Marie Haynes posted a Twitter poll (which I reshared a couple times yesterday) asking what you (mostly SEOs) are seeing five days into the Google November 2021 core update. About 50% of those who responded said they are not seeing much from this update on the sites they deal with.
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This day in search marketing history: February 24
Google unleashes the Panda algorithm In 2011, Google released an algorithm update that would eventually become known as the Google Panda Update. Google had been facing mounting criticism over content farms earning top rankings in Google with “shallow” or “low-quality” content. The Panda algorithm was Google’s response. The change impacted 11.8% of its search results in the U.S., which was a far higher impact on results than most of its algorithm changes. This may have been one of the most memorable days in the history of […]
Microsoft Bing Search APIs Price Going Up 10x
Microsoft is increasing the price of using the Bing Search APIs by 10x the current cost, effective May 1, 2023, the company posted. That includes using the API for Bing image search, news search, video search, visual search, web search, entity search and more.
This day in search marketing history: February 21
Google Search Console sends alerts for big drops in clicks In 2019, Google Search Console started sending notifications when it detected a “substantial drop” in clicks from Google search results to a website when compared to the previous week’s data. It read: “Search Console analyzed your performance report and found that your site had a substantial drop in clicks last week compared to the previous weeks. This drop is likely due to a drop in clicks for the query “X”.” It appeared Google would compare your […]


