar. The options can include, Pro, Fast or Auto, from what I can see.…

Google is testing an update to the citations, anchor links, and favicons within the AI Mode results. This new experience seems to make the citations more clickable because the embedded links have larger favicons and seem to appear more often, …

Google is showing the full author name and the source, like LinkedIn – and name or Medium – and name, for the citations. It makes sense for these social platforms to show the name, because anyone can write anything on …

The Google Local Service Ads account access tab has not been loading and working for advertisers for the past several days. There are numerous reports of it failing throughout the day and it has become a huge frustration for a …