All the craze right now is Web3 or Web 3.0, the new iteration of the World Wide Web based on the blockchain, which incorporates concepts including decentralization and token-based economics. And some are concerned it will kill SEO, that Web 3.0 will be the final nail in the coffin for SEO.
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On June 14th we reported on a Google Search ranking algorithm update and since then the Google search results have not stopped with its larger than normal volatility. It is like they put the pot of water on the stove and never turned it off, at least not for the past several days now.
Google Tests Search Refinement With Brand Filters
Google seems to be testing a new set of search refinements that let you filter by the brand or specific store you want to filter your results by. So a search for a [camo backpack] has search refinements for colors and size and type but also to let you filter by results on Amazon and Walmart, for example.
New: Google Review Snippets Author Name Must Be Less Than 100 Characters
Google has updated its review snippet structured data guidelines to say the author name of the reviewer must be less than a 100 characters. If it is longer than 100 characters your page won’t be eligible for an author-based review snippet, Google said.


