Craig Hordlow

Google seems to be rolling out access to the Google Business Profile AI-powered messaging feature to more businesses. I believe we covered this in June of this year, but since then, Google made some updates to the feature.…

Google’s John Mueller was interviewed by David Iwanow, where he shared information on AI-generated content, the future of SEO, technical SEO, the crawl stats report, redirect chains, ecommerce product data and much more. John was asked about tactics, such as …

Here is a recap of what happened in the search forums today……

Google announced earnings yesterday, and during the earnings call, Philipp Schindler, Google’s senior vice president and chief business officer, said that ads in AI Mode have a “lower monetization” than ads in traditional search.…

Google may be testing removing the citations card on the Google AI Overviews section. So when you do a search on desktop and see an AI Overview, Google generally shows a citations card that has links to the sources you …

Google seems to be testing mixing sponsored products, ads, within the organic product results in AI Mode. Google has this line above the product results that can say “Sponsored” and “All products.” Even as I look at screenshots of this, …

Google has released several updates to the Merchant API for October 26. The update expands YouTube Shopping and AI-commerce reporting, adds product attributes for videos and warranties, improves disapproval diagnostics, and introduces API integration enhancements and reporting deprecations.…

Google does not show all links, and not all spammy links, within the Search Console links report. This is not new, Google has long said that the link report only shows a sampling of links.…

Google is testing query refinement bubbles at the top of the AI Overviews in Google Search. But clicking the refinement bubble does not change the query, instead, it takes you into AI Mode for that query set.…

Google announced it is expanding ads in AI Mode to several more countries including Australia, Canada, India, Kenya, Malaysia, New Zealand, Nigeria, Pakistan, the Philippines, and Singapore. Then in Q4 Google will also expand ads in AI Mode to Brazil, …

Google has finally added the ability to manage and control third-party ordering services on an individual basis for restaurants within Google Business Profiles. So you can disable features completely or partially from within Google Business Profiles.…

Microsoft reported its first quarter 2027 earnings, showing that its search and advertising revenue was up 12%, indicating its ad growth was 2 points higher than the previous quarter. The previous quarter it was up 10%, before that was up …

Google announced today that you and your developers can now build apps for Google Search and Gemini. Google wrote, “today we’re launching the preview of our Connected Apps Platform, a unified way for more app developers to bring their capabilities …

Google reported its earnings today, its Q3 2026 earnings report showed search ad revenues up by 10.5% at $82 billion and overall revenue was up 25% at $127.6 billion. As you know, I specifically like to dig in as best …

Google Ads has just released a minor update to its Google Ads API, this is version 26.1. This update touches on assets, campaigns, local services, recommendations, reporting, and targeting.…

Here is a recap of what happened in the search forums today……

Google is out with a new video in The Non-Canonical Cabinet series, this one is on 404 pages and why they are not scary. I like how they also timed the video with a Halloween theme.…