Craig Hordlow

OpenAI announced that it is rolling out virtual try-on for clothing and accessories for ChatGPT on the mobile and web interfaces. This also includes saving these to your ChatGPT Library.…

About a year ago, Penske, which operates and owns Rolling Stone, The Hollywood Reporter, Billboard, Variety, and others, sued Google over its AI Overviews. Well, that case was dismissed because Penske failed to prove that Google entered into any formal …

Here is a recap of what happened in the search forums today……

Google announced the Google September 2026 spam update a week ago today on September 24th. We most likely saw the first wave of sites getting hit on September 25th, 26th and into the 27th. Then things cooled a bit but …

Microsoft Advertising announced that optimization experiments is now generally available for Search, Shopping, Audience, and Performance Max campaigns. An Optimization experiment measures the impact of a campaign change through a controlled A/B test, Microsoft’s help center explains.…

Google seems to be testing dropping the historic I’m feeling lucky button for the main Google Search bar. It is totally gone for some searchers when you start to type your query, and in other cases, it is supplemented with …

Here is the big Google webmaster report for October 2026, where I recap the most important organic and webmaster-focused Google Search news for the past month. Clearly, the Google September 2026 spam update, which started off strong and is still …

Google seems to be going after team rosters with the latest Google AI Overview to overtake website content for its own AI-generated version of that content. If you search for certain team rosters, Google will generate an AI answer, an …

There seems to be a bug with Google Local Service Ads showing ads from advertisers who are not targeting specific locations. With Local Service Ads, an advertiser can say they serve a specific city or location, but Google seems to …

OpenAI just sent out an email to advertisers about new ChatGPT Ads product updates that include several new features. The new features include bulk creation for product feed campaigns, product review status, report conversions beyond your campaign goal through the …

Google seems to be showing more and more AI Overviews these days and even for many large brand names. It don’t have a ton of data but Google does seems to be showing more and AI Overviews for almost every …

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google is only paying about 100 publishers in the AI contribution pilot……

Google is testing making the sponsored products search results block or grid look more like the organic products/shopping grid. Instead of showing a long carousel of products across the top or on the right, this shows a product grid format …

As you know, Google has a small pilot named the AI contribution pilot, where they are paying some publishers for using their content in AI features like AI Overviews, AI Mode and Gemini. Well, according to The Information, it is …

Google Maps now requires you to sign in to a Google account to see all the reviews on a Google Business Profile listing. It is also required in order to sort the reviews, leave a review, and more. I assume …

Microsoft Bing is testing adding product feature labels to product listings in the search results. This can add labels like “great for…,” “effective,” “performs well,” “lightweight”, and so on.…

Microsoft Advertising now shows “consumer review” ad extensions in the Bing search results sponsored results section. These are one-line snippets of text, added under the sponsored result, that come a “from consumer review.”…