In part one, Dan Shure and I spoke about Google core update and in part two we spoke about using buyer guides for SEO. In part three, we dive into featured snippets and buying websites for SEO.
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Google announces 4 new features for Discovery ad users
Google Discovery ad users may see a few new features starting today. Google says these features are aimed at helping keep audiences engaged throughout the upcoming holiday season. The new features are: Better ad experiences Improved creative support New insights Enhanced campaign management Better ad experiences Google says that they’re working on making ad experiences more browseable in the Gmail Social and Promotions tabs by including richer details, like product images and prices. They’ll also use machine learning to match the asset to the right audience […]
Daily Search Forum Recap: October 19, 2022
Here is a recap of what happened in the search forums today…
TikTok’s history of low Creator Fund payouts has some leaving the platform for good
Creators on TikTok are becoming increasingly unhappy about how much they’re being paid from the platforms Creator fund. A pattern of unhappy creators. There have been several creators that have criticized TikTok for low payouts since the platform pledged to pay out a total of $1 billion over a three-year period. In reality, creators like Hank Green claim they’re paid between $0.02 – $0.03 per one thousand video views. To put that intp perspective, YouTube creators claim that they are paid roughly $1 per every one […]
