Google: We Don’t Understand If Content Is Equivalent When In A Different Language

Google’s John Mueller said in an SEO hangout last Friday that it is impossible for Google to understand that one piece of content is equivalent to another piece of content when those content pieces are in different languages. So Google is basically trusting the hreflang attribute provided by publishers.

Another Unconfirmed Google Search Ranking Update (January 19th & 20th)

Daily Search Forum Recap: January 20, 2022