Two weeks after Ginny Marvin of Google asked what additional custom column metrics you’d like to see in Google Ads, Google has announced the addition of four new metrics. They include Search impression share, Click impression share, Display impression share and all phone call metrics.
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Daily Search Forum Recap: November 2, 2021
Here is a recap of what happened in the search forums today…
Google: Personalization In Search Is Extremely Light & Rare For Ranking
Google’s Danny Sullivan confirmed, again, that personalization in Google Search is an “extremely light” ranking signal. In fact, he said personalization is “fairly rare” to be used for ranking purposes.
Google My Business Messages Notes When Message Is From Google Posts
Last year Google added the ability for users to send a message to a business through a Google Posts. Well, now according to Ben Fisher, Google is showing in the Google My Business messages area when a message is received via a Google Post.
