Google: Audience Signals Help Jumpstart Performance Max Campaigns But Continue To Inform

The other day, Google Ads Liaison, Ginny Marvin said that audience signals are used to only “jumpstart” your Performance Max campaigns. It turns out that Google Ads may continue to use these signals to inform Google’s systems over the campaign lifecycle.

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Google Search Console New Design Interface Now Live

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This morning at about 5:30am ET, the Google Search Console team rolled out a new facelift and design for Google Search Console. The new design, according to Google’s Daniel Waisberg is “much cleaner.” Google said the design aims to improve “accessibility and user experience.”