Google posted a number of new Google Ads policy changes that take place in January and February 2022 around political and election based content in ads. Google is ending the election ads exemption, creating new election ad serving options, won’t be accepting W9s for verification and more.
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Advertising on Google Ads is a no-brainer for many brands. Between the mammoth market share, the proven ROI on time and monetary investment, and the innovations in creative/targeting – it’s never been a better time to scale Google Ads. Getting started can be a bit more complex than it used to be. You’ll need to make some key decisions on what kind of account you want and make sure you have your verifications ready. This article is a step-by-step guide to setting up your Google Ads account. […]
Daily Search Forum Recap: March 30, 2021
Here is a recap of what happened in the search forums today…
