This week, we had a lot of vocality around the Google core update and it has officially completed rolling out yesterday…
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Google Search Advocates Aren’t Suppose To Know About Ranking Anymore
Martin Splitt from Google said something I found very interesting in his video hangout from the other day. At the 25 minute mark, Martin said that his team technically now is “not supposed to know much about ranking.” Historically the team did, but not after he joined in 2018.
How To Increase Your Google Ads Profit With 3 Simple Steps [Webinar] via @sejournal, @lorenbaker
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Google’s Query Interpretation May Shift Over Time As Searcher Intents Change
John Shehata, the global VP at Conde Nast, asked a super interesting question about how Google Search adapts to how searcher intents change over time. In short, it seems Google is smart enough to understand queries different over time as searcher intent changes over time.


