In April we saw Google testing a new related search box named more specific searches. Now, we are seeing Google test an expandable version of the more specific searches.
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Google Ad Editor Version 2.1 With Overview Page Design
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Google’s John Mueller said the location of internal links, links you place on your website to other parts of that same web site, does not necessarily matter if they are in the body content, footer, header or other sections on the page. The content, the anchor text, of those links helps Google understand what the page is about but the links aren’t really used more than just for crawling your site.
404 vs. Soft 404 Errors: What’s The Difference & How To Fix Both via @sejournal, @benjarriola
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