Google announced yesterday one of, if not, the first, use case for MUM – Multitask Unified Model – in search. Google did tell us they will let us know when it is being used and here it is. They used it “to identify over 800 variations of vaccine names in more than 50 languages in a matter of seconds.”
Related Posts
12 ways to boost cross-channel sales in Q4
E-commerce is expected to grow by 15.5% this year, to $236 billion. In the US, online sales might finally eclipse brick-and-mortar, making e-commerce the most significant way to drive Q4 revenue. This means that now more than ever, savvy brands need actionable ways to boost Q4 performance and attribution across key e-commerce channels – from SEO and email to paid search, social, Amazon and SMS. Moreover, in order to be effective across each of these, brands need a coordinated, cross-channel approach to move shoppers quickly from […]
Google Local Tests Estimated Prices Near You (Local Service Ads)
Google Local, I believe part of the local service ads product, is testing a feature to show estimated prices near you for specific types of queries. Anubhav Garg spotted this box for a query on [roofing companies hackensack] which showed estimated prices for a roofing job in that area.
Google: Launching A New Domain Before Migrating Content To It Reduces Some Risk
Google’s John Mueller said it “reduces some risk” to launch a new domain prior weeks before migrating your site to it. John said this helps both with internal site risks and also external site risks (like from Google’s side).
