Bing Search Santa Hat Video Play Button Easter Egg

One of my biggest challenges with designing link building campaigns is that a successful strategy for one website may not work on another. For instance, the technique for an information-heavy affiliate marketing site may yield a different number of links for an ecommerce product page or localized service pages. The techniques below can be used for almost any situation, with varying degrees of scale depending on many factors. But before we get into the strategies, you need to ensure you are using the right one for […]

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Reviews are dropping out like crazy from the local business listings in Google…

Google’s John Mueller said on Reddit, when it comes to SEO, do not pick a cheap domain on a TLD that is overrun with spam. The question that was asked was, “Does it matter for SEO if my site is .com / .site /or any other?”