Google: URL Parameters Don’t Make Links Unnatural

Google’s John Mueller had to say that links that have UTM parameters, or tracking parameter, added on to the end of the URL, does not make them unnatural links. I often wonder where these myths come from, but he had to explain that those links aren’t by default considered unnatural links.

Daily Search Forum Recap: September 7, 2021

Google Ads Content Exclusions Do Not Hurt Organic Search Rankings