Vlog #141: Charley Spektor On Google Search Console vs Other Tools & Proof Of Concept SEO

Google’s John Mueller was asked if going from 5 to 10 links in your site’s main navigation menu to about 150 links in that navigation menu would result or possibly impact your Google Discover traffic. John unequivocally said no, any Google Discover traffic drop would be unrelated to your site navigation change there.

SERP analysis coupled with your keyword research is a staple of any modern SEO campaign. Analyzing search intent is already a process within this. But when it comes to SERP analysis, all too often I see reports that stop at classifying a result by its intent – and that’s it. We know that for queries with multiple common interpretations, Google works to provide a diversified results page with differentiations often being: Result intent (commercial, informational). Business type (national result, local result). Aggregators and comparison sites. Page […]

Here are seven evidence-based reasons why content needs compelling visuals to fully and efficiently convey a message, tell a story, and create a connection. The post 7 Reasons Why Content Needs Amazing Images, Videos & Visuals appeared first on Search Engine Journal.