Halloween Cake & Treats At Google From 2018

A strong brand bolsters marketing efforts. From being just another provider, it transforms you into a business your audience wants to buy from. You might not think about brand building’s relationship with organic search. After all, SEO‘s primary goal is getting brands into the top spots in Google for non-branded search terms. Let’s dig into the relationship between SEO and brand building and how they benefit your business. 1. Rankings The goal of SEO is audience generation. Generally, SEO builds audiences of people who may not […]

Embedding videos on your pages can slow the page down and cause your core web vital scores not to perform well. But using lazy loading methods or other tricks to get the videos to score well with core web vitals can cause the videos to not be ranked in Google Video search. John Mueller of Google discussed these pros and cons and some solutions.

For the past few days, Google Business Profiles has a bug when you try to edit existing Google Posts or Google Updates. I confirmed this myself when writing this story and it was still an issue then.